AREB (American Rebel Holdings) Operating Margin %: -208.72% (As of Mar. 2026)


AREB American Rebel Holdings Inc AREB
10 GF Score
Price $0.27
! 6 Warning Signs
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What is American Rebel Holdings Operating Margin %?

American Rebel Holdings AREB +7.20% 10 Operating Margin % is -208.72% as of Mar. 2026. GuruFocus rates AREB with a GF Score™ of 10/100. The stock has 6 warning signs investors should review. Among 1,043 Manufacturing - Apparel & Accessories companies, American Rebel Holdings ranks worse than 97.89% on this metric.

Operating Margin % is calculated as Operating Income divided by its Revenue. American Rebel Holdings's Operating Income for the three months ended in Mar. 2026 was $-4.14 Mil. American Rebel Holdings's Revenue for the three months ended in Mar. 2026 was $1.99 Mil. Therefore, American Rebel Holdings's Operating Margin % for the quarter that ended in Mar. 2026 was -208.72%.

Good Sign:

American Rebel Holdings Inc operating margin is expanding. Margin expansion is usually a good sign.

The historical rank and industry rank for American Rebel Holdings's Operating Margin % or its related term are showing as below:

AREB' s Operating Margin % Range Over the Past 10 Years
Min: -19328.57   Med: -278.08   Max: -54.79
Current: -177.16


AREB's Operating Margin % is ranked worse than
97.89% of 1043 companies
in the Manufacturing - Apparel & Accessories industry
Industry Median: 4.08 vs AREB: -177.16

American Rebel Holdings's 5-Year Average Operating Margin % Growth Rate was 15.30% per year.

American Rebel Holdings's Operating Income for the three months ended in Mar. 2026 was $-4.14 Mil. Its Operating Income for the trailing twelve months (TTM) ended in Mar. 2026 was $-15.94 Mil.

Warning Sign:

American Rebel Holdings Inc has never been profitable in the past 3 years. It lost money every year.


American Rebel Holdings  (OTCPK:AREB) Operating Margin % Explanation

Just like Gross Margin %, it is important to see a company maintains its operating margin over time. Among the same industry, a company with higher operating margin is more efficient in its operation. It is also more stable during industry slowdown or recessions. Peter Lynch prefers those with higher margins than those with lower margins.


Be Aware

Operating Margin % can be manipulated by adjusting the rate of depreciation, depletion and amortization (DDA).

If a company is facing competition, its Operating Margin % may decline. Often the Operating Margin % declines well before the company's Revenue or even profit decline. Therefore, Operating Margin % is a very important indicator of whether the company is facing problems.

For instance, by 2012, Nokia (NOK)'s problems were well known and its stock had lost more than 90% of its market value since 2007. But Nokia’s Operating Margin % had already been in decline since 2002, although its Earnings per Share (Diluted) were still rising. Investors who paid attention to Operating Margin % would have avoided this huge loss. The same can be said for Research-in-Motion (RIMM).

Therefore, Operating Margin % is a very important screening filter for GuruFocus. GuruFocus's Buffett-Munger screener requires that the profit margin is either consistent or expanding. The Model Portfolio of the Buffett-Munger screener has outperformed the market every year since inception in 2009.


American Rebel Holdings Operating Margin % Related Terms


American Rebel Holdings Operating Margin % Historical Data

* Premium members only.

The historical data trend for American Rebel Holdings's Operating Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

American Rebel Holdings Operating Margin % Chart

American Rebel Holdings Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Operating Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only -335.46 -100.65 -54.79 -107.01 -155.03

American Rebel Holdings Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Operating Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -118.12 -147.66 -195.95 -171.02 -208.72

AREB vs SKFG, AHRO, NKE: Operating Margin % Comparison

For the Footwear & Accessories subindustry, American Rebel Holdings's Operating Margin %, along with its competitors' market caps and Operating Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


American Rebel Holdings Operating Margin % vs Manufacturing - Apparel & Accessories Industry

For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, American Rebel Holdings's Operating Margin % distribution charts can be found below:

* The bar in red indicates where American Rebel Holdings's Operating Margin % falls into.


AREB
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American Rebel Holdings Inc AREB
Operating Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
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American Rebel Holdings Operating Margin % Calculation

Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.

American Rebel Holdings's Operating Margin % for the fiscal year that ended in Dec. 2025 is calculated as

Operating Margin %=Operating Income (A: Dec. 2025 ) / Revenue (A: Dec. 2025 )
=-14.762 / 9.522
=-155.03 %

American Rebel Holdings's Operating Margin % for the quarter that ended in Mar. 2026 is calculated as

Operating Margin %=Operating Income (Q: Mar. 2026 ) / Revenue (Q: Mar. 2026 )
=-4.143 / 1.985
=-208.72 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Operating Margin % →
What does a Operating Margin % of -208.72% mean?
American Rebel Holdings (AREB) has a Operating Margin % of -208.72% as of Mar. 2026. Operating margin is the ratio of total operating income to net sales. View historical data on American Rebel Holdings and its competitors. According to the industry distribution chart, American Rebel Holdings ranks #1021 out of 1043 companies in the Manufacturing - Apparel & Accessories industry, placing it in the top 97.9%.
Is American Rebel Holdings' Operating Margin % too high?
American Rebel Holdings' current Operating Margin % is -208.72%. Based on the distribution chart, American Rebel Holdings ranks #1021 out of 1043 companies in the Manufacturing - Apparel & Accessories industry, which is in the bottom quartile relative to peers. Overall, American Rebel Holdings has a GF Score™ of 10/100, reflecting its overall financial health beyond just this single metric.
How does American Rebel Holdings' Operating Margin % compare to SKFG and AHRO?
According to the Manufacturing - Apparel & Accessories industry distribution chart, American Rebel Holdings ranks #1021 out of 1043 companies for Operating Margin %. This places American Rebel Holdings in the lower half of its industry. The industry median Operating Margin % is 4.08. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Operating Margin % for a Manufacturing - Apparel & Accessories company?
The median Operating Margin % among Manufacturing - Apparel & Accessories companies is 4.08, based on 1,043 companies in the industry. Companies in the top quartile (top 25%) have a Operating Margin % significantly above this median, while those in the bottom quartile fall well below. However, Operating Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Operating Margin % mean?
A high Operating Margin % can signal that a stock is expensive relative to its fundamentals. Operating margin is the ratio of total operating income to net sales. View historical data on American Rebel Holdings and its competitors. For the Manufacturing - Apparel & Accessories industry, the median Operating Margin % is 4.08 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. American Rebel Holdings's current Operating Margin % is -208.72%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is American Rebel Holdings stock overvalued right now?
American Rebel Holdings (AREB) has a current Operating Margin % of -208.72%. The current Operating Margin % is -208.72%. American Rebel Holdings' overall GF Score™ is 10/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Operating Margin % calculated?
Operating Margin % is calculated from a company's financial statements. For American Rebel Holdings (AREB), the current Operating Margin % is -208.72% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

American Rebel Holdings Business Description

Address 218 3rd Avenue North, Suite 400, Nashville, TN, USA, 37201
American Rebel Holdings Inc develops self-defense, safe storage, and patriotic product areas using a wholesale distribution network, utilizing personal appearances, musical venue performances, as well as e-commerce and television. It designs, manufactures, and markets concealed carry products. It offers products ranging from backpacks, jackets, coats, and others. The company views its operations and manages its business as one operating segment engaged in patriotic goods, comprised of safes, soft goods, and beer.
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Operating Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

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