WTBCF (Whitbread) Cyclically Adjusted Price-to-FCF: 97.62 (As of Aug. 25, 2026) — 51% Below Median

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

WTBCF Whitbread PLC WTBCF
77 GF Score
Price $36.12
GF Value $43.06
Valuation Modestly Undervalued
! 4 Warning Signs
View Full Analysis

What is Whitbread Cyclically Adjusted Price-to-FCF?

Whitbread WTBCF +10.49% 77 Cyclically Adjusted Price-to-FCF is 97.62 as of Aug. 25, 2026, which is 51% below its 10-year median of 198.58. GuruFocus rates WTBCF with a GF Score™ of 77/100 and a GF Value™ of $43.06 (Modestly Undervalued). The stock has 4 warning signs investors should review. Among 365 Travel & Leisure companies, Whitbread ranks worse than 89.32% on this metric.

As of today (2026-08-25), Whitbread's current share price is $36.12. Whitbread's Cyclically Adjusted FCF per Share for the fiscal year that ended in Feb26 was $0.37. Whitbread's Cyclically Adjusted Price-to-FCF for today is 97.62.

The historical rank and industry rank for Whitbread's Cyclically Adjusted Price-to-FCF or its related term are showing as below:

WTBCF' s Cyclically Adjusted Price-to-FCF Range Over the Past 10 Years
Min: 80.71   Med: 198.58   Max: 465.84
Current: 86.47

During the past 13 years, Whitbread's highest Cyclically Adjusted Price-to-FCF was 465.84. The lowest was 80.71. And the median was 198.58.

WTBCF's Cyclically Adjusted Price-to-FCF is ranked worse than
89.32% of 365 companies
in the Travel & Leisure industry
Industry Median: 18.28 vs WTBCF: 86.47

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Price-to-FCF. The Cyclically Adjusted FCF per Share is the average of the inflation adjusted free cash flow per share of a company over the past 10 years.

Whitbread's adjusted free cash flow per share data of for the fiscal year that ended in Feb26 was $0.434. Add all the adjusted free cash flow per share for the past 10 years together and divide 10 will get our Cyclically Adjusted FCF per Share, which is $0.37 for the trailing ten years ended in Feb26.

Shiller PE for Stocks: The True Measure of Stock Valuation


Whitbread  (OTCPK:WTBCF) Cyclically Adjusted Price-to-FCF Explanation

Compared with the regular Price-to-Free-Cash-Flow, which works poorly for cyclical businesses, the Cyclically Adjusted Price-to-FCF smoothed out the fluctuations of free cash flow during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted Price-to-FCF should give similar results to regular Price-to-Free-Cash-Flow.


Whitbread Cyclically Adjusted Price-to-FCF Related Terms


Whitbread Cyclically Adjusted Price-to-FCF Historical Data

* Premium members only.

The historical data trend for Whitbread's Cyclically Adjusted Price-to-FCF can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Whitbread Cyclically Adjusted Price-to-FCF Chart

Whitbread Annual Data
Trend Feb17 Feb18 Feb19 Feb20 Feb21 Feb22 Feb23 Feb24 Feb25 Feb26
Cyclically Adjusted Price-to-FCF
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 0.00 179.04 92.75

Whitbread Semi-Annual Data
Aug16 Feb17 Aug17 Feb18 Aug18 Feb19 Aug19 Feb20 Aug20 Feb21 Aug21 Feb22 Aug22 Feb23 Aug23 Feb24 Aug24 Feb25 Aug25 Feb26
Cyclically Adjusted Price-to-FCF Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.00 0.00 179.04 0.00 92.75

WTBCF vs MAR, HLT, H: Cyclically Adjusted Price-to-FCF Comparison

For the Lodging subindustry, Whitbread's Cyclically Adjusted Price-to-FCF, along with its competitors' market caps and Cyclically Adjusted Price-to-FCF data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Whitbread Cyclically Adjusted Price-to-FCF vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Whitbread's Cyclically Adjusted Price-to-FCF distribution charts can be found below:

* The bar in red indicates where Whitbread's Cyclically Adjusted Price-to-FCF falls into.


WTBCF
77GF Score
Whitbread PLC WTBCF
Cyclically Adjusted Price-to-FCF is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Whitbread Cyclically Adjusted Price-to-FCF Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted Price-to-FCF takes the Free Cash Flow per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/FCF calculation. Because it considers this 10-year average, it's often referred to as the CAPFCF Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Price-to-FCF.

Whitbread's Cyclically Adjusted Price-to-FCF for today is calculated as

Cyclically Adjusted Price-to-FCF=Share Price/ Cyclically Adjusted FCF per Share
=36.12/0.37
=97.62

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Whitbread's Cyclically Adjusted FCF per Share for the fiscal year that ended in Feb26 is calculated as:

For example, Whitbread's adjusted Free Cash Flow per Share data for the fiscal year that ended in Feb26 was:

Adj_FreeCashFlowPerShare=Free Cash Flow per Share/CPI of Feb26 (Change)*Current CPI (Feb26)
=0.434/140.0000*140.0000
=0.434

Current CPI (Feb26) = 140.0000.

Whitbread Annual Data

Free Cash Flow per Share CPI Adj_FreeCashFlowPerShare
201702 0.096 102.400 0.131
201802 0.663 104.900 0.885
201902 0.340 106.800 0.446
202002 -1.180 108.600 -1.521
202102 -4.566 109.400 -5.843
202202 1.915 115.400 2.323
202302 1.674 126.000 1.860
202402 2.389 130.800 2.557
202502 1.832 135.600 1.891
202602 0.434 140.000 0.434

Add all the adjusted free cash flow per share together and divide 10 will get our Cyclically Adjusted FCF per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted Price-to-FCF of 97.62 mean?
Whitbread (WTBCF) has a Cyclically Adjusted Price-to-FCF of 97.62 as of Aug. 25, 2026. Cyclically Adjusted Price-to-FCF Ratio is the ratio of share price to a company's inflation-adjusted FCF per share over a 10-year period. View historical data on Whitbread and its competitors. This is 51% below median its historical median of 198.58. Over the past decade, Whitbread's Cyclically Adjusted Price-to-FCF has ranged from 80.71 to 465.84. According to the industry distribution chart, Whitbread ranks #326 out of 365 companies in the Travel & Leisure industry, placing it in the top 89.3%.
Is Whitbread's Cyclically Adjusted Price-to-FCF too high?
Whitbread's current Cyclically Adjusted Price-to-FCF of 97.62 is 51% below median its 10-year median of 198.58. Over the past 10 years, this metric has ranged from a low of 80.71 to a high of 465.84. The Travel & Leisure industry median Cyclically Adjusted Price-to-FCF is 18.28. Whitbread's value of 97.62 is 434% above this industry median. Based on the distribution chart, Whitbread ranks #326 out of 365 companies in the Travel & Leisure industry, which is in the bottom quartile relative to peers. Overall, Whitbread has a GF Score™ of 77/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Whitbread's Cyclically Adjusted Price-to-FCF compare to MAR and HLT?
According to the Travel & Leisure industry distribution chart, Whitbread ranks #326 out of 365 companies for Cyclically Adjusted Price-to-FCF. This places Whitbread in the lower half of its industry. The industry median Cyclically Adjusted Price-to-FCF is 18.28. Whitbread's value of 97.62 is 434% above this benchmark. Historically, Whitbread's own Cyclically Adjusted Price-to-FCF has ranged from 80.71 to 465.84 over the past decade. While the company's 10-year median is 198.58 vs. the industry median of 18.28, Whitbread has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted Price-to-FCF for a Travel & Leisure company?
The median Cyclically Adjusted Price-to-FCF among Travel & Leisure companies is 18.28, based on 365 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted Price-to-FCF significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted Price-to-FCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Whitbread's current Cyclically Adjusted Price-to-FCF of 97.62 is 434% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted Price-to-FCF mean?
A high Cyclically Adjusted Price-to-FCF can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted Price-to-FCF Ratio is the ratio of share price to a company's inflation-adjusted FCF per share over a 10-year period. View historical data on Whitbread and its competitors. For the Travel & Leisure industry, the median Cyclically Adjusted Price-to-FCF is 18.28 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Whitbread's current Cyclically Adjusted Price-to-FCF is 97.62, which is 51% below median its own 10-year median of 198.58. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Whitbread stock overvalued right now?
Based on GuruFocus' analysis, Whitbread (WTBCF) is currently considered Modestly Undervalued. The stock's GF Value™ is $43.06, compared to a current price of $36.12 — trading 16.1% below its estimated fair value. The current Cyclically Adjusted Price-to-FCF is 97.62, which is 51% below median its 10-year median of 198.58 and 434% above the Travel & Leisure industry median of 18.28. Whitbread's overall GF Score™ is 77/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted Price-to-FCF calculated?
Cyclically Adjusted Price-to-FCF is calculated from a company's financial statements. For Whitbread (WTBCF), the current Cyclically Adjusted Price-to-FCF is 97.62 as of Aug. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Whitbread (WTBCF) Overvalued in 2026?

Based on GuruFocus' analysis, Whitbread stock appears to be undervalued. The current stock price of $36.12 is trading 16.1% below its estimated GF Value™ of $43.06. GuruFocus considers Whitbread to be Modestly Undervalued.

Key valuation signals for WTBCF:

  • Cyclically Adjusted Price-to-FCF: 97.62 (51% below median its 10-year median of 198.58)
  • GF Value™: $43.06 vs. price of $36.12 (16.1% below fair value)
  • GF Score™: 77/100 with 4 warning signs
  • Industry Position: 434% above the Travel & Leisure median (#326 of 365)

No single metric tells the full story. See the WTBCF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Whitbread Business Description

Address Porz Avenue, Whitbread Court, Houghton Hall Business Park, Dunstable, Bedfordshire, GBR, LU5 5XE
Whitbread PLC owns hotels and restaurants that operate in the United Kingdom. It operates more than 800 hotels under the Premier Inn brand and provides services in relation to accommodation and food both in the UK and internationally. Restaurant brands include Beefeater, Brewers Fayre, Cookhouse & Pub, Bar Block and Others. Geographically the company derives majority of revenue from UK division.
77GF Score

Get the complete analysis for WTBCF

Cyclically Adjusted Price-to-FCF is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$36.12
Price
$43.06
GF Value