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The historical rank and industry rank for Bright Future Technology Holdings's Pretax Margin % or its related term are showing as below:
HKSE:01351'
s Pretax Margin % Range Over the Past 10 Years
Min: -5.66 Med: 2.57 Max: 30.09
Current: -5.66
HKSE:01351's Pretax Margin % is ranked worse than 67.26% of 1011
companies
in the Media - Diversified industry
Industry Median: 2.01
vs HKSE:01351: -5.66
The pretax margin, as know as pretax profit margin, is widely used to measure the operating efficiency of a company before deducting taxes.
The pretax margin is sometimes preferred over the net margin as tax expenditures can make profitability comparisons between companies misleading.
It is a useful tool to compare companies operating in the same sector and less effective when comparing companies from other sectors as each industry generally has different operating expenses and sales patterns.
The long term trend of the pretax margin is a good indicator of the competitiveness and health of the business.
Bright Future Technology Holdings Pretax Margin % Related Terms
Bright Future Technology Holdings Pretax Margin % Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
HKSE:01351 vs APP, OMC, TTD: Pretax Margin % Comparison
For the Advertising Agencies subindustry, Bright Future Technology Holdings's Pretax Margin %, along with its competitors' market caps and Pretax Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Bright Future Technology Holdings Pretax Margin % vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Bright Future Technology Holdings's Pretax Margin % distribution charts can be found below:
* The bar in red indicates where Bright Future Technology Holdings's Pretax Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Bright Future Technology Holdings (HKSE:01351) has a Pretax Margin % of -16.93% as of Dec. 2025. Pre-Tax margin is the ratio of total pre-tax income to net sales. View historical data on Bright Future Technology Holdings and its competitors. According to the industry distribution chart, Bright Future Technology Holdings ranks #680 out of 1011 companies in the Media - Diversified industry, placing it in the top 67.3%.
Is Bright Future Technology Holdings' Pretax Margin % too high?
Bright Future Technology Holdings' current Pretax Margin % is -16.93%. Based on the distribution chart, Bright Future Technology Holdings ranks #680 out of 1011 companies in the Media - Diversified industry, which is below the industry midpoint. Overall, Bright Future Technology Holdings has a GF Score™ of 59/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Bright Future Technology Holdings' Pretax Margin % compare to APP and OMC?
According to the Media - Diversified industry distribution chart, Bright Future Technology Holdings ranks #680 out of 1011 companies for Pretax Margin %. This places Bright Future Technology Holdings in the lower half of its industry. The industry median Pretax Margin % is 2.01. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Pretax Margin % for a Media - Diversified company?
The median Pretax Margin % among Media - Diversified companies is 2.01, based on 1,011 companies in the industry. Companies in the top quartile (top 25%) have a Pretax Margin % significantly above this median, while those in the bottom quartile fall well below. However, Pretax Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Pretax Margin % mean?
A high Pretax Margin % can signal that a stock is expensive relative to its fundamentals. Pre-Tax margin is the ratio of total pre-tax income to net sales. View historical data on Bright Future Technology Holdings and its competitors. For the Media - Diversified industry, the median Pretax Margin % is 2.01 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Bright Future Technology Holdings's current Pretax Margin % is -16.93%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Bright Future Technology Holdings stock overvalued right now?
Based on GuruFocus' analysis, Bright Future Technology Holdings (HKSE:01351) is currently considered Possible Value Trap. The stock's GF Value™ is HK$0.32, compared to a current price of HK$0.18 — trading 42.5% below its estimated fair value. The current Pretax Margin % is -16.93%. Bright Future Technology Holdings' overall GF Score™ is 59/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Pretax Margin % calculated?
Pretax Margin % is calculated from a company's financial statements. For Bright Future Technology Holdings (HKSE:01351), the current Pretax Margin % is -16.93% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Bright Future Technology Holdings (HKSE:01351) Overvalued in 2026?
Based on GuruFocus' analysis, Bright Future Technology Holdings stock appears to be undervalued.
The current stock price of HK$0.18 is trading 42.5% below its estimated GF Value™ of HK$0.32.
GuruFocus considers Bright Future Technology Holdings to be Possible Value Trap.
Key valuation signals for HKSE:01351:
Pretax Margin %: -16.93%
GF Value™: HK$0.32 vs. price of HK$0.18 (42.5% below fair value)
No single metric tells the full story. See the HKSE:01351 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Bright Future Technology Holdings Ltd is a mobile advertising company offering one-stop and tailor-made advertising services to customers in China. It is engaged in the provision of intelligent marketing solutions services in the PRC. It offers customers comprehensive mobile advertising services from promotion planning, advertisement production, and placement to post-publication monitoring to optimize the promotional effectiveness for customers. Its customers have advertising needs at mobile internet media, either for maximizing exposure of their products through advertising or to achieve specific advertising results.
59GF Score
Get the complete analysis for HKSE:01351
Pretax Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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