Media Prima Bhd (XKLS:4502) EV-to-EBIT: 3.22 (As of Aug. 03, 2026) — 28% Below Median

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XKLS:4502 Media Prima Bhd XKLS:4502
40 GF Score
Price RM0.28
GF Value RM0.37
Valuation Modestly Undervalued
! 5 Warning Signs
View Full Analysis

What is Media Prima Bhd EV-to-EBIT?

Media Prima Bhd XKLS:4502 +1.82% 40 EV-to-EBIT is 3.22 as of Aug. 03, 2026, which is 28% below its 10-year median of 4.50. GuruFocus rates XKLS:4502 with a GF Score™ of 40/100 and a GF Value™ of RM0.37 (Modestly Undervalued). The stock has 5 warning signs investors should review. Among 641 Media - Diversified companies, Media Prima Bhd ranks better than 82.84% on this metric.

EV-to-EBIT is calculated as Enterprise Value divided by its EBIT. As of today, Media Prima Bhd's Enterprise Value is RM170.3 Mil. Media Prima Bhd's EBIT for the trailing twelve months (TTM) ended in Mar. 2026 was RM52.9 Mil. Therefore, Media Prima Bhd's EV-to-EBIT for today is 3.22.

The historical rank and industry rank for Media Prima Bhd's EV-to-EBIT or its related term are showing as below:

XKLS:4502' s EV-to-EBIT Range Over the Past 10 Years
Min: -24.57   Med: 4.5   Max: 176.07
Current: 3.21

During the past 13 years, the highest EV-to-EBIT of Media Prima Bhd was 176.07. The lowest was -24.57. And the median was 4.50.

XKLS:4502's EV-to-EBIT is ranked better than
82.84% of 641 companies
in the Media - Diversified industry
Industry Median: 10.82 vs XKLS:4502: 3.21

Joel Greenblatt calls the inversion of this ratio Earnings Yield (Joel Greenblatt) %. Media Prima Bhd's Enterprise Value for the quarter that ended in Mar. 2026 was RM248.0 Mil. Media Prima Bhd's EBIT for the trailing twelve months (TTM) ended in Mar. 2026 was RM52.9 Mil. Media Prima Bhd's Earnings Yield (Joel Greenblatt) % for the quarter that ended in Mar. 2026 was 21.34%.


Media Prima Bhd  (XKLS:4502) EV-to-EBIT Explanation

This is a more accurate valuation of companies' operation because it considers the debt and cash on its balance sheet, and non-operating items such as interest payment, tax, and one-time items are not included in the Operating Income.

Joel Greenblatt calls the inversion of this ratio Earnings Yield (Joel Greenblatt) %.

Media Prima Bhd's Earnings Yield (Joel Greenblatt) % for the quarter that ended in Mar. 2026 is calculated as:

Earnings Yield (Joel Greenblatt) % (Q: Mar. 2026 ) =EBIT / Enterprise Value (Q: Mar. 2026 )
=52.914/247.97665
=21.34 %

Media Prima Bhd's Enterprise Value for the quarter that ended in Mar. 2026 was RM248.0 Mil.
Media Prima Bhd's EBIT for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was RM52.9 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Media Prima Bhd EV-to-EBIT Related Terms


Media Prima Bhd EV-to-EBIT Historical Data

* Premium members only.

The historical data trend for Media Prima Bhd's EV-to-EBIT can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Media Prima Bhd EV-to-EBIT Chart

Media Prima Bhd Annual Data
Trend Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Jun24 Jun25
EV-to-EBIT
Get a 7-Day Free Trial Premium Member Only Premium Member Only 37.40 4.07 4.56 5.03 6.50

Media Prima Bhd Quarterly Data
Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
EV-to-EBIT Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 5.02 6.50 6.18 4.71 4.69

XKLS:4502 vs NFLX, DIS, WBD: EV-to-EBIT Comparison

For the Entertainment subindustry, Media Prima Bhd's EV-to-EBIT, along with its competitors' market caps and EV-to-EBIT data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Media Prima Bhd EV-to-EBIT vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Media Prima Bhd's EV-to-EBIT distribution charts can be found below:

* The bar in red indicates where Media Prima Bhd's EV-to-EBIT falls into.


XKLS:4502
40GF Score
Media Prima Bhd XKLS:4502
EV-to-EBIT is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Media Prima Bhd EV-to-EBIT Calculation

Media Prima Bhd's EV-to-EBIT for today is calculated as:

EV-to-EBIT=Enterprise Value (Today)/EBIT (TTM)
=170.333/52.914
=3.22

Media Prima Bhd's current Enterprise Value is RM170.3 Mil.
Media Prima Bhd's EBIT for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was RM52.9 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about EV-to-EBIT →
What does a EV-to-EBIT of 3.22 mean?
Media Prima Bhd (XKLS:4502) has a EV-to-EBIT of 3.22 as of Aug. 03, 2026. EV to EBIT ratio is the inverse of Joel Greenblatt's earnings yield definition. View historical data on Media Prima Bhd and its competitors. This is 28% below median its historical median of 4.50. According to the industry distribution chart, Media Prima Bhd ranks #110 out of 641 companies in the Media - Diversified industry, placing it in the top 17.2%.
Is Media Prima Bhd's EV-to-EBIT too high?
Media Prima Bhd's current EV-to-EBIT of 3.22 is 28% below median its 10-year median of 4.50. The Media - Diversified industry median EV-to-EBIT is 10.82. Media Prima Bhd's value of 3.22 is 70.2% below this industry median. Based on the distribution chart, Media Prima Bhd ranks #110 out of 641 companies in the Media - Diversified industry, which is in the top quartile — a strong position relative to peers. Overall, Media Prima Bhd has a GF Score™ of 40/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Media Prima Bhd's EV-to-EBIT compare to NFLX and DIS?
According to the Media - Diversified industry distribution chart, Media Prima Bhd ranks #110 out of 641 companies for EV-to-EBIT. This places Media Prima Bhd in the top 17% of its industry — outperforming the majority of peers. The industry median EV-to-EBIT is 10.82. Media Prima Bhd's value of 3.22 is 70.2% below this benchmark. While the company's 10-year median is 4.50 vs. the industry median of 10.82, Media Prima Bhd has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-EBIT for a Media - Diversified company?
The median EV-to-EBIT among Media - Diversified companies is 10.82, based on 641 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-EBIT significantly above this median, while those in the bottom quartile fall well below. However, EV-to-EBIT should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Media Prima Bhd's current EV-to-EBIT of 3.22 is 70.2% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-EBIT mean?
A high EV-to-EBIT can signal that a stock is expensive relative to its fundamentals. EV to EBIT ratio is the inverse of Joel Greenblatt's earnings yield definition. View historical data on Media Prima Bhd and its competitors. For the Media - Diversified industry, the median EV-to-EBIT is 10.82 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Media Prima Bhd's current EV-to-EBIT is 3.22, which is 28% below median its own 10-year median of 4.50. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Media Prima Bhd stock overvalued right now?
Based on GuruFocus' analysis, Media Prima Bhd (XKLS:4502) is currently considered Modestly Undervalued. The stock's GF Value™ is RM0.37, compared to a current price of RM0.28 — trading 24.3% below its estimated fair value. The current EV-to-EBIT is 3.22, which is 28% below median its 10-year median of 4.50 and 70.2% below the Media - Diversified industry median of 10.82. Media Prima Bhd's overall GF Score™ is 40/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-EBIT calculated?
EV-to-EBIT is calculated from a company's financial statements. For Media Prima Bhd (XKLS:4502), the current EV-to-EBIT is 3.22 as of Aug. 03, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Media Prima Bhd (XKLS:4502) Overvalued in 2026?

Based on GuruFocus' analysis, Media Prima Bhd stock appears to be undervalued. The current stock price of RM0.28 is trading 24.3% below its estimated GF Value™ of RM0.37. GuruFocus considers Media Prima Bhd to be Modestly Undervalued.

Key valuation signals for XKLS:4502:

  • EV-to-EBIT: 3.22 (28% below median its 10-year median of 4.50)
  • GF Value™: RM0.37 vs. price of RM0.28 (24.3% below fair value)
  • GF Score™: 40/100 with 5 warning signs
  • Industry Position: 70.2% below the Media - Diversified median (#110 of 641)

No single metric tells the full story. See the XKLS:4502 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Media Prima Bhd Business Description

Address No. 31, Jalan Riong, Balai Berita, Anjung Riong, Bangsar, Kuala Lumpur, MYS, 59100
Media Prima Bhd is an integrated media company. It is engaged in commercial television and radio broadcasting, publishing, editorial services, provision of internet-based online services, general media advertising, provision of advertising space and related production works, sale of programme rights, cable and streaming rights, content production, property management services, procurement services and other media industry-related services. The company owns free-to-air television stations namely TV3, 8TV, ntv7 and TV9. It manages its business in segments namely Omnia, Broadcasting, Outdoor Media, Print Media, Digital Media, and Home Shopping. The company's majority of the revenue is generated from the Omnia segment.
40GF Score

Get the complete analysis for XKLS:4502

EV-to-EBIT is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

RM0.28
Price
RM0.37
GF Value