CDLX (Cardlytics) FCF Margin %: -23.15% (As of Mar. 2026)


CDLX Cardlytics Inc CDLX
37 GF Score
Price $5.42
GF Value $18.72
Valuation Possible Value Trap
! 4 Warning Signs
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What is Cardlytics FCF Margin %?

Cardlytics CDLX +0.37% 37 FCF Margin % is -23.15% as of Mar. 2026. GuruFocus rates CDLX with a GF Score™ of 37/100 and a GF Value™ of $18.72 (Possible Value Trap). The stock has 4 warning signs investors should review. Among 1,017 Media - Diversified companies, Cardlytics ranks worse than 61.65% on this metric.

FCF Margin % is calculated as Free Cash Flow divided by its Revenue. Cardlytics's Free Cash Flow for the three months ended in Mar. 2026 was $-7.9 Mil. Cardlytics's Revenue for the three months ended in Mar. 2026 was $34.3 Mil. Therefore, Cardlytics's FCF Margin % for the quarter that ended in Mar. 2026 was -23.15%.

As of today, Cardlytics's current FCF Yield % is -11.66%.

The historical rank and industry rank for Cardlytics's FCF Margin % or its related term are showing as below:

CDLX' s FCF Margin % Range Over the Past 10 Years
Min: -31.06   Med: -13.79   Max: 0.21
Current: -1.76


During the past 11 years, the highest FCF Margin % of Cardlytics was 0.21%. The lowest was -31.06%. And the median was -13.79%.

CDLX's FCF Margin % is ranked worse than
61.65% of 1017 companies
in the Media - Diversified industry
Industry Median: 2.12 vs CDLX: -1.76


Cardlytics FCF Margin % Related Terms


Cardlytics FCF Margin % Historical Data

* Premium members only.

The historical data trend for Cardlytics's FCF Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Cardlytics FCF Margin % Chart

Cardlytics Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
FCF Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only -19.13 -22.57 -4.07 -10.10 -2.78

Cardlytics Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
FCF Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -19.15 -5.43 -5.19 18.63 -23.15

CDLX vs SWAG, WIMI, HAFG: FCF Margin % Comparison

For the Advertising Agencies subindustry, Cardlytics's FCF Margin %, along with its competitors' market caps and FCF Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Cardlytics FCF Margin % vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Cardlytics's FCF Margin % distribution charts can be found below:

* The bar in red indicates where Cardlytics's FCF Margin % falls into.


CDLX
37GF Score
Cardlytics Inc CDLX
FCF Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
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Cardlytics FCF Margin % Calculation

FCF margin is the ratio of Free Cash Flow divided by net sales or Revenue, usually presented in percent.

Cardlytics's FCF Margin for the fiscal year that ended in Dec. 2025 is calculated as

FCF Margin=Free Cash Flow (A: Dec. 2025 )/Revenue (A: Dec. 2025 )
=-6.492/233.273
=-2.78 %

Cardlytics's FCF Margin for the quarter that ended in Mar. 2026 is calculated as

FCF Margin=Free Cash Flow (Q: Mar. 2026 )/Revenue (Q: Mar. 2026 )
=-7.946/34.319
=-23.15 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about FCF Margin % →
What does a FCF Margin % of -23.15% mean?
Cardlytics (CDLX) has a FCF Margin % of -23.15% as of Mar. 2026. Free cash flow margin is the ratio of total free cash flow to net sales. View historical data on Cardlytics and its competitors. According to the industry distribution chart, Cardlytics ranks #627 out of 1017 companies in the Media - Diversified industry, placing it in the top 61.7%.
Is Cardlytics' FCF Margin % too high?
Cardlytics' current FCF Margin % is -23.15%. Based on the distribution chart, Cardlytics ranks #627 out of 1017 companies in the Media - Diversified industry, which is below the industry midpoint. Overall, Cardlytics has a GF Score™ of 37/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Cardlytics' FCF Margin % compare to SWAG and WIMI?
According to the Media - Diversified industry distribution chart, Cardlytics ranks #627 out of 1017 companies for FCF Margin %. This places Cardlytics in the lower half of its industry. The industry median FCF Margin % is 2.12. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good FCF Margin % for a Media - Diversified company?
The median FCF Margin % among Media - Diversified companies is 2.12, based on 1,017 companies in the industry. Companies in the top quartile (top 25%) have a FCF Margin % significantly above this median, while those in the bottom quartile fall well below. However, FCF Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high FCF Margin % mean?
A high FCF Margin % can signal that a stock is expensive relative to its fundamentals. Free cash flow margin is the ratio of total free cash flow to net sales. View historical data on Cardlytics and its competitors. For the Media - Diversified industry, the median FCF Margin % is 2.12 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Cardlytics's current FCF Margin % is -23.15%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Cardlytics stock overvalued right now?
Based on GuruFocus' analysis, Cardlytics (CDLX) is currently considered Possible Value Trap. The stock's GF Value™ is $18.72, compared to a current price of $5.42 — trading 71.1% below its estimated fair value. The current FCF Margin % is -23.15%. Cardlytics' overall GF Score™ is 37/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is FCF Margin % calculated?
FCF Margin % is calculated from a company's financial statements. For Cardlytics (CDLX), the current FCF Margin % is -23.15% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Cardlytics (CDLX) Overvalued in 2026?

Based on GuruFocus' analysis, Cardlytics stock appears to be undervalued. The current stock price of $5.42 is trading 71.1% below its estimated GF Value™ of $18.72. GuruFocus considers Cardlytics to be Possible Value Trap.

Key valuation signals for CDLX:

  • FCF Margin %: -23.15%
  • GF Value™: $18.72 vs. price of $5.42 (71.1% below fair value)
  • GF Score™: 37/100 with 4 warning signs

No single metric tells the full story. See the CDLX stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Cardlytics Business Description

Other Exchanges 0LEC:UKCYX0:Germany
Address 675 Ponce de Leon Avenue, NE, Suite 4100, Atlanta, GA, USA, 30308
Cardlytics Inc is a commerce media platform that is designed to make commerce smarter and rewarding for everyone. At the core of its commerce media platform is the financial media network that it runs within its partners' digital channels, which includes online and mobile applications (the Cardlytics platform). Additionally, it operates an identity resolution platform that utilizes point-of-sale (POS) data, including product-level purchase data, to enable marketers to perform analytics and targeted loyalty marketing and also measure the impact of their marketing (the Bridg platform). It operates in three segments: the Cardlytics platform in the U.S.; the Cardlytics platform in the U.K.; and the Bridg platform. The majority of the revenue is derived from the Cardlytics platform.
37GF Score

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FCF Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$5.42
Price
$18.72
GF Value