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The zones of discrimination for M-Score is as such:
An M-Score of equal or less than -1.78 suggests that the company is unlikely to be a manipulator.
An M-Score of greater than -1.78 signals that the company is likely to be a manipulator.
Good Sign:
Beneish M-Score -2.22 no higher than -1.78, which implies that the company is unlikely to be a manipulator.
The historical rank and industry rank for Pacific Online's Beneish M-Score or its related term are showing as below:
PCOLF'
s Beneish M-Score Range Over the Past 10 Years
Min: -2.88 Med: -2.47 Max: -2.22
Current: -2.22
During the past 13 years, the highest Beneish M-Score of Pacific Online was -2.22. The lowest was -2.88. And the median was -2.47.
The historical data trend for Pacific Online's Beneish M-Score can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
PCOLF vs GOOGL, META, SPOT: Beneish M-Score Comparison
For the Internet Content & Information subindustry, Pacific Online's Beneish M-Score, along with its competitors' market caps and Beneish M-Score data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Pacific Online Beneish M-Score vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, Pacific Online's Beneish M-Score distribution charts can be found below:
* The bar in red indicates where Pacific Online's Beneish M-Score falls into.
The M-score was created by Professor Messod Beneish. Instead of measuring the bankruptcy risk (Altman Z-Score) or business trend (Piotroski F-Score), M-score can be used to detect the risk of earnings manipulation. This is the original research paper on M-score.
The M-Score Variables:
The M-score of Pacific Online for today is based on a combination of the following eight different indices:
M
=
-4.84
+
0.92 * DSRI
+
0.528 * GMI
+
0.404 * AQI
+
0.892 * SGI
+
0.115 * DEPI
=
-4.84
+
0.92 * 0.9724
+
0.528 * 1.277
+
0.404 * 0.975
+
0.892 * 1.0531
+
0.115 * 1.0413
-
0.172 * SGAI
+
4.679 * TATA
-
0.327 * LVGI
-
0.172 * 0.9241
+
4.679 * 0.01374
-
0.327 * 0.9431
=
-2.22
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Sales growth is not itself a measure of manipulation. However, growth companies are likely to find themselves under pressure to manipulate in order to keep up appearances.
DEPI greater than 1 indicates that assets are being depreciated at a slower rate. This suggests that the firm might be revising useful asset life assumptions upwards, or adopting a new method that is income friendly.
DEPI
=
(Depreciation_t-1 / (Depreciaton_t-1 + PPE_t-1))
/
(Depreciation_t / (Depreciaton_t + PPE_t))
=
(1.562 / (1.562 + 22.106))
/
(1.455 / (1.455 + 21.503))
=
0.065996
/
0.063377
=
1.0413
Note: If the Depreciation, Depletion and Amortization data is not available, we assume that the depreciation rate is constant and set the Depreciation Index to 1.
6. SGAI = Sales, General and Administrative expenses Index
Total accruals calculated as the change in working capital accounts other than cash less depreciation.
TATA
=
(IncomefromContinuingOperations_t
-
CashFlowsfromOperations_t)
/
TotalAssets_t
=
(NetIncome_t - NonOperatingIncome_t
-
CashFlowsfromOperations_t)
/
TotalAssets_t
=
(0.699 - 0
-
-1.052)
/
127.441
=
0.01374
An M-Score of equal or less than -1.78 suggests that the company is unlikely to be a manipulator. An M-Score of greater than -1.78 signals that the company is likely to be a manipulator.
Pacific Online has a M-score of -2.22 suggests that the company is unlikely to be a manipulator.
Pacific Online (PCOLF) has a Beneish M-Score of -2.22 as of Aug. 08, 2026. The Beneish M-score measures the likelihood of earnings manipulation. View historical data on Pacific Online and its competitors. According to the industry distribution chart, Pacific Online ranks #388 out of 530 companies in the Interactive Media industry, placing it in the top 73.2%.
Is Pacific Online's Beneish M-Score too high?
Pacific Online's current Beneish M-Score is -2.22. Based on the distribution chart, Pacific Online ranks #388 out of 530 companies in the Interactive Media industry, which is below the industry midpoint. Overall, Pacific Online has a GF Score™ of 49/100, reflecting its overall financial health beyond just this single metric.
How does Pacific Online's Beneish M-Score compare to GOOGL and META?
According to the Interactive Media industry distribution chart, Pacific Online ranks #388 out of 530 companies for Beneish M-Score. This places Pacific Online in the lower half of its industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Beneish M-Score for an Interactive Media company?
A good Beneish M-Score depends on the Interactive Media industry context. However, Beneish M-Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Beneish M-Score mean?
A high Beneish M-Score can signal that a stock is expensive relative to its fundamentals. The Beneish M-score measures the likelihood of earnings manipulation. View historical data on Pacific Online and its competitors. Pacific Online's current Beneish M-Score is -2.22. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Pacific Online stock overvalued right now?
Pacific Online (PCOLF) has a current Beneish M-Score of -2.22. The stock's GF Value™ is $0.06, compared to a current price of $0.04 — trading 34.3% below its estimated fair value. The current Beneish M-Score is -2.22. Pacific Online's overall GF Score™ is 49/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Beneish M-Score calculated?
Beneish M-Score is calculated from a company's financial statements. For Pacific Online (PCOLF), the current Beneish M-Score is -2.22 as of Aug. 08, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Pacific Online (PCOLF) Overvalued in 2026?
Based on GuruFocus' analysis, Pacific Online stock appears to be undervalued.
The current stock price of $0.04 is trading 34.3% below its estimated GF Value™ of $0.06.
Key valuation signals for PCOLF:
Beneish M-Score: -2.22
GF Value™: $0.06 vs. price of $0.04 (34.3% below fair value)
No single metric tells the full story. See the PCOLF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Pacific Online Ltd is engaged in the provision of internet advertising services in the People's Republic of China. The Group operates vertically integrated portals, including PConline, which focuses on IT product-related content, PCauto, which focuses on automobile content, and PChouse. Its reportable segments include PCauto, which generates the majority of its revenue, and PConline.
49GF Score
Get the complete analysis for PCOLF
Beneish M-Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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