Character Group (The)CGROF +0.30%72 Gross Margin % is 31.67% as of Feb. 2026, which is 12% above its 10-year median of 28.30. GuruFocus rates CGROF with a GF Score™ of 72/100 and a GF Value™ of $2.68. The stock has 10 warning signs investors should review. Among 793 Travel & Leisure companies, Character Group (The) ranks worse than 75.28% on this metric.
CGROF's Gross Margin % is ranked worse than 75.28% of 793
companies
in the Travel & Leisure industry
Industry Median: 44.02
vs CGROF: 27.32
Character Group (The) had a gross margin of 31.67% for the quarter that ended in Feb. 2026 => Competition eroding margins
The 5-Year average Growth Rate of Gross Margin for Character Group (The) was -1.10% per year.
Character Group (The) (OTCPK:CGROF) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Character Group (The) had a gross margin of 31.67% for the quarter that ended in Feb. 2026 => Competition eroding margins
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Character Group (The) Gross Margin % Related Terms
Character Group (The) Gross Margin % Historical Data
* Premium members only.
The historical data trend for Character Group (The)'s Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Leisure subindustry, Character Group (The)'s Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Character Group (The) Gross Margin % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Character Group (The)'s Gross Margin % distribution charts can be found below:
* The bar in red indicates where Character Group (The)'s Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Character Group (The) (CGROF) has a Gross Margin % of 31.67% as of Feb. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Character Group (The) and its competitors. This is 12% above median its historical median of 28.30. Over the past decade, Character Group (The)'s Gross Margin % has ranged from 23.45 to 34.52. According to the industry distribution chart, Character Group (The) ranks #597 out of 793 companies in the Travel & Leisure industry, placing it in the top 75.3%.
Is Character Group (The)'s Gross Margin % too high?
Character Group (The)'s current Gross Margin % of 31.67% is 12% above median its 10-year median of 28.30. Over the past 10 years, this metric has ranged from a low of 23.45 to a high of 34.52. The Travel & Leisure industry median Gross Margin % is 44.02. Character Group (The)'s value of 31.67% is 28.1% below this industry median. Based on the distribution chart, Character Group (The) ranks #597 out of 793 companies in the Travel & Leisure industry, which is in the bottom quartile relative to peers. Overall, Character Group (The) has a GF Score™ of 72/100, reflecting its overall financial health beyond just this single metric.
How does Character Group (The)'s Gross Margin % compare to AS and HAS?
According to the Travel & Leisure industry distribution chart, Character Group (The) ranks #597 out of 793 companies for Gross Margin %. This places Character Group (The) in the lower half of its industry. The industry median Gross Margin % is 44.02. Character Group (The)'s value of 31.67% is 28.1% below this benchmark. Historically, Character Group (The)'s own Gross Margin % has ranged from 23.45 to 34.52 over the past decade. While the company's 10-year median is 28.30 vs. the industry median of 44.02, Character Group (The) has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Travel & Leisure company?
The median Gross Margin % among Travel & Leisure companies is 44.02, based on 793 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Character Group (The)'s current Gross Margin % of 31.67% is 28.1% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Character Group (The) and its competitors. For the Travel & Leisure industry, the median Gross Margin % is 44.02 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Character Group (The)'s current Gross Margin % is 31.67%, which is 12% above median its own 10-year median of 28.30. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Character Group (The) stock overvalued right now?
Character Group (The) (CGROF) has a current Gross Margin % of 31.67%. The stock's GF Value™ is $2.68, compared to a current price of $3.26 — trading 21.6% above its estimated fair value. The current Gross Margin % is 31.67%, which is 12% above median its 10-year median of 28.30 and 28.1% below the Travel & Leisure industry median of 44.02. Character Group (The)'s overall GF Score™ is 72/100 with 10 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Character Group (The) (CGROF), the current Gross Margin % is 31.67% as of Feb. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Character Group (The) (CGROF) Overvalued in 2026?
Based on GuruFocus' analysis, Character Group (The) stock appears to be overvalued.
The current stock price of $3.26 is trading 21.6% above its estimated GF Value™ of $2.68.
Key valuation signals for CGROF:
Gross Margin %: 31.67% (12% above median its 10-year median of 28.30)
GF Value™: $2.68 vs. price of $3.26 (21.6% above fair value)
Industry Position: 28.1% below the Travel & Leisure median (#597 of 793)
No single metric tells the full story. See the CGROF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Character Group (The) PLC is engaged in the design, development, manufacture, and international distribution of toys, games, and giftware, including licensed products based on film, television, comic, and digital characters. The Group designs and distributes a wide range of toys and playthings across Pre-school, Boys, Girls, and Activity and Crafts categories, with brands such as Goo Jit Zu, Peppa Pig, and Sticki Rolls. Its principal markets are the United Kingdom and Scandinavia, with operations across Europe and the rest of the world, and international expansion is a key area of focus. The Group partners on an exclusive basis with overseas toy producers, serves toy retailers, independent stores, and distributors, and generates the majority of its revenue from the United Kingdom.
72GF Score
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