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Matas ASCHIX:MATASC 85 Intrinsic Value: Projected FCF is kr267.88 as of Jul. 30, 2026, which is 100% below its 10-year median of 0.47. GuruFocus rates CHIX:MATASC with a GF Score™ of 85/100 and a GF Value™ of kr178.66. The stock has 5 warning signs investors should review. Among 766 Retail - Cyclical companies, Matas AS ranks better than 76.89% on this metric.
Since the intrinsic value calculations based on Discounted Cash Flow Intrinsic Value: DCF (FCF Based), or Discounted Earnings Intrinsic Value: DCF (Earnings Based) cannot be applied to companies without consistent revenue and earnings, GuruFocus developed a valuation model based on normalized Free Cash Flow and Book Value of the company. The details of how we calculate the intrinsic value of stocks are described in detail here.
As of today (2026-07-30), Matas AS's Intrinsic Value: Projected FCF is kr267.88. The stock price of Matas AS is kr100.70. Therefore, Matas AS's Price-to-Intrinsic-Value-Projected-FCF of today is 0.4.
The historical rank and industry rank for Matas AS's Intrinsic Value: Projected FCF or its related term are showing as below:
CHIX:MATASc'
s Price-to-Projected-FCF Range Over the Past 10 Years
Min: 0.29 Med: 0.47 Max: 0.63
Current: 0.38
During the past 13 years, the highest Price-to-Intrinsic-Value-Projected-FCF of Matas AS was 0.63. The lowest was 0.29. And the median was 0.47.
CHIX:MATASc's Price-to-Projected-FCF is ranked better than 76.89% of 766
companies
in the Retail - Cyclical industry
Industry Median: 0.77
vs CHIX:MATASc: 0.38
Matas AS (CHIX:MATASc) Intrinsic Value: Projected FCF Explanation
The growth multiple is capped between 8.35 and 17.74.
Total Stockholders Equity weighting is more art than science and it should always be revisited in more detail when researching a company. Weightings from 0% to 100% to more than 100% are possible. 80% was chosen as a happy median after taking the above ideas into consideration.
Matas AS's Price-to-Intrinsic-Value-Projected-FCF for today is calculated as
Price-to-Intrinsic-Value-Projected-FCF
=
Share Price
/
Intrinsic Value: Projected FCF
=
100.70
/
226.65316687829
=
0.44
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Matas AS Intrinsic Value: Projected FCF Related Terms
Matas AS Intrinsic Value: Projected FCF Historical Data
* Premium members only.
The historical data trend for Matas AS's Intrinsic Value: Projected FCF can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
CHIX:MATASC vs CASY, WSM, ULTA: Intrinsic Value: Projected FCF Comparison
For the Specialty Retail subindustry, Matas AS's Price-to-Projected-FCF, along with its competitors' market caps and Price-to-Projected-FCF data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Matas AS Price-to-Projected-FCF vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Matas AS's Price-to-Projected-FCF distribution charts can be found below:
* The bar in red indicates where Matas AS's Price-to-Projected-FCF falls into.
Matas AS Intrinsic Value: Projected FCF Calculation
Since the intrinsic value calculations based on Discounted Cash Flow Intrinsic Value: DCF (FCF Based), or Discounted Earnings Intrinsic Value: DCF (Earnings Based) cannot be applied to companies without consistent revenue and earnings, GuruFocus developed a valuation model based on normalized Free Cash Flow and Book Value of the company.
The details of how we calculate the intrinsic value of stocks are described in detail here.
This method smooths out the free cash flow over the past 6-7 years, multiplies the results by a growth multiple, and adds a portion of Total Stockholders Equity.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a Intrinsic Value: Projected FCF of kr267.88 mean?
Matas AS (CHIX:MATASC) has a Intrinsic Value: Projected FCF of kr267.88 as of Jul. 30, 2026. Intrinsic Value: Projected FCF is the stock value based on a projected free cash flow model. View historical data on Matas AS and its competitors. This is 56896% above median its historical median of 0.47. Over the past decade, Matas AS's Intrinsic Value: Projected FCF has ranged from 0.29 to 0.63. According to the industry distribution chart, Matas AS ranks #177 out of 766 companies in the Retail - Cyclical industry, placing it in the top 23.1%.
Is Matas AS's Intrinsic Value: Projected FCF too high?
Matas AS's current Intrinsic Value: Projected FCF of kr267.88 is 56896% above median its 10-year median of 0.47. Over the past 10 years, this metric has ranged from a low of 0.29 to a high of 0.63. Based on the distribution chart, Matas AS ranks #177 out of 766 companies in the Retail - Cyclical industry, which is in the top quartile — a strong position relative to peers. Overall, Matas AS has a GF Score™ of 85/100, reflecting its overall financial health beyond just this single metric.
How does Matas AS's Intrinsic Value: Projected FCF compare to CASY and WSM?
According to the Retail - Cyclical industry distribution chart, Matas AS ranks #177 out of 766 companies for Intrinsic Value: Projected FCF. This places Matas AS in the top 23% of its industry — outperforming the majority of peers. The industry median Intrinsic Value: Projected FCF is 0.77. Historically, Matas AS's own Intrinsic Value: Projected FCF has ranged from 0.29 to 0.63 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Intrinsic Value: Projected FCF for a Retail - Cyclical company?
The median Intrinsic Value: Projected FCF among Retail - Cyclical companies is 0.77, based on 766 companies in the industry. Companies in the top quartile (top 25%) have a Intrinsic Value: Projected FCF significantly above this median, while those in the bottom quartile fall well below. However, Intrinsic Value: Projected FCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Intrinsic Value: Projected FCF mean?
A high Intrinsic Value: Projected FCF can signal that a stock is expensive relative to its fundamentals. Intrinsic Value: Projected FCF is the stock value based on a projected free cash flow model. View historical data on Matas AS and its competitors. For the Retail - Cyclical industry, the median Intrinsic Value: Projected FCF is 0.77 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Matas AS's current Intrinsic Value: Projected FCF is kr267.88, which is 56896% above median its own 10-year median of 0.47. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Matas AS stock overvalued right now?
Matas AS (CHIX:MATASC) has a current Intrinsic Value: Projected FCF of kr267.88. The stock's GF Value™ is kr178.66, compared to a current price of kr100.70 — trading 43.6% below its estimated fair value. The current Intrinsic Value: Projected FCF is kr267.88, which is 56896% above median its 10-year median of 0.47. Matas AS's overall GF Score™ is 85/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Intrinsic Value: Projected FCF calculated?
Intrinsic Value: Projected FCF is calculated from a company's financial statements. For Matas AS (CHIX:MATASC), the current Intrinsic Value: Projected FCF is kr267.88 as of Jul. 30, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Matas AS (CHIX:MATASC) Overvalued in 2026?
Based on GuruFocus' analysis, Matas AS stock appears to be undervalued.
The current stock price of kr100.70 is trading 43.6% below its estimated GF Value™ of kr178.66.
Key valuation signals for CHIX:MATASC:
Intrinsic Value: Projected FCF: kr267.88 (56896% above median its 10-year median of 0.47)
GF Value™: kr178.66 vs. price of kr100.70 (43.6% below fair value)
No single metric tells the full story. See the CHIX:MATASC stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Matas AS is beauty and wellbeing brands. It has three segments Matas, KICKS and Other. It generates majority of revenue from Matas segment. Its product groups are High-end Beauty: Luxury beauty products, including cosmetics, skincare and haircare products and fragrances; Mass Beauty: Everyday beauty products and personal care, including cosmetics and skincare and haircare products; Health and Wellbeing: MediCare Vitamins, minerals, health supplements, specialty foods and herbal medicinal products. Sports, nutrition and exercise. Baby and parent. Sexual wellness, Personal care products and special skincare; Other: Clothing and accessories. It generates majority of revenue from Denmark followed by Sweden, Norway, and Other countries.
85GF Score
Get the complete analysis for CHIX:MATASC
Intrinsic Value: Projected FCF is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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