The Trade Desk (MEX:TTD) Research & Development : MXN7,852 Mil (TTM As of Sep. 2024)

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What is The Trade Desk Research & Development?

Research & Development is the aggregate amount of research and development expenses during the year. The Trade Desk's Research & Development for the three months ended in Sep. 2024 was MXN2,318 Mil. Its Research & Development for the trailing twelve months (TTM) ended in Sep. 2024 was MXN7,852 Mil.

The Trade Desk Research & Development Historical Data

The historical data trend for The Trade Desk's Research & Development can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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The Trade Desk Research & Development Chart

The Trade Desk Annual Data

Trend

Dec14

Dec15

Dec16

Dec17

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

Research & Development

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2,201.94

3,315.08

4,638.97

6,236.30

6,989.89

The Trade Desk Quarterly Data
	Dec19	Mar20	Jun20	Sep20	Dec20	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23	Mar24	Jun24	Sep24
Research & Development	Get a 7-Day Free Trial															2,051.46	1,731.44	1,787.18	2,015.85	2,317.65

The Trade Desk Research & Development Calculation

This is the expense the company spent on research and development.

Research & Development for the trailing twelve months (TTM) ended in Sep. 2024 adds up the quarterly data reported by the company within the most recent 12 months, which was MXN7,852 Mil.

The Trade Desk (MEX:TTD) Research & Development Explanation

If competitive advantage is created by a patent or tech advantage, at some point it will disappear.

High R&D usually dictates high SG&A which threatens the competitive advantage.

The Trade Desk Research & Development Related Terms

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The Trade Desk Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Technology » Software » The Trade Desk Inc (MEX:TTD) » Definitions » Research & Development

Comparable Companies

Traded in Other Exchanges

TTD:USA 0LF5:UK TT8:Germany T2TD34:Brazil TTD:Austria

Address

42 North Chestnut Street, Ventura, CA, USA, 93001

Website

https://www.thetradedesk.com

The Trade Desk provides a self-service platform that helps advertisers and ad agencies programmatically find and purchase digital ad inventory (display, video, audio, and social) on different devices like computers, smartphones, and connected TVs. It utilizes data to optimize the performance of ad impressions purchased. The firm's platform is referred to as a demand-side platform in the digital ad industry. The firm generates its revenue from fees based on a percentage of what its clients spend on advertising.