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Rojukiss International PCLBKK:KISS +0.54%95 EV-to-FCF is 7.17 as of Jul. 25, 2026, which is 74% below its 10-year median of 27.75. GuruFocus rates BKK:KISS with a GF Score™ of 95/100 and a GF Value™ of ฿5.45 (Significantly Undervalued). The stock has 8 warning signs investors should review. Among 1,192 Consumer Packaged Goods companies, Rojukiss International PCL ranks better than 81.21% on this metric.
EV-to-FCF is calculated as enterprise value divided by its free cash flow. As of today, Rojukiss International PCL's Enterprise Value is ฿1,700 Mil.
Rojukiss International PCL's Free Cash Flow for the trailing twelve months (TTM) ended in Mar. 2026 was ฿237 Mil. Therefore, Rojukiss International PCL's EV-to-FCF for today is 7.17.
The historical rank and industry rank for Rojukiss International PCL's EV-to-FCF or its related term are showing as below:
BKK:KISS'
s EV-to-FCF Range Over the Past 10 Years
Min: 4.85 Med: 27.75 Max: 1009.4
Current: 6.62
During the past 9 years, the highest EV-to-FCF of Rojukiss International PCL was 1009.40. The lowest was 4.85. And the median was 27.75.
BKK:KISS's EV-to-FCF is ranked better than 81.21% of 1192
companies
in the Consumer Packaged Goods industry
Industry Median: 15.77
vs BKK:KISS: 6.62
EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
Rojukiss International PCL (BKK:KISS) EV-to-FCF Explanation
EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
Rojukiss International PCL's PE Ratio (TTM) for today is calculated as:
Rojukiss International PCL's share price for today is ฿3.70.
Rojukiss International PCL's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was ฿0.296.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Enterprise Value is used because it is a more complete measure in reflecting how much an investor pays when buying a company. Free Cash Flow is an important financial metric because it represents the actual amount of cash at a company's disposal. Companies with a low EV-to-FCF ratio, combined with a strong balance sheet are generally considered as undervalued.
Rojukiss International PCL EV-to-FCF Related Terms
Rojukiss International PCL EV-to-FCF Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Household & Personal Products subindustry, Rojukiss International PCL's EV-to-FCF, along with its competitors' market caps and EV-to-FCF data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Rojukiss International PCL EV-to-FCF vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Rojukiss International PCL's EV-to-FCF distribution charts can be found below:
* The bar in red indicates where Rojukiss International PCL's EV-to-FCF falls into.
Rojukiss International PCL's current Enterprise Value is ฿1,700 Mil.
Rojukiss International PCL's Free Cash Flow for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was ฿237 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Rojukiss International PCL (BKK:KISS) has a EV-to-FCF of 7.17 as of Jul. 25, 2026. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on Rojukiss International PCL and its competitors. This is 74% below median its historical median of 27.75. Over the past decade, Rojukiss International PCL's EV-to-FCF has ranged from 4.85 to 1,009.40. According to the industry distribution chart, Rojukiss International PCL ranks #224 out of 1192 companies in the Consumer Packaged Goods industry, placing it in the top 18.8%.
Is Rojukiss International PCL's EV-to-FCF too high?
Rojukiss International PCL's current EV-to-FCF of 7.17 is 74% below median its 10-year median of 27.75. Over the past 10 years, this metric has ranged from a low of 4.85 to a high of 1,009.40. The Consumer Packaged Goods industry median EV-to-FCF is 15.77. Rojukiss International PCL's value of 7.17 is 54.5% below this industry median. Based on the distribution chart, Rojukiss International PCL ranks #224 out of 1192 companies in the Consumer Packaged Goods industry, which is in the top quartile — a strong position relative to peers. Overall, Rojukiss International PCL has a GF Score™ of 95/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Rojukiss International PCL's EV-to-FCF compare to PG and CL?
According to the Consumer Packaged Goods industry distribution chart, Rojukiss International PCL ranks #224 out of 1192 companies for EV-to-FCF. This places Rojukiss International PCL in the top 19% of its industry — outperforming the majority of peers. The industry median EV-to-FCF is 15.77. Rojukiss International PCL's value of 7.17 is 54.5% below this benchmark. Historically, Rojukiss International PCL's own EV-to-FCF has ranged from 4.85 to 1,009.40 over the past decade. While the company's 10-year median is 27.75 vs. the industry median of 15.77, Rojukiss International PCL has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-FCF for a Consumer Packaged Goods company?
The median EV-to-FCF among Consumer Packaged Goods companies is 15.77, based on 1,192 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-FCF significantly above this median, while those in the bottom quartile fall well below. However, EV-to-FCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Rojukiss International PCL's current EV-to-FCF of 7.17 is 54.5% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-FCF mean?
A high EV-to-FCF can signal that a stock is expensive relative to its fundamentals. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on Rojukiss International PCL and its competitors. For the Consumer Packaged Goods industry, the median EV-to-FCF is 15.77 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rojukiss International PCL's current EV-to-FCF is 7.17, which is 74% below median its own 10-year median of 27.75. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rojukiss International PCL stock overvalued right now?
Based on GuruFocus' analysis, Rojukiss International PCL (BKK:KISS) is currently considered Significantly Undervalued. The stock's GF Value™ is ฿5.45, compared to a current price of ฿3.70 — trading 32.1% below its estimated fair value. The current EV-to-FCF is 7.17, which is 74% below median its 10-year median of 27.75 and 54.5% below the Consumer Packaged Goods industry median of 15.77. Rojukiss International PCL's overall GF Score™ is 95/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-FCF calculated?
EV-to-FCF is calculated from a company's financial statements. For Rojukiss International PCL (BKK:KISS), the current EV-to-FCF is 7.17 as of Jul. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Rojukiss International PCL (BKK:KISS) Overvalued in 2026?
Based on GuruFocus' analysis, Rojukiss International PCL stock appears to be undervalued.
The current stock price of ฿3.70 is trading 32.1% below its estimated GF Value™ of ฿5.45.
GuruFocus considers Rojukiss International PCL to be Significantly Undervalued.
Key valuation signals for BKK:KISS:
EV-to-FCF: 7.17 (74% below median its 10-year median of 27.75)
GF Value™: ฿5.45 vs. price of ฿3.70 (32.1% below fair value)
Industry Position: 54.5% below the Consumer Packaged Goods median (#224 of 1192)
No single metric tells the full story. See the BKK:KISS stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Rojukiss International PCL operates in the cosmetic business. It is engaged in the distribution of skincare and cosmetics under many trademarks. Distribution of pharmaceutical and medical products. Distribution of skincare and food supplements in many brands. It offers products under the brands Rojukiss, PhDerma, Wonder Herb, and Sis2Sis. Geographically, the operations are in two segments: Domestic and Overseas, and the majority of its revenues is generated from the Domestic region.
95GF Score
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