MAG Interactive AB (OSTO:MAGI) Beta: -0.0041 (As of Jul. 26, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

OSTO:MAGI MAG Interactive AB OSTO:MAGI
67 GF Score
Price kr7.50
GF Value kr8.39
Valuation Modestly Undervalued
! 2 Warning Signs
View Full Analysis

What is MAG Interactive AB Beta?

MAG Interactive AB OSTO:MAGI +1.35% 67 Beta is -0.0041 as of Jul. 26, 2026. GuruFocus rates OSTO:MAGI with a GF Score™ of 67/100 and a GF Value™ of kr8.39 (Modestly Undervalued). The stock has 2 warning signs investors should review.

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. As of today (2026-07-26), MAG Interactive AB's Beta is -0.0041.


MAG Interactive AB  (OSTO:MAGI) Beta Explanation

Beta is a measure of the volatility, or systematic risk, of a security or a portfolio in comparison to the market as a whole. We usually compare beta to 1. A beta of 1 indicates that the security's price will move with the market. A beta of less than 1 means that the security will be less volatile than the market. A beta of greater than 1 indicates that the security's price will be more volatile than the market.

Beta is primarily used in the Capital Asset Pricing Model (CAPM) to calculate the Cost of Equity, which can be used in the calculation of WACC %. The formula of Cost of Equity is:
Cost of Equity = Risk-Free Rate of Return + Beta of Asset * (Expected Return of the Market - Risk-Free Rate of Return)


MAG Interactive AB Beta Related Terms


MAG Interactive AB Beta Historical Data

* Premium members only.

The historical data trend for MAG Interactive AB's Beta can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

MAG Interactive AB Beta Chart

MAG Interactive AB Annual Data
Trend Aug16 Aug17 Aug18 Aug19 Aug20 Aug21 Aug22 Aug23 Aug24 Aug25
Beta
Get a 7-Day Free Trial Premium Member Only Premium Member Only -0.05 0.69 0.90 1.00 0.15

MAG Interactive AB Quarterly Data
Aug21 Nov21 Feb22 May22 Aug22 Nov22 Feb23 May23 Aug23 Nov23 Feb24 May24 Aug24 Nov24 Feb25 May25 Aug25 Nov25 Feb26 May26
Beta Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.54 0.15 -0.34 -0.27 0.00

OSTO:MAGI vs NTES, EA, TTWO: Beta Comparison

For the Electronic Gaming & Multimedia subindustry, MAG Interactive AB's Beta, along with its competitors' market caps and Beta data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


MAG Interactive AB Beta vs Interactive Media Industry

For the Interactive Media industry and Communication Services sector, MAG Interactive AB's Beta distribution charts can be found below:

* The bar in red indicates where MAG Interactive AB's Beta falls into.


OSTO:MAGI
67GF Score
MAG Interactive AB OSTO:MAGI
Beta is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

MAG Interactive AB Beta Calculation

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. A stock's beta can be calculated by dividing the product of the covariance of the individual stock's returns and the market's returns by the variance of the market's returns over a specified period. Basically, GuruFocus uses the returns calculated over three-year period.

Frequently Asked Questions Learn more about Beta →
What does a Beta of -0.0041 mean?
MAG Interactive AB (OSTO:MAGI) has a Beta of -0.0041 as of Jul. 26, 2026. Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. View historical data for MAG Interactive AB and its competitors.
Is MAG Interactive AB's Beta too high?
MAG Interactive AB's current Beta is -0.0041. Overall, MAG Interactive AB has a GF Score™ of 67/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does MAG Interactive AB's Beta compare to NTES and EA?
MAG Interactive AB's Beta of -0.0041 can be compared against companies in the Interactive Media industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Beta for an Interactive Media company?
A good Beta depends on the Interactive Media industry context. However, Beta should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Beta mean?
A high Beta can signal that a stock is expensive relative to its fundamentals. Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. View historical data for MAG Interactive AB and its competitors. MAG Interactive AB's current Beta is -0.0041. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is MAG Interactive AB stock overvalued right now?
Based on GuruFocus' analysis, MAG Interactive AB (OSTO:MAGI) is currently considered Modestly Undervalued. The stock's GF Value™ is kr8.39, compared to a current price of kr7.50 — trading 10.6% below its estimated fair value. The current Beta is -0.0041. MAG Interactive AB's overall GF Score™ is 67/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Beta calculated?
Beta is calculated from a company's financial statements. For MAG Interactive AB (OSTO:MAGI), the current Beta is -0.0041 as of Jul. 26, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is MAG Interactive AB (OSTO:MAGI) Overvalued in 2026?

Based on GuruFocus' analysis, MAG Interactive AB stock appears to be undervalued. The current stock price of kr7.50 is trading 10.6% below its estimated GF Value™ of kr8.39. GuruFocus considers MAG Interactive AB to be Modestly Undervalued.

Key valuation signals for OSTO:MAGI:

  • Beta: -0.0041
  • GF Value™: kr8.39 vs. price of kr7.50 (10.6% below fair value)
  • GF Score™: 67/100 with 2 warning signs

No single metric tells the full story. See the OSTO:MAGI stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


MAG Interactive AB Business Description

Address Drottninggatan 95A, Stockholm, SWE, SE-113 60
MAG Interactive AB is a Sweden based company that operates in the international games market as a developer and publisher of casual mobile games. The company's portfolio of games contains word games, puzzle game, and trivia games. The games of the company include ruzzle, word domination, wordbrain, wordbrain2, paint hit, quiz duel, qordalot, and ruzzle adventure. It generates revenue from In-app purchases and Advertising sales. Geographically, it derives a majority of revenue from Sweden.
67GF Score

Get the complete analysis for OSTO:MAGI

Beta is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

kr7.50
Price
kr8.39
GF Value