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Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.
GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way. It is rated on a scale of 1 to 10 and is based on these factors:
1. Operating Margin %
2. Piotroski F-Score
3. Trend of the Operating Margin % (5-year average). The company with an uptrend profit margin has a higher rank.
4. Consistency of the profitability
5. Predictability Rank
A higher score indicates superior profitability, with companies rated 7 or above considered to have more robust and sustainable profit generation. Conversely, a score of 3 or lower suggests challenges in generating consistent profits.
PCOLF vs GOOGL, META, SPOT: Profitability Rank Comparison
For the Internet Content & Information subindustry, Pacific Online's Profitability Rank, along with its competitors' market caps and Profitability Rank data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Pacific Online Profitability Rank vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, Pacific Online's Profitability Rank distribution charts can be found below:
* The bar in red indicates where Pacific Online's Profitability Rank falls into.
GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way.
The rank is rated on a scale of 1 to 10. A higher score indicates superior profitability, with companies rated 7 or above considered to have more robust and sustainable profit generation. Conversely, a score of 3 or lower suggests challenges in generating consistent profits.
Pacific Online has the Profitability Rank of 7.
Profitability Rank is not directly related to the Financial Strength. But if a company is consistently profitable, its financial strength will be stronger.
Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Pacific Online (PCOLF) has a Profitability Rank of 7 as of Dec. 2025. Profitability and Growth ranks a company based on its profit margins and earnings growth. View historical data on Pacific Online and its competitors. This is 13% below median its historical median of 8.00. Over the past decade, Pacific Online's Profitability Rank has ranged from 6.00 to 9.00.
Is Pacific Online's Profitability Rank too high?
Pacific Online's current Profitability Rank of 7 is 13% below median its 10-year median of 8.00. Over the past 10 years, this metric has ranged from a low of 6.00 to a high of 9.00. Overall, Pacific Online has a GF Score™ of 49/100, reflecting its overall financial health beyond just this single metric.
How does Pacific Online's Profitability Rank compare to GOOGL and META?
Pacific Online's Profitability Rank of 7 can be compared against companies in the Interactive Media industry. Historically, Pacific Online's own Profitability Rank has ranged from 6.00 to 9.00 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Profitability Rank for an Interactive Media company?
A good Profitability Rank depends on the Interactive Media industry context. However, Profitability Rank should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Profitability Rank mean?
A high Profitability Rank can signal that a stock is expensive relative to its fundamentals. Profitability and Growth ranks a company based on its profit margins and earnings growth. View historical data on Pacific Online and its competitors. Pacific Online's current Profitability Rank is 7, which is 13% below median its own 10-year median of 8.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Pacific Online stock overvalued right now?
Pacific Online (PCOLF) has a current Profitability Rank of 7. The stock's GF Value™ is $0.06, compared to a current price of $0.04 — trading 34.3% below its estimated fair value. The current Profitability Rank is 7, which is 13% below median its 10-year median of 8.00. Pacific Online's overall GF Score™ is 49/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Profitability Rank calculated?
Profitability Rank is calculated from a company's financial statements. For Pacific Online (PCOLF), the current Profitability Rank is 7 as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Pacific Online (PCOLF) Overvalued in 2026?
Based on GuruFocus' analysis, Pacific Online stock appears to be undervalued.
The current stock price of $0.04 is trading 34.3% below its estimated GF Value™ of $0.06.
Key valuation signals for PCOLF:
Profitability Rank: 7 (13% below median its 10-year median of 8.00)
GF Value™: $0.06 vs. price of $0.04 (34.3% below fair value)
No single metric tells the full story. See the PCOLF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Pacific Online Ltd is engaged in the provision of internet advertising services in the People's Republic of China. The Group operates vertically integrated portals, including PConline, which focuses on IT product-related content, PCauto, which focuses on automobile content, and PChouse. Its reportable segments include PCauto, which generates the majority of its revenue, and PConline.
49GF Score
Get the complete analysis for PCOLF
Profitability Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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