The Trade DeskMEX:TTD +4.92%89 PB Ratio is 3.40 as of Jun. 27, 2026, which is 80% below its 10-year median of 16.71. GuruFocus rates MEX:TTD with a GF Score™ of 89/100 and a GF Value™ of MXN2,175.55 (Significantly Undervalued). The stock has 2 warning signs investors should review. Among 931 Media - Diversified companies, The Trade Desk ranks worse than 81.31% on this metric.
The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. As of today (2026-06-27), The Trade Desk's share price is MXN320.00. The Trade Desk's Book Value per Share for the quarter that ended in Mar. 2026 was MXN94.11. Hence, The Trade Desk's PB Ratio of today is 3.40.
Good Sign:
The Trade Desk Inc stock PB Ratio (=3.52) is close to 10-year low of 3.52.
The historical rank and industry rank for The Trade Desk's PB Ratio or its related term are showing as below:
MEX:TTD'
s PB Ratio Range Over the Past 10 Years
Min: 3.52 Med: 16.71 Max: 53.64
Current: 3.52
During the past 12 years, The Trade Desk's highest PB Ratio was 53.64. The lowest was 3.52. And the median was 16.71.
MEX:TTD's PB Ratio is ranked worse than 81.31% of 931
companies
in the Media - Diversified industry
Industry Median: 1.24
vs MEX:TTD: 3.52
During the past 12 months, The Trade Desk's average Book Value Per Share Growth Rate was -5.60% per year.
During the past 3 years, the average Book Value Per Share Growth Rate was 6.60% per year.
During the past 5 years, the average Book Value Per Share Growth Rate was 20.00% per year.
During the past 10 years, the average Book Value Per Share Growth Rate was 51.10% per year.
During the past 12 years, the highest 3-Year average Book Value Per Share Growth Rate of The Trade Desk was 189.70% per year. The lowest was 6.60% per year. And the median was 47.45% per year.
The PB Ratio works the best for the businesses that earn most of their profit from their assets, e.g. banks and insurance companies.
Be Aware
Some businesses have very light assets, such as software companies or insurance agencies. The PB Ratio does not work well for these companies. Some companies even have negative equity, so the PB Ratio cannot be applied to them.
The Trade Desk PB Ratio Related Terms
The Trade Desk PB Ratio Historical Data
* Premium members only.
The historical data trend for The Trade Desk's PB Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Advertising Agencies subindustry, The Trade Desk's PB Ratio, along with its competitors' market caps and PB Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
The Trade Desk PB Ratio vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, The Trade Desk's PB Ratio distribution charts can be found below:
* The bar in red indicates where The Trade Desk's PB Ratio falls into.
The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. It is a ratio widely used to value stocks.
The Trade Desk's PB Ratio for today is calculated as follows:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
A closely related ratio is called Price-to-Tangible-Book. The difference between Price-to-Tangible-Book and PB Ratio is that book value other than intangibles are used in the calculation.
The Trade Desk (MEX:TTD) has a PB Ratio of 3.40 as of Jun. 27, 2026. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on The Trade Desk and its competitors. This is 80% below median its historical median of 16.71. Over the past decade, The Trade Desk's PB Ratio has ranged from 3.52 to 53.64. According to the industry distribution chart, The Trade Desk ranks #757 out of 931 companies in the Media - Diversified industry, placing it in the top 81.3%.
Is The Trade Desk's PB Ratio too high?
The Trade Desk's current PB Ratio of 3.40 is 80% below median its 10-year median of 16.71. Over the past 10 years, this metric has ranged from a low of 3.52 to a high of 53.64. The Media - Diversified industry median PB Ratio is 1.24. The Trade Desk's value of 3.40 is 174.2% above this industry median. Based on the distribution chart, The Trade Desk ranks #757 out of 931 companies in the Media - Diversified industry, which is in the bottom quartile relative to peers. Overall, The Trade Desk has a GF Score™ of 89/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does The Trade Desk's PB Ratio compare to MGNI and STGW?
According to the Media - Diversified industry distribution chart, The Trade Desk ranks #757 out of 931 companies for PB Ratio. This places The Trade Desk in the lower half of its industry. The industry median PB Ratio is 1.24. The Trade Desk's value of 3.40 is 174.2% above this benchmark. Historically, The Trade Desk's own PB Ratio has ranged from 3.52 to 53.64 over the past decade. While the company's 10-year median is 16.71 vs. the industry median of 1.24, The Trade Desk has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PB Ratio for a Media - Diversified company?
The median PB Ratio among Media - Diversified companies is 1.24, based on 931 companies in the industry. Companies in the top quartile (top 25%) have a PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. The Trade Desk's current PB Ratio of 3.40 is 174.2% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PB Ratio mean?
A high PB Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on The Trade Desk and its competitors. For the Media - Diversified industry, the median PB Ratio is 1.24 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. The Trade Desk's current PB Ratio is 3.40, which is 80% below median its own 10-year median of 16.71. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The Trade Desk stock overvalued right now?
Based on GuruFocus' analysis, The Trade Desk (MEX:TTD) is currently considered Significantly Undervalued. The stock's GF Value™ is MXN2,175.55, compared to a current price of MXN320.00 — trading 85.3% below its estimated fair value. The current PB Ratio is 3.40, which is 80% below median its 10-year median of 16.71 and 174.2% above the Media - Diversified industry median of 1.24. The Trade Desk's overall GF Score™ is 89/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PB Ratio calculated?
PB Ratio is calculated from a company's financial statements. For The Trade Desk (MEX:TTD), the current PB Ratio is 3.40 as of Jun. 27, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is The Trade Desk (MEX:TTD) Overvalued in 2026?
Based on GuruFocus' analysis, The Trade Desk stock appears to be undervalued.
The current stock price of MXN320.00 is trading 85.3% below its estimated GF Value™ of MXN2,175.55.
GuruFocus considers The Trade Desk to be Significantly Undervalued.
Key valuation signals for MEX:TTD:
PB Ratio: 3.40 (80% below median its 10-year median of 16.71)
GF Value™: MXN2,175.55 vs. price of MXN320.00 (85.3% below fair value)
Industry Position: 174.2% above the Media - Diversified median (#757 of 931)
No single metric tells the full story. See the MEX:TTD stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
The Trade Desk provides a self-service platform that helps advertisers and ad agencies programmatically find and purchase digital ad inventory (display, video, audio, and social) on devices like computers, smartphones, and connected TVs. The firm's platform is referred to as a DSP in the digital ad industry, and it generates revenue from fees based on a percentage of what its clients spend on advertising, sometimes referred to as a "take rate."
89GF Score
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