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L'OrealXSWX:OR 90 Intrinsic Value: Projected FCF is CHF184.72 as of Aug. 09, 2026, which is 100% below its 10-year median of 2.16. GuruFocus rates XSWX:OR with a GF Score™ of 90/100 and a GF Value™ of CHF343.53 (Fairly Valued). The stock has 2 warning signs investors should review. Among 1,123 Consumer Packaged Goods companies, L'Oreal ranks worse than 89047.11% on this metric.
Since the intrinsic value calculations based on Discounted Cash Flow Intrinsic Value: DCF (FCF Based), or Discounted Earnings Intrinsic Value: DCF (Earnings Based) cannot be applied to companies without consistent revenue and earnings, GuruFocus developed a valuation model based on normalized Free Cash Flow and Book Value of the company. The details of how we calculate the intrinsic value of stocks are described in detail here.
As of today (2026-08-09), L'Oreal's Intrinsic Value: Projected FCF is CHF184.72. The stock price of L'Oreal is CHF365.45. Therefore, L'Oreal's Price-to-Intrinsic-Value-Projected-FCF of today is 2.0.
The historical rank and industry rank for L'Oreal's Intrinsic Value: Projected FCF or its related term are showing as below:
XSWX:OR'
s Price-to-Projected-FCF Range Over the Past 10 Years
Min: 1.85 Med: 2.16 Max: 3.62
Current: 1.98
During the past 13 years, the highest Price-to-Intrinsic-Value-Projected-FCF of L'Oreal was 3.62. The lowest was 1.85. And the median was 2.16.
XSWX:OR's Price-to-Projected-FCF is not ranked
in the Consumer Packaged Goods industry.
Industry Median: 0.95
vs XSWX:OR: 1.98
The growth multiple is capped between 8.35 and 17.74.
Total Stockholders Equity weighting is more art than science and it should always be revisited in more detail when researching a company. Weightings from 0% to 100% to more than 100% are possible. 80% was chosen as a happy median after taking the above ideas into consideration.
L'Oreal's Price-to-Intrinsic-Value-Projected-FCF for today is calculated as
Price-to-Intrinsic-Value-Projected-FCF
=
Share Price
/
Intrinsic Value: Projected FCF
=
365.45
/
168.50073734828
=
2.17
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
L'Oreal Intrinsic Value: Projected FCF Related Terms
L'Oreal Intrinsic Value: Projected FCF Historical Data
* Premium members only.
The historical data trend for L'Oreal's Intrinsic Value: Projected FCF can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
XSWX:OR vs PG, CL, KVUE: Intrinsic Value: Projected FCF Comparison
For the Household & Personal Products subindustry, L'Oreal's Price-to-Projected-FCF, along with its competitors' market caps and Price-to-Projected-FCF data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
L'Oreal Price-to-Projected-FCF vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, L'Oreal's Price-to-Projected-FCF distribution charts can be found below:
* The bar in red indicates where L'Oreal's Price-to-Projected-FCF falls into.
Since the intrinsic value calculations based on Discounted Cash Flow Intrinsic Value: DCF (FCF Based), or Discounted Earnings Intrinsic Value: DCF (Earnings Based) cannot be applied to companies without consistent revenue and earnings, GuruFocus developed a valuation model based on normalized Free Cash Flow and Book Value of the company.
The details of how we calculate the intrinsic value of stocks are described in detail here.
This method smooths out the free cash flow over the past 6-7 years, multiplies the results by a growth multiple, and adds a portion of Total Stockholders Equity.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a Intrinsic Value: Projected FCF of CHF184.72 mean?
L'Oreal (XSWX:OR) has a Intrinsic Value: Projected FCF of CHF184.72 as of Aug. 09, 2026. Intrinsic Value: Projected FCF is the stock value based on a projected free cash flow model. View historical data on L'Oreal and its competitors. This is 8452% above median its historical median of 2.16. Over the past decade, L'Oreal's Intrinsic Value: Projected FCF has ranged from 1.85 to 3.62. According to the industry distribution chart, L'Oreal ranks #999999 out of 1123 companies in the Consumer Packaged Goods industry.
Is L'Oreal's Intrinsic Value: Projected FCF too high?
L'Oreal's current Intrinsic Value: Projected FCF of CHF184.72 is 8452% above median its 10-year median of 2.16. Over the past 10 years, this metric has ranged from a low of 1.85 to a high of 3.62. Based on the distribution chart, L'Oreal ranks #999999 out of 1123 companies in the Consumer Packaged Goods industry, which is in the bottom quartile relative to peers. Overall, L'Oreal has a GF Score™ of 90/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does L'Oreal's Intrinsic Value: Projected FCF compare to PG and CL?
According to the Consumer Packaged Goods industry distribution chart, L'Oreal ranks #999999 out of 1123 companies for Intrinsic Value: Projected FCF. This places L'Oreal in the lower half of its industry. The industry median Intrinsic Value: Projected FCF is 0.95. Historically, L'Oreal's own Intrinsic Value: Projected FCF has ranged from 1.85 to 3.62 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Intrinsic Value: Projected FCF for a Consumer Packaged Goods company?
The median Intrinsic Value: Projected FCF among Consumer Packaged Goods companies is 0.95, based on 1,123 companies in the industry. Companies in the top quartile (top 25%) have a Intrinsic Value: Projected FCF significantly above this median, while those in the bottom quartile fall well below. However, Intrinsic Value: Projected FCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Intrinsic Value: Projected FCF mean?
A high Intrinsic Value: Projected FCF can signal that a stock is expensive relative to its fundamentals. Intrinsic Value: Projected FCF is the stock value based on a projected free cash flow model. View historical data on L'Oreal and its competitors. For the Consumer Packaged Goods industry, the median Intrinsic Value: Projected FCF is 0.95 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. L'Oreal's current Intrinsic Value: Projected FCF is CHF184.72, which is 8452% above median its own 10-year median of 2.16. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is L'Oreal stock overvalued right now?
Based on GuruFocus' analysis, L'Oreal (XSWX:OR) is currently considered Fairly Valued. The stock's GF Value™ is CHF343.53, compared to a current price of CHF365.45 — trading 6.4% above its estimated fair value. The current Intrinsic Value: Projected FCF is CHF184.72, which is 8452% above median its 10-year median of 2.16. L'Oreal's overall GF Score™ is 90/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Intrinsic Value: Projected FCF calculated?
Intrinsic Value: Projected FCF is calculated from a company's financial statements. For L'Oreal (XSWX:OR), the current Intrinsic Value: Projected FCF is CHF184.72 as of Aug. 09, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is L'Oreal (XSWX:OR) Overvalued in 2026?
Based on GuruFocus' analysis, L'Oreal stock appears to be overvalued.
The current stock price of CHF365.45 is trading 6.4% above its estimated GF Value™ of CHF343.53.
GuruFocus considers L'Oreal to be Fairly Valued.
Key valuation signals for XSWX:OR:
Intrinsic Value: Projected FCF: CHF184.72 (8452% above median its 10-year median of 2.16)
GF Value™: CHF343.53 vs. price of CHF365.45 (6.4% above fair value)
No single metric tells the full story. See the XSWX:OR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
L'Oréal is the largest beauty product maker in the world, with consumer products (37% of sales) and luxury beauty (35%) the major segments, followed by derma skin care (16%) and professional products (12%). The firm also has a diversified geographic footprint, generating 34% of sales in Europe, 27% from North America, 23% in North Asia, and the rest from various emerging markets across South Asia, Latin America, and Africa. L'Oréal owns a mix of premium and mass beauty brands sold through a wide range of channels such as mass retail, drugstores, department stores, travel retail, e-commerce, hair salons, and medi-spas. Leading brands include Lancôme, Yves Saint Laurent, Maybelline, Kiehl's, L'Oréal Paris, Kerastase, CeraVe, Garnier, and Armani.
90GF Score
Get the complete analysis for XSWX:OR
Intrinsic Value: Projected FCF is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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