Marriott International (MEX:MAR) Beta: -0.2529 (As of Jun. 24, 2026)


MEX:MAR Marriott International Inc MEX:MAR
79 GF Score
Price MXN6,815.00
GF Value MXN5,097.41
Valuation Significantly Overvalued
! 7 Warning Signs
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What is Marriott International Beta?

Marriott International MEX:MAR +1.41% 79 Beta is -0.2529 as of Jun. 24, 2026. GuruFocus rates MEX:MAR with a GF Score™ of 79/100 and a GF Value™ of MXN5,097.41 (Significantly Overvalued). The stock has 7 warning signs investors should review.

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. As of today (2026-06-24), Marriott International's Beta is -0.2529.


Marriott International  (MEX:MAR) Beta Explanation

Beta is a measure of the volatility, or systematic risk, of a security or a portfolio in comparison to the market as a whole. We usually compare beta to 1. A beta of 1 indicates that the security's price will move with the market. A beta of less than 1 means that the security will be less volatile than the market. A beta of greater than 1 indicates that the security's price will be more volatile than the market.

Beta is primarily used in the Capital Asset Pricing Model (CAPM) to calculate the Cost of Equity, which can be used in the calculation of WACC %. The formula of Cost of Equity is:
Cost of Equity = Risk-Free Rate of Return + Beta of Asset * (Expected Return of the Market - Risk-Free Rate of Return)


Marriott International Beta Related Terms


Marriott International Beta Historical Data

* Premium members only.

The historical data trend for Marriott International's Beta can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Marriott International Beta Chart

Marriott International Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Beta
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 0.00 0.22 -0.12

Marriott International Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Beta Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.16 -0.12 -0.13 -0.12 -0.18

MEX:MAR vs HLT, H, HTHT: Beta Comparison

For the Lodging subindustry, Marriott International's Beta, along with its competitors' market caps and Beta data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Marriott International Beta vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Marriott International's Beta distribution charts can be found below:

* The bar in red indicates where Marriott International's Beta falls into.


MEX:MAR
79GF Score
Marriott International Inc MEX:MAR
Beta is just one metric. See GF Score™, valuation, warning signs, and more.
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Marriott International Beta Calculation

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. A stock's beta can be calculated by dividing the product of the covariance of the individual stock's returns and the market's returns by the variance of the market's returns over a specified period. Basically, GuruFocus uses the returns calculated over three-year period.

Frequently Asked Questions Learn more about Beta →
What does a Beta of -0.2529 mean?
Marriott International (MEX:MAR) has a Beta of -0.2529 as of Jun. 24, 2026. Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. View historical data for Marriott International and its competitors.
Is Marriott International's Beta too high?
Marriott International's current Beta is -0.2529. Overall, Marriott International has a GF Score™ of 79/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Marriott International's Beta compare to HLT and H?
Marriott International's Beta of -0.2529 can be compared against companies in the Travel & Leisure industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Beta for a Travel & Leisure company?
A good Beta depends on the Travel & Leisure industry context. However, Beta should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Beta mean?
A high Beta can signal that a stock is expensive relative to its fundamentals. Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. View historical data for Marriott International and its competitors. Marriott International's current Beta is -0.2529. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Marriott International stock overvalued right now?
Based on GuruFocus' analysis, Marriott International (MEX:MAR) is currently considered Significantly Overvalued. The stock's GF Value™ is MXN5,097.41, compared to a current price of MXN6,815.00 — trading 33.7% above its estimated fair value. The current Beta is -0.2529. Marriott International's overall GF Score™ is 79/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Beta calculated?
Beta is calculated from a company's financial statements. For Marriott International (MEX:MAR), the current Beta is -0.2529 as of Jun. 24, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Marriott International (MEX:MAR) Overvalued in 2026?

Based on GuruFocus' analysis, Marriott International stock appears to be overvalued. The current stock price of MXN6,815.00 is trading 33.7% above its estimated GF Value™ of MXN5,097.41. GuruFocus considers Marriott International to be Significantly Overvalued.

Key valuation signals for MEX:MAR:

  • Beta: -0.2529
  • GF Value™: MXN5,097.41 vs. price of MXN6,815.00 (33.7% above fair value)
  • GF Score™: 79/100 with 7 warning signs

No single metric tells the full story. See the MEX:MAR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Marriott International Business Description

Address 7750 Wisconsin Avenue, Bethesda, MD, USA, 20814
Marriott operates 1.8 million rooms across roughly 30 brands. At the end of 2025, luxury represented roughly 10% of total rooms, premium was 42%, select service was 46%, and midscale was 2%. Marriott, Courtyard, and Sheraton are the largest brands, while Autograph, Tribute, Moxy, Aloft, and Element are newer lifestyle brands. Managed and franchised represented 99% of total rooms as of Dec. 31, 2025. North America makes up 61% of total rooms. Managed, franchise, and incentive fees represent the vast majority of revenue and profitability for the company.
79GF Score

Get the complete analysis for MEX:MAR

Beta is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

MXN6,815.00
Price
MXN5,097.41
GF Value