PCOLF (Pacific Online) ROCE %: 7.36% (As of Dec. 2025)

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PCOLF Pacific Online Ltd PCOLF
49 GF Score
Price $0.04
GF Value $0.06
! 6 Warning Signs
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What is Pacific Online ROCE %?

Pacific Online PCOLF 49 ROCE % is 7.36% as of Dec. 2025. GuruFocus rates PCOLF with a GF Score™ of 49/100 and a GF Value™ of $0.06. The stock has 6 warning signs investors should review.

ROCE % measures how well a company generates profits from its capital. It is calculated as EBIT divided by Capital Employed, where Capital Employed is calculated as Total Assets minus Total Current Liabilities. Pacific Online's annualized ROCE % for the quarter that ended in Dec. 2025 was 7.36%.

Pacific Online  (OTCPK:PCOLF) ROCE % Explanation

ROCE % can be especially useful when comparing the performance of capital-intensive companies. Unlike ROE %, which indicates the profitability of Shareholders Equity, ROCE % also considers long-term debt in Capital Employed. This can be helpful when analyzing companies with significant debt, as the result is neutralized by taking debt into consideration.

Generally speaking, a higher ROCE % indicates a stonger profitability for a company. Moreover, it is important to look at the ratio from a long term perspective. Investors tend to favor companies with stable and rising ROCE % trend over those with volatile ones.

Pacific Online ROCE % Related Terms

Pacific Online ROCE % Historical Data

* Premium members only.

The historical data trend for Pacific Online's ROCE % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Pacific Online ROCE % Chart

Pacific Online Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
ROCE %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 5.32 -0.32 0.48 6.94 2.42

Pacific Online Semi-Annual Data
Jun16 Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
ROCE % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 12.00 3.40 10.96 -2.25 7.36
PCOLF
49GF Score
Pacific Online Ltd PCOLF
ROCE % is just one metric. See GF Score™, valuation, warning signs, and more.
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Pacific Online ROCE % Calculation

Pacific Online's annualized ROCE % for the fiscal year that ended in Dec. 2025 is calculated as:

ROCE %=EBIT/( (Capital Employed+Capital Employed)/ count )
(A: Dec. 2025 )  (A: Dec. 2024 )(A: Dec. 2025 )
=EBIT/( ( (Total Assets - Total Current Liabilities)+(Total Assets - Total Current Liabilities) )/ count )
(A: Dec. 2025 )  (A: Dec. 2024 )(A: Dec. 2025 )
=2.279/( ( (134.918 - 39.339) + (127.441 - 35.027) )/ 2 )
=2.279/( (95.579+92.414)/ 2 )
=2.279/93.9965
=2.42 %

Pacific Online's ROCE % of for the quarter that ended in Dec. 2025 is calculated as:

ROCE %=EBIT (1)/( (Capital Employed+Capital Employed)/ count )
(Q: Dec. 2025 )  (Q: Jun. 2025 )(Q: Dec. 2025 )
=EBIT/( ( (Total Assets - Total Current Liabilities)+(Total Assets - Total Current Liabilities) )/ count )
(Q: Dec. 2025 )  (Q: Jun. 2025 )(Q: Dec. 2025 )
=6.67/( ( (120.757 - 31.965) + (127.441 - 35.027) )/ 2 )
=6.67/( ( 88.792 + 92.414 )/ 2 )
=6.67/90.603
=7.36 %

(1) Note: The EBIT data used here is two times the semi-annual (Dec. 2025) EBIT data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about ROCE % →
What does a ROCE % of 7.36% mean?
Pacific Online (PCOLF) has a ROCE % of 7.36% as of Dec. 2025.
Is Pacific Online's ROCE % too high?
Pacific Online's current ROCE % is 7.36%. The Interactive Media industry median ROCE % is 2.85. Pacific Online's value of 7.36% is 158.7% above this industry median. Overall, Pacific Online has a GF Score™ of 49/100, reflecting its overall financial health beyond just this single metric.
How does Pacific Online's ROCE % compare to GOOGL and META?
Pacific Online's ROCE % of 7.36% can be compared against companies in the Interactive Media industry. The industry median ROCE % is 2.85. Pacific Online's value of 7.36% is 158.7% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROCE % for an Interactive Media company?
The median ROCE % among Interactive Media companies is 2.85, based on 544 companies in the industry. Companies in the top quartile (top 25%) have a ROCE % significantly above this median, while those in the bottom quartile fall well below. However, ROCE % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Pacific Online's current ROCE % of 7.36% is 158.7% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROCE % mean?
A high ROCE % can signal that a stock is expensive relative to its fundamentals. For the Interactive Media industry, the median ROCE % is 2.85 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Pacific Online's current ROCE % is 7.36%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Pacific Online stock overvalued right now?
Pacific Online (PCOLF) has a current ROCE % of 7.36%. The stock's GF Value™ is $0.06, compared to a current price of $0.04 — trading 34.3% below its estimated fair value. The current ROCE % is 7.36% and 158.7% above the Interactive Media industry median of 2.85. Pacific Online's overall GF Score™ is 49/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROCE % calculated?
ROCE % is calculated from a company's financial statements. For Pacific Online (PCOLF), the current ROCE % is 7.36% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Pacific Online (PCOLF) Overvalued in 2026?

Based on GuruFocus' analysis, Pacific Online stock appears to be undervalued. The current stock price of $0.04 is trading 34.3% below its estimated GF Value™ of $0.06.

Key valuation signals for PCOLF:

  • ROCE %: 7.36%
  • GF Value™: $0.06 vs. price of $0.04 (34.3% below fair value)
  • GF Score™: 49/100 with 6 warning signs
  • Industry Position: 158.7% above the Interactive Media median

No single metric tells the full story. See the PCOLF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Pacific Online Business Description

Other Exchanges 00543:Hong Kong
Address 115 Gaopu Road, National Software Park Base, Tianhe District, Guangzhou, CHN, 510663
Pacific Online Ltd is engaged in the provision of internet advertising services in the People's Republic of China. The Group operates vertically integrated portals, including PConline, which focuses on IT product-related content, PCauto, which focuses on automobile content, and PChouse. Its reportable segments include PCauto, which generates the majority of its revenue, and PConline.
49GF Score

Get the complete analysis for PCOLF

ROCE % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$0.04
Price
$0.06
GF Value