Matas ASCHIX:MATASC 76 12-1 Month Momentum % is -26.92% as of Jul. 12, 2026. GuruFocus rates CHIX:MATASC with a GF Score™ of 76/100 and a GF Value™ of kr138.24 (Modestly Undervalued). The stock has 4 warning signs investors should review. Among 1,106 Retail - Cyclical companies, Matas AS ranks worse than 78.48% on this metric.
12-1 Month Momentum % is the total return of the stock from 12-month ago to 1-month ago. As of today (2026-07-12), Matas AS's 12-1 Month Momentum % is -26.92%.
The industry rank for Matas AS's 12-1 Month Momentum % or its related term are showing as below:
CHIX:MATASc's 12-1 Month Momentum % is ranked worse than 78.48% of 1106
companies
in the Retail - Cyclical industry
Industry Median: -7.635
vs CHIX:MATASc: -26.92
Matas AS (CHIX:MATASc) 12-1 Month Momentum % Explanation
Momentum investing is a trading strategy in which investors buy securities that are rising and sell before the prices start to go back down. The 12-1 Month Momentum % measures the total return to a stock over the past twelve months, but ignores the previous month.
The reason why the most recent month’s return dropped related to the short-term reversal effect associated with momentum. There is an academic finding that short-term momentum actually has a reversal effect, whereby the previous winners (measured over the past months) do poorly the next month, while the previous losers do well the next month. In order to eliminate the short-term reversal effect, the previous month return was not included in this calculation.
Matas AS 12-1 Month Momentum % Related Terms
CHIX:MATASC vs CASY, WSM, DKS: 12-1 Month Momentum % Comparison
For the Specialty Retail subindustry, Matas AS's 12-1 Month Momentum %, along with its competitors' market caps and 12-1 Month Momentum % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Matas AS 12-1 Month Momentum % vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Matas AS's 12-1 Month Momentum % distribution charts can be found below:
* The bar in red indicates where Matas AS's 12-1 Month Momentum % falls into.
Matas AS (CHIX:MATASc) 12-1 Month Momentum % Calculation
12-1 Month Momentum % is calculated as following:
12-1 Month Momentum %
=
( Price 1-month ago
/
Price 12-month ago
- 1 )
*
100 %
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a 12-1 Month Momentum % of -26.92% mean?
Matas AS (CHIX:MATASC) has a 12-1 Month Momentum % of -26.92% as of Jul. 12, 2026. 12-1 Month Momentum measures the total return of the stock from 12-month ago to 1-month ago. View historical data on Matas AS and its competitors. According to the industry distribution chart, Matas AS ranks #868 out of 1106 companies in the Retail - Cyclical industry, placing it in the top 78.5%.
Is Matas AS's 12-1 Month Momentum % too high?
Matas AS's current 12-1 Month Momentum % is -26.92%. Based on the distribution chart, Matas AS ranks #868 out of 1106 companies in the Retail - Cyclical industry, which is in the bottom quartile relative to peers. Overall, Matas AS has a GF Score™ of 76/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Matas AS's 12-1 Month Momentum % compare to CASY and WSM?
According to the Retail - Cyclical industry distribution chart, Matas AS ranks #868 out of 1106 companies for 12-1 Month Momentum %. This places Matas AS in the lower half of its industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 12-1 Month Momentum % for a Retail - Cyclical company?
A good 12-1 Month Momentum % depends on the Retail - Cyclical industry context. However, 12-1 Month Momentum % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 12-1 Month Momentum % mean?
A high 12-1 Month Momentum % can signal that a stock is expensive relative to its fundamentals. 12-1 Month Momentum measures the total return of the stock from 12-month ago to 1-month ago. View historical data on Matas AS and its competitors. Matas AS's current 12-1 Month Momentum % is -26.92%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Matas AS stock overvalued right now?
Based on GuruFocus' analysis, Matas AS (CHIX:MATASC) is currently considered Modestly Undervalued. The stock's GF Value™ is kr138.24, compared to a current price of kr100.70 — trading 27.2% below its estimated fair value. The current 12-1 Month Momentum % is -26.92%. Matas AS's overall GF Score™ is 76/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 12-1 Month Momentum % calculated?
12-1 Month Momentum % is calculated from a company's financial statements. For Matas AS (CHIX:MATASC), the current 12-1 Month Momentum % is -26.92% as of Jul. 12, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Matas AS (CHIX:MATASC) Overvalued in 2026?
Based on GuruFocus' analysis, Matas AS stock appears to be undervalued.
The current stock price of kr100.70 is trading 27.2% below its estimated GF Value™ of kr138.24.
GuruFocus considers Matas AS to be Modestly Undervalued.
Key valuation signals for CHIX:MATASC:
12-1 Month Momentum %: -26.92%
GF Value™: kr138.24 vs. price of kr100.70 (27.2% below fair value)
No single metric tells the full story. See the CHIX:MATASC stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Matas AS is beauty and wellbeing brands. It has three segments Matas, KICKS and Other. It generates majority of revenue from Matas segment. Its product groups are High-end Beauty: Luxury beauty products, including cosmetics, skincare and haircare products and fragrances; Mass Beauty: Everyday beauty products and personal care, including cosmetics and skincare and haircare products; Health and Wellbeing: MediCare Vitamins, minerals, health supplements, specialty foods and herbal medicinal products. Sports, nutrition and exercise. Baby and parent. Sexual wellness, Personal care products and special skincare; Other: Clothing and accessories. It generates majority of revenue from Denmark followed by Sweden, Norway, and Other countries.
76GF Score
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