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Grupo Hotelero Santa Fe SAB de CV stock PB Ratio (=0.6) is close to 3-year high of 0.64.
The historical rank and industry rank for Grupo Hoteleronta FeB de CV's PB Ratio or its related term are showing as below:
MEX:HOTEL'
s PB Ratio Range Over the Past 10 Years
Min: 0.42 Med: 0.58 Max: 1.26
Current: 0.56
During the past 13 years, Grupo Hoteleronta FeB de CV's highest PB Ratio was 1.26. The lowest was 0.42. And the median was 0.58.
MEX:HOTEL's PB Ratio is ranked better than 81.04% of 791
companies
in the Travel & Leisure industry
Industry Median: 1.5
vs MEX:HOTEL: 0.56
During the past 12 months, Grupo Hoteleronta FeB de CV's average Book Value Per Share Growth Rate was 3.30% per year.
During the past 3 years, the average Book Value Per Share Growth Rate was 0.60% per year.
During the past 5 years, the average Book Value Per Share Growth Rate was -1.10% per year.
During the past 10 years, the average Book Value Per Share Growth Rate was -1.60% per year.
During the past 13 years, the highest 3-Year average Book Value Per Share Growth Rate of Grupo Hoteleronta FeB de CV was 25.00% per year. The lowest was -7.90% per year. And the median was 2.45% per year.
Back to Basics: PB Ratio
Grupo Hoteleronta FeB de CV (MEX:HOTEL) PB Ratio Explanation
The PB Ratio works the best for the businesses that earn most of their profit from their assets, e.g. banks and insurance companies.
Be Aware
Some businesses have very light assets, such as software companies or insurance agencies. The PB Ratio does not work well for these companies. Some companies even have negative equity, so the PB Ratio cannot be applied to them.
Grupo Hoteleronta FeB de CV PB Ratio Related Terms
Grupo Hoteleronta FeB de CV PB Ratio Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Lodging subindustry, Grupo Hoteleronta FeB de CV's PB Ratio, along with its competitors' market caps and PB Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Grupo Hoteleronta FeB de CV PB Ratio vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Grupo Hoteleronta FeB de CV's PB Ratio distribution charts can be found below:
* The bar in red indicates where Grupo Hoteleronta FeB de CV's PB Ratio falls into.
The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. It is a ratio widely used to value stocks.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
A closely related ratio is called Price-to-Tangible-Book. The difference between Price-to-Tangible-Book and PB Ratio is that book value other than intangibles are used in the calculation.
Grupo Hoteleronta FeB de CV (MEX:HOTEL) has a PB Ratio of 0.56 as of Jul. 23, 2026. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Grupo Hoteleronta FeB de CV and its competitors. This is near median its historical median of 0.58. Over the past decade, Grupo Hoteleronta FeB de CV's PB Ratio has ranged from 0.42 to 1.26. According to the industry distribution chart, Grupo Hoteleronta FeB de CV ranks #150 out of 791 companies in the Travel & Leisure industry, placing it in the top 19%.
Is Grupo Hoteleronta FeB de CV's PB Ratio too high?
Grupo Hoteleronta FeB de CV's current PB Ratio of 0.56 is near median its 10-year median of 0.58. Over the past 10 years, this metric has ranged from a low of 0.42 to a high of 1.26. The Travel & Leisure industry median PB Ratio is 1.50. Grupo Hoteleronta FeB de CV's value of 0.56 is 62.7% below this industry median. Based on the distribution chart, Grupo Hoteleronta FeB de CV ranks #150 out of 791 companies in the Travel & Leisure industry, which is in the top quartile — a strong position relative to peers. Overall, Grupo Hoteleronta FeB de CV has a GF Score™ of 61/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Grupo Hoteleronta FeB de CV's PB Ratio compare to MAR and HLT?
According to the Travel & Leisure industry distribution chart, Grupo Hoteleronta FeB de CV ranks #150 out of 791 companies for PB Ratio. This places Grupo Hoteleronta FeB de CV in the top 19% of its industry — outperforming the majority of peers. The industry median PB Ratio is 1.50. Grupo Hoteleronta FeB de CV's value of 0.56 is 62.7% below this benchmark. Historically, Grupo Hoteleronta FeB de CV's own PB Ratio has ranged from 0.42 to 1.26 over the past decade. While the company's 10-year median is 0.58 vs. the industry median of 1.50, Grupo Hoteleronta FeB de CV has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PB Ratio for a Travel & Leisure company?
The median PB Ratio among Travel & Leisure companies is 1.50, based on 791 companies in the industry. Companies in the top quartile (top 25%) have a PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Grupo Hoteleronta FeB de CV's current PB Ratio of 0.56 is 62.7% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PB Ratio mean?
A high PB Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Grupo Hoteleronta FeB de CV and its competitors. For the Travel & Leisure industry, the median PB Ratio is 1.50 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Grupo Hoteleronta FeB de CV's current PB Ratio is 0.56, which is near median its own 10-year median of 0.58. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Grupo Hoteleronta FeB de CV stock overvalued right now?
Based on GuruFocus' analysis, Grupo Hoteleronta FeB de CV (MEX:HOTEL) is currently considered Fairly Valued. The stock's GF Value™ is MXN4.39, compared to a current price of MXN4.42 — trading 0.7% above its estimated fair value. The current PB Ratio is 0.56, which is near median its 10-year median of 0.58 and 62.7% below the Travel & Leisure industry median of 1.50. Grupo Hoteleronta FeB de CV's overall GF Score™ is 61/100 with 10 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PB Ratio calculated?
PB Ratio is calculated from a company's financial statements. For Grupo Hoteleronta FeB de CV (MEX:HOTEL), the current PB Ratio is 0.56 as of Jul. 23, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Grupo Hoteleronta FeB de CV (MEX:HOTEL) Overvalued in 2026?
Based on GuruFocus' analysis, Grupo Hoteleronta FeB de CV stock appears to be overvalued.
The current stock price of MXN4.42 is trading 0.7% above its estimated GF Value™ of MXN4.39.
GuruFocus considers Grupo Hoteleronta FeB de CV to be Fairly Valued.
Key valuation signals for MEX:HOTEL:
PB Ratio: 0.56 (near median its 10-year median of 0.58)
GF Value™: MXN4.39 vs. price of MXN4.42 (0.7% above fair value)
Industry Position: 62.7% below the Travel & Leisure median (#150 of 791)
No single metric tells the full story. See the MEX:HOTEL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Grupo Hotelero Santa Fe SAB de CV is a company in the Mexican hotel industry, focused on acquiring, converting, developing and operating its own hotels as well as third-party owned hotels. The Company focuses on strategic hotel location and quality, a hotel management model, strict expense control and the proprietary Krystal brand, as well as other international brands.
61GF Score
Get the complete analysis for MEX:HOTEL
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