BaozunMEX:BZUNN 73 EBITDA Margin % is 0.67% as of Mar. 2026, which is 78% below its 10-year median of 3.05. GuruFocus rates MEX:BZUNN with a GF Score™ of 73/100 and a GF Value™ of MXN55.33. The stock has 2 warning signs investors should review. Among 1,128 Retail - Cyclical companies, Baozun ranks worse than 84.49% on this metric.
EBITDA Margin % is calculated as EBITDA divided by its Revenue. Baozun's EBITDA for the
three
months ended in Mar. 2026 was MXN42 Mil. Baozun's Revenue for the
three
months ended in Mar. 2026 was MXN6,230 Mil. Therefore, Baozun's EBITDA margin for the quarter that ended in Mar. 2026 was 0.67%.
Baozun (MEX:BZUNN) EBITDA Margin % Explanation
EBITDA Margin % is the ratio of EBITDA divided by net sales or Revenue. It is an performance metric measuring company's operating profitability. EBITDA Margin takes depreciation and amortization, interest expense and tax into account, which makes it easy to compare the relative profitability of companies of different sizes in the same industry.
Baozun EBITDA Margin % Related Terms
Baozun EBITDA Margin % Historical Data
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The historical data trend for Baozun's EBITDA Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
MEX:BZUNN vs HOUR, LITB, UZX: EBITDA Margin % Comparison
For the Internet Retail subindustry, Baozun's EBITDA Margin %, along with its competitors' market caps and EBITDA Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Baozun EBITDA Margin % vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Baozun's EBITDA Margin % distribution charts can be found below:
* The bar in red indicates where Baozun's EBITDA Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Baozun (MEX:BZUNN) has a EBITDA Margin % of 0.67% as of Mar. 2026. EBITDA Margin is the ratio of EBITDA divided by net sales or Revenue, usually presented in percent. View historical data on Baozun and its competitors. This is 78% below median its historical median of 3.05. According to the industry distribution chart, Baozun ranks #953 out of 1128 companies in the Retail - Cyclical industry, placing it in the top 84.5%.
Is Baozun's EBITDA Margin % too high?
Baozun's current EBITDA Margin % of 0.67% is 78% below median its 10-year median of 3.05. The Retail - Cyclical industry median EBITDA Margin % is 7.48. Baozun's value of 0.67% is 91% below this industry median. Based on the distribution chart, Baozun ranks #953 out of 1128 companies in the Retail - Cyclical industry, which is in the bottom quartile relative to peers. Overall, Baozun has a GF Score™ of 73/100, reflecting its overall financial health beyond just this single metric.
How does Baozun's EBITDA Margin % compare to HOUR and LITB?
According to the Retail - Cyclical industry distribution chart, Baozun ranks #953 out of 1128 companies for EBITDA Margin %. This places Baozun in the lower half of its industry. The industry median EBITDA Margin % is 7.48. Baozun's value of 0.67% is 91% below this benchmark. While the company's 10-year median is 3.05 vs. the industry median of 7.48, Baozun has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EBITDA Margin % for a Retail - Cyclical company?
The median EBITDA Margin % among Retail - Cyclical companies is 7.48, based on 1,128 companies in the industry. Companies in the top quartile (top 25%) have a EBITDA Margin % significantly above this median, while those in the bottom quartile fall well below. However, EBITDA Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Baozun's current EBITDA Margin % of 0.67% is 91% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EBITDA Margin % mean?
A high EBITDA Margin % can signal that a stock is expensive relative to its fundamentals. EBITDA Margin is the ratio of EBITDA divided by net sales or Revenue, usually presented in percent. View historical data on Baozun and its competitors. For the Retail - Cyclical industry, the median EBITDA Margin % is 7.48 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Baozun's current EBITDA Margin % is 0.67%, which is 78% below median its own 10-year median of 3.05. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Baozun stock overvalued right now?
Baozun (MEX:BZUNN) has a current EBITDA Margin % of 0.67%. The stock's GF Value™ is MXN55.33, compared to a current price of MXN48.00 — trading 13.2% below its estimated fair value. The current EBITDA Margin % is 0.67%, which is 78% below median its 10-year median of 3.05 and 91% below the Retail - Cyclical industry median of 7.48. Baozun's overall GF Score™ is 73/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EBITDA Margin % calculated?
EBITDA Margin % is calculated from a company's financial statements. For Baozun (MEX:BZUNN), the current EBITDA Margin % is 0.67% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Baozun (MEX:BZUNN) Overvalued in 2026?
Based on GuruFocus' analysis, Baozun stock appears to be undervalued.
The current stock price of MXN48.00 is trading 13.2% below its estimated GF Value™ of MXN55.33.
Key valuation signals for MEX:BZUNN:
EBITDA Margin %: 0.67% (78% below median its 10-year median of 3.05)
GF Value™: MXN55.33 vs. price of MXN48.00 (13.2% below fair value)
Industry Position: 91% below the Retail - Cyclical median (#953 of 1128)
No single metric tells the full story. See the MEX:BZUNN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Baozun Inc is engaged to provide its customers with end-to-end e-commerce solutions including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment, as well as the holistic brand management, including tactic positioning, branding and marketing, retail and e-commerce operations, supply chain and logistics, and technology empowerment. It has two operating segments: E-Commerce (encompassing BEC and BZI) and Brand Management (representing BBM). The company generates maximum of its revenue from E-Commerce (encompassing BEC and BZI) segment.
73GF Score
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EBITDA Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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