First National Financial (TSX:FN) Moat Score: 5/10 (As of Jun. 28, 2026)


TSX:FN First National Financial Corp TSX:FN
19 GF Score
Price C$47.98
GF Value C$59.71
! 5 Warning Signs
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What is First National Financial Moat Score?

First National Financial TSX:FN 19 Moat Score is 5 as of Jun. 28, 2026. GuruFocus rates TSX:FN with a GF Score™ of 19/100 and a GF Value™ of C$59.71. The stock has 5 warning signs investors should review.

First National Financial has the Moat Score of 5, which implies that the company might have Narrow Moat - Solid narrow moat.

First National Financial has Narrow Moat: First National Financial Corp benefits from a solid narrow moat with strong brand recognition and customer loyalty in the mortgage market. It has some pricing power and economies of scale, but lacks significant regulatory barriers or unique intellectual property.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes First National Financial might have Narrow Moat - Solid narrow moat.


First National Financial  (TSX:FN) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

First National Financial Moat Score Related Terms


TSX:FN vs RKT, FNMA, FMCC: Moat Score Comparison

For the Mortgage Finance subindustry, First National Financial's Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


First National Financial Moat Score vs Banks Industry

For the Banks industry and Financial Services sector, First National Financial's Moat Score distribution charts can be found below:

* The bar in red indicates where First National Financial's Moat Score falls into.


TSX:FN
19GF Score
First National Financial Corp TSX:FN
Moat Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about Moat Score →
What does a Moat Score of 5 mean?
First National Financial (TSX:FN) has a Moat Score of 5 as of Jun. 28, 2026. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.
Is First National Financial's Moat Score too high?
First National Financial's current Moat Score is 5. Overall, First National Financial has a GF Score™ of 19/100, reflecting its overall financial health beyond just this single metric.
How does First National Financial's Moat Score compare to RKT and FNMA?
First National Financial's Moat Score of 5 can be compared against companies in the Banks industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Moat Score for a Banks company?
A good Moat Score depends on the Banks industry context. However, Moat Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Moat Score mean?
A high Moat Score can signal that a stock is expensive relative to its fundamentals. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. First National Financial's current Moat Score is 5. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is First National Financial stock overvalued right now?
First National Financial (TSX:FN) has a current Moat Score of 5. The stock's GF Value™ is C$59.71, compared to a current price of C$47.98 — trading 19.6% below its estimated fair value. The current Moat Score is 5. First National Financial's overall GF Score™ is 19/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Moat Score calculated?
Moat Score is calculated from a company's financial statements. For First National Financial (TSX:FN), the current Moat Score is 5 as of Jun. 28, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is First National Financial (TSX:FN) Overvalued in 2026?

Based on GuruFocus' analysis, First National Financial stock appears to be undervalued. The current stock price of C$47.98 is trading 19.6% below its estimated GF Value™ of C$59.71.

Key valuation signals for TSX:FN:

  • Moat Score: 5
  • GF Value™: C$59.71 vs. price of C$47.98 (19.6% below fair value)
  • GF Score™: 19/100 with 5 warning signs

No single metric tells the full story. See the TSX:FN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


First National Financial Business Description

Address 16 York Street, Suite 1900, Toronto, ON, CAN, M5J 0E6
First National Financial Corp is a Canadian originator, underwriter and servicer of predominantly prime residential and commercial mortgages. The Company operates in two business segments, Residential and Commercial. These segments are organized by mortgage type and contain revenue and expenses related to origination, underwriting, securitization and servicing activities. It derives maximum revenue from Residential segment.
19GF Score

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Moat Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

C$47.98
Price
C$59.71
GF Value