A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Bright Future Technology Holdings's goodwill for the quarter that ended in Dec. 2025 was HK$0 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.
Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.
Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.
Bright Future Technology Holdings Goodwill Related Terms
Bright Future Technology Holdings Goodwill Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Goodwill is considered an intangible asset because it is not a physical asset like buildings or equipment. The goodwill account can be found in the assets portion of a company's balance sheet.
Bright Future Technology Holdings (HKSE:01351) has a Goodwill of HK$0 Mil as of Dec. 2025. Goodwill is the intangible assets representing the value in excess of the acquired company's value. View historical data on Bright Future Technology Holdings and its competitors.
Is Bright Future Technology Holdings' Goodwill too high?
Bright Future Technology Holdings' current Goodwill is HK$0 Mil. Overall, Bright Future Technology Holdings has a GF Score™ of 58/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Bright Future Technology Holdings' Goodwill compare to APP and OMC?
Bright Future Technology Holdings' Goodwill of HK$0 Mil can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Goodwill for a Media - Diversified company?
A good Goodwill depends on the Media - Diversified industry context. However, Goodwill should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Goodwill mean?
A high Goodwill can signal that a stock is expensive relative to its fundamentals. Goodwill is the intangible assets representing the value in excess of the acquired company's value. View historical data on Bright Future Technology Holdings and its competitors. Bright Future Technology Holdings's current Goodwill is HK$0 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Bright Future Technology Holdings stock overvalued right now?
Based on GuruFocus' analysis, Bright Future Technology Holdings (HKSE:01351) is currently considered Modestly Undervalued. The stock's GF Value™ is HK$0.31, compared to a current price of HK$0.26 — trading 17.7% below its estimated fair value. The current Goodwill is HK$0 Mil. Bright Future Technology Holdings' overall GF Score™ is 58/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Goodwill calculated?
Goodwill is calculated from a company's financial statements. For Bright Future Technology Holdings (HKSE:01351), the current Goodwill is HK$0 Mil as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Bright Future Technology Holdings (HKSE:01351) Overvalued in 2026?
Based on GuruFocus' analysis, Bright Future Technology Holdings stock appears to be undervalued.
The current stock price of HK$0.26 is trading 17.7% below its estimated GF Value™ of HK$0.31.
GuruFocus considers Bright Future Technology Holdings to be Modestly Undervalued.
Key valuation signals for HKSE:01351:
Goodwill: HK$0 Mil
GF Value™: HK$0.31 vs. price of HK$0.26 (17.7% below fair value)
No single metric tells the full story. See the HKSE:01351 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Bright Future Technology Holdings Business Description
Bright Future Technology Holdings Ltd is a mobile advertising company offering one-stop and tailor-made advertising services to customers in China. It is engaged in the provision of intelligent marketing solutions services in the PRC. It offers customers comprehensive mobile advertising services from promotion planning, advertisement production, and placement to post-publication monitoring to optimize the promotional effectiveness for customers. Its customers have advertising needs at mobile internet media, either for maximizing exposure of their products through advertising or to achieve specific advertising results.
58GF Score
Get the complete analysis for HKSE:01351
Goodwill is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
Quick Browse
Personalize
Premium Gurus 
Create New Portfolio
HKSE:01351 has been successfully added to your 
