Gray Media (STU:GCZB) GF Value Rank: 9 (As of Jul. 23, 2026) — 50% Above Median

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Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
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Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

STU:GCZB Gray Media Inc STU:GCZB
67 GF Score
Price €3.48
GF Value €2.35
Valuation Significantly Overvalued
! 8 Warning Signs
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What is Gray Media GF Value Rank?

Gray Media STU:GCZB -2.79% 67 GF Value Rank is 9 as of Jul. 23, 2026, which is 50% above its 10-year median of 6.00. GuruFocus rates STU:GCZB with a GF Score™ of 67/100 and a GF Value™ of €2.35 (Significantly Overvalued). The stock has 8 warning signs investors should review.

Gray Media has the GF Value Rank of 9.

GF Value Rank evaluates the exclusive GuruFocus valuation and performance of a stock, rated on a scale from 1 to 10. It is determined by the price-to-GF-Value (P/GF Value) ratio, a proprietary metric calculated based on historical multiples along with an adjustment factor based on a company's past returns and growth and future estimates of the business' performance.

GuruFocus found that for valuation, we cannot simply give stocks a better GF Value rank simply because they have a lower P/GF Value ratio. Backtesting shows that over the long term, the two worst-performing groups are the most expensive group (with the highest P/GF Value ratio) and the least expensive group (with the lowest P/GF Value ratio).

We can understand why the most expensive group underperforms. We were initially puzzled by the underperformance of the least expensive group, but we realized there is a reason why some stocks are super cheap. If they look too undervalued, it is often because the businesses behind them are poor quality. The market realized this and gave them low valuations. In a way, the market is efficient.

After multiple backtesting analyses, we granted the stocks in third-cheapest percentile the highest GF Value rank, as they have performed the best over a full market cycle. Stock performance is actually not as sensitive to valuation as it is to growth and profitability. On average, the companies in the 20%-50% valuation groups have similar performances. Therefore, we should avoid the most expensive and the least expensive stocks. We can be more tolerant of valuation.

A higher score indicates a stock with a relatively low valuation and substantial potential for outperformance. Conversely, a lower score often reflects stocks that are either highly overvalued or deeply undervalued, both of which tend to underperform.

Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.

STU:GCZB vs CAST, FUBO, SSP: GF Value Rank Comparison

For the Broadcasting subindustry, Gray Media's GF Value Rank, along with its competitors' market caps and GF Value Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Gray Media GF Value Rank vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Gray Media's GF Value Rank distribution charts can be found below:

* The bar in red indicates where Gray Media's GF Value Rank falls into.


STU:GCZB
67GF Score
Gray Media Inc STU:GCZB
GF Value Rank is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about GF Value Rank →
What does a GF Value Rank of 9 mean?
Gray Media (STU:GCZB) has a GF Value Rank of 9 as of Jul. 23, 2026. GF Value Rank is given based on historical multiples along with past returns, growth and future estimates of the business' performance. View historical data on Gray Media and its competitors. This is 50% above median its historical median of 6.00. Over the past decade, Gray Media's GF Value Rank has ranged from 1.00 to 10.00.
Is Gray Media's GF Value Rank too high?
Gray Media's current GF Value Rank of 9 is 50% above median its 10-year median of 6.00. Over the past 10 years, this metric has ranged from a low of 1.00 to a high of 10.00. Overall, Gray Media has a GF Score™ of 67/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Gray Media's GF Value Rank compare to CAST and FUBO?
Gray Media's GF Value Rank of 9 can be compared against companies in the Media - Diversified industry. Historically, Gray Media's own GF Value Rank has ranged from 1.00 to 10.00 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good GF Value Rank for a Media - Diversified company?
A good GF Value Rank depends on the Media - Diversified industry context. However, GF Value Rank should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high GF Value Rank mean?
A high GF Value Rank can signal that a stock is expensive relative to its fundamentals. GF Value Rank is given based on historical multiples along with past returns, growth and future estimates of the business' performance. View historical data on Gray Media and its competitors. Gray Media's current GF Value Rank is 9, which is 50% above median its own 10-year median of 6.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Gray Media stock overvalued right now?
Based on GuruFocus' analysis, Gray Media (STU:GCZB) is currently considered Significantly Overvalued. The stock's GF Value™ is €2.35, compared to a current price of €3.48 — trading 48.1% above its estimated fair value. The current GF Value Rank is 9, which is 50% above median its 10-year median of 6.00. Gray Media's overall GF Score™ is 67/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is GF Value Rank calculated?
GF Value Rank is calculated from a company's financial statements. For Gray Media (STU:GCZB), the current GF Value Rank is 9 as of Jul. 23, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Gray Media (STU:GCZB) Overvalued in 2026?

Based on GuruFocus' analysis, Gray Media stock appears to be overvalued. The current stock price of €3.48 is trading 48.1% above its estimated GF Value™ of €2.35. GuruFocus considers Gray Media to be Significantly Overvalued.

Key valuation signals for STU:GCZB:

  • GF Value Rank: 9 (50% above median its 10-year median of 6.00)
  • GF Value™: €2.35 vs. price of €3.48 (48.1% above fair value)
  • GF Score™: 67/100 with 8 warning signs

No single metric tells the full story. See the STU:GCZB stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Gray Media Business Description

Other Exchanges GTN.A:USAGTN:USA
Address 4370 Peachtree Road NE, Suite 400, Atlanta, GA, USA, 30319
Gray Media Inc is a multimedia company. The company owns and operates local television stations and digital assets. It also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with digital products and services. Its additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. The company's segments include Broadcasting and Production Companies. The majority of revenue is derived from broadcast and digital advertising and from retransmission consent fees.
67GF Score

Get the complete analysis for STU:GCZB

GF Value Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€3.48
Price
€2.35
GF Value