RKT (Rocket) GF Value : $34.54 (As of Jul. 09, 2025)

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What is Rocket GF Value?

As of today (2025-07-09), Rocket's share price is $13.85. Rocket's GF Value is $34.54. Therefore, Rocket's Price-to-GF-Value for today is 0.40. Based on the relationship between the current stock price and the GF Value, GuruFocus believes Rocket is Possible Value Trap, Think Twice.

The GF Value represents the intrinsic value of a stock, determined using GuruFocus' proprietary methodology. The GF Value Line on our stock Summary page provides an estimate of the stock’s fair-trading value.

To calculate this value, GuruFocus follows these steps:

We analyze historical correlations between the stock price and key business performance metrics, such as revenue, earnings, cash flow, and book value.
We identify the metrics that have the strongest historical correlation with the stock price and determine the historical multiples at which the stock has traded relative to these metrics.
Using these historical multiples as a reference, we estimate the stock's fair value while accounting for future business growth. Adjustments may be made based on the company’s past returns and growth trends.

GuruFocus believes that the GF Value Line represents the fair value at which a stock should trade. Stock prices typically fluctuate around this line. If a stock’s price is significantly above the GF Value Line, it is considered overvalued, and its future returns are likely to be lower. Conversely, if the stock price is significantly below the GF Value Line, its future returns are likely to be higher.

Rocket (NYSE:RKT) GF Value Explanation

Based on the relationship between the current stock price and the GF Value, GuruFocus provides the following 6 ratings:

Posssible Evaluations	All-in-One Screener Examples (1)
Possible Value Trap, Think Twice	Predictable Companies that possibly be Value Traps
Significantly Overvalued	Predictable Companies which are Significantly Overvalued
Modestly Overvalued	Predictable Companies which are Modestly Overvalued
Fairly Valued	Predictable High Quality Companies which are Fairly Valued
Modestly Undervalued (2)	Predictable High Quality Companies which are Modestly Undervalued
Significantly Undervalued (2)	Predictable High Quality Companies which are Significantly Undervalued

(1) These are some simple examples. You can access our GF Valuation filter under All-in-One Screener’s Fundamental tab, and Price-to-GF-Value filter under Valuation Ratio tab and set your own criteria.

(2) A sufficient margin of safety exists only when the stock is undervalued.

Possible Value Trap, Think Twice companies are those that appear significantly undervalued based on their Price-to-GF-Value ratio, but whose fundamentals show signs of weakness.

Indicators that a company may be a value trap include:

    * Deteriorating Financial Health: A low Altman Z-scores indicates a higher risk of bankruptcy, or a low Piotroski F-Score.
    * Earnings Manipulation: A high Beneish M-score indicates potential earnings manipulation, raising concerns about the reliability of reported financials.
    * Stagnant or Declining Growth: Lack of revenue or earnings growth, or a recent slowdown, may signal limited future prospects.

Investors should conduct thorough due diligence, examining financial statements and growth indicators, to avoid falling into value traps.

Rocket's Price-to-GF-Value for today is calculated as

Price-to-GF-Value	=	Share Price	/	GF Value
	=	13.85	/	34.54
	=	0.40

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Rocket GF Value Related Terms

Thank you for viewing the detailed overview of Rocket's GF Value provided by GuruFocus.com. Please click on the following links to see related term pages.

Rocket Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Financial Services » Banks » Rocket Companies Inc (NYSE:RKT) » Definitions » GF Value

Comparable Companies

Traded in Other Exchanges

RKT:Mexico

Address

1050 Woodward Avenue, Detroit, MI, USA, 48226

Website

https://ir.rocketcompanies.com

Rocket Companies is a financial services company that was originally founded as Rock Financial in 1985 and is currently based in Detroit. Rocket Companies offers a wide array of services and products but is best known for its Rocket Mortgage business. The company's mortgage lending operations are split between its direct-to-consumer lending, which sees borrowers accessing the company's lending arm directly through either its mobile app or website, and its partner network where mortgage brokers and other firms use Rocket's origination process to offer loans to their customers. The company has rapidly gained market share in recent years and will also be the largest mortgage servicer in the US following its acquisition of the Mr. Cooper Group.

Executives

Matthew Rizik	director	1050 WOODWARD AVENUE, DETROIT MI 48226
Varun Krishna	officer: Chief Executive Officer	2700 COAST AVENUE, MOUNTAIN VIEW CA 94043
Jonathan D Mariner	director	2200 WEST DON TYSON PARKWAY, SPRINGDALE AR 72762
William C. Emerson	director	1050 WOODWARD AVENUE, DETROIT MI 48226
Jay Farner	director, officer: Chief Executive Officer	1050 WOODWARD AVENUE, DETROIT MI 48226
Tina V. John	officer: General Counsel & Secretary	C/O ROCKET COMPANIES, INC., 1050 WOODWARD AVENUE, DETROIT MI 48226
Daniel B Gilbert	director, 10 percent owner	1050 WOODWARD AVENUE, DETROIT MI 48226
Rock Holdings Inc.	director, 10 percent owner	1090 WOODWARD AVENUE, DETROIT MI 48226
Jennifer L. Gilbert	director	1050 WOODWARD AVENUE, DETROIT MI 48226
Nancy Tellem	director	1016 LAKE PARK DRIVE, BIRMINGHAM MI 48009
Suzanne F. Shank	director	C/O PENSARE SPONSOR GROUP, LLC, 1720 PEACHTREE STREET, SUITE 629, ATLANTA GA 30309
Julie Booth	officer: Chief Fin. Officer & Treasurer	1050 WOODWARD AVENUE, DETROIT MI 48226
Angelo Vitale	officer: General Counsel and Secretary	1050 WOODWARD AVENUE, DETROIT MI 48226
Walters Robert D. Jr.	officer: President & Chief Oper Officer	1050 WOODWARD AVENUE, DETROIT MI 48226
Brian Nicholas Brown	officer: Chief Accounting Officer	1050 WOODWARD AVENUE, DETROIT MI 48226