Character Group (The)CGROF +0.30%71 3-Year ROIIC % is 395.09 as of Aug. 2025, which is 13430% above its 10-year median of 2.92. GuruFocus rates CGROF with a GF Score™ of 71/100 and a GF Value™ of $2.69. The stock has 10 warning signs investors should review. Among 791 Travel & Leisure companies, Character Group (The) ranks better than 96.84% on this metric.
3-Year Return on Invested Incremental Capital (3-Year ROIIC %) measures the change in earnings as a percentage of change in investment over 3-year.
Character Group (The)'s 3-Year ROIIC % for the quarter that ended in Aug. 2025 was 395.09%. High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
The industry rank for Character Group (The)'s 3-Year ROIIC % or its related term are showing as below:
CGROF's 3-Year ROIIC % is ranked better than 96.84% of 791
companies
in the Travel & Leisure industry
Industry Median: 4.37
vs CGROF: 395.09
Character Group (The) (OTCPK:CGROF) 3-Year ROIIC % Explanation
Return on Incremental Invested Capital (ROIIC) is an extension of Return on Investment Capital (ROIC). ROIC % tells investors how efficiently that profitability is earned per dollar of company capital. ROIIC narrows the focus even further and shows how profitable each additional unit of capital investment could be. ROIIC % is a more powerful metric than ROIC because it measures how much money the company can generate going forward on future capital investments.
High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
Be Aware
It's important to keep in mind that when tracking ROIIC, the metric is better suited to forecasting the trend of future returns rather than measuring current return on investment.
Character Group (The) 3-Year ROIIC % Related Terms
Character Group (The) 3-Year ROIIC % Historical Data
* Premium members only.
The historical data trend for Character Group (The)'s 3-Year ROIIC % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Leisure subindustry, Character Group (The)'s 3-Year ROIIC %, along with its competitors' market caps and 3-Year ROIIC % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Character Group (The) 3-Year ROIIC % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Character Group (The)'s 3-Year ROIIC % distribution charts can be found below:
* The bar in red indicates where Character Group (The)'s 3-Year ROIIC % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
** Annual data of NOPAT and Invested Capital was used to calculate 3-Year ROIIC %.
*** Please be aware that the ROIIC (Return on Invested Capital) calculations are based on company-level data using the primary share class. The calculated data provided is for demonstration purposes and may slightly differ from the results displayed in the title due to potential variations caused by currency exchange rate differences throughout the year.
Character Group (The) (CGROF) has a 3-Year ROIIC % of 395.09 as of Aug. 2025. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on Character Group (The) and its competitors. This is 13430% above median its historical median of 2.92. According to the industry distribution chart, Character Group (The) ranks #25 out of 791 companies in the Travel & Leisure industry, placing it in the top 3.2%.
Is Character Group (The)'s 3-Year ROIIC % too high?
Character Group (The)'s current 3-Year ROIIC % of 395.09 is 13430% above median its 10-year median of 2.92. The Travel & Leisure industry median 3-Year ROIIC % is 4.37. Character Group (The)'s value of 395.09 is 8941% above this industry median. Based on the distribution chart, Character Group (The) ranks #25 out of 791 companies in the Travel & Leisure industry, which is in the top quartile — a strong position relative to peers. Overall, Character Group (The) has a GF Score™ of 71/100, reflecting its overall financial health beyond just this single metric.
How does Character Group (The)'s 3-Year ROIIC % compare to AS and HAS?
According to the Travel & Leisure industry distribution chart, Character Group (The) ranks #25 out of 791 companies for 3-Year ROIIC %. This places Character Group (The) in the top 3% of its industry — outperforming the majority of peers. The industry median 3-Year ROIIC % is 4.37. Character Group (The)'s value of 395.09 is 8941% above this benchmark. While the company's 10-year median is 2.92 vs. the industry median of 4.37, Character Group (The) has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 3-Year ROIIC % for a Travel & Leisure company?
The median 3-Year ROIIC % among Travel & Leisure companies is 4.37, based on 791 companies in the industry. Companies in the top quartile (top 25%) have a 3-Year ROIIC % significantly above this median, while those in the bottom quartile fall well below. However, 3-Year ROIIC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Character Group (The)'s current 3-Year ROIIC % of 395.09 is 8941% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 3-Year ROIIC % mean?
A high 3-Year ROIIC % can signal that a stock is expensive relative to its fundamentals. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on Character Group (The) and its competitors. For the Travel & Leisure industry, the median 3-Year ROIIC % is 4.37 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Character Group (The)'s current 3-Year ROIIC % is 395.09, which is 13430% above median its own 10-year median of 2.92. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Character Group (The) stock overvalued right now?
Character Group (The) (CGROF) has a current 3-Year ROIIC % of 395.09. The stock's GF Value™ is $2.69, compared to a current price of $3.26 — trading 21.2% above its estimated fair value. The current 3-Year ROIIC % is 395.09, which is 13430% above median its 10-year median of 2.92 and 8941% above the Travel & Leisure industry median of 4.37. Character Group (The)'s overall GF Score™ is 71/100 with 10 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 3-Year ROIIC % calculated?
3-Year ROIIC % is calculated from a company's financial statements. For Character Group (The) (CGROF), the current 3-Year ROIIC % is 395.09 as of Aug. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Character Group (The) (CGROF) Overvalued in 2026?
Based on GuruFocus' analysis, Character Group (The) stock appears to be overvalued.
The current stock price of $3.26 is trading 21.2% above its estimated GF Value™ of $2.69.
Key valuation signals for CGROF:
3-Year ROIIC %: 395.09 (13430% above median its 10-year median of 2.92)
GF Value™: $2.69 vs. price of $3.26 (21.2% above fair value)
Industry Position: 8941% above the Travel & Leisure median (#25 of 791)
No single metric tells the full story. See the CGROF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Character Group (The) PLC is engaged in the design, development, manufacture, and international distribution of toys, games, and giftware, including licensed products based on film, television, comic, and digital characters. The Group designs and distributes a wide range of toys and playthings across Pre-school, Boys, Girls, and Activity and Crafts categories, with brands such as Goo Jit Zu, Peppa Pig, and Sticki Rolls. Its principal markets are the United Kingdom and Scandinavia, with operations across Europe and the rest of the world, and international expansion is a key area of focus. The Group partners on an exclusive basis with overseas toy producers, serves toy retailers, independent stores, and distributors, and generates the majority of its revenue from the United Kingdom.
71GF Score
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