ZBRA (Zebra Technologies) ROIC %: 9.63% (As of Mar. 2026)


ZBRA Zebra Technologies Corp ZBRA
80 GF Score
Price $251.51
GF Value $334.26
Valuation Modestly Undervalued
! 6 Warning Signs
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What is Zebra Technologies ROIC %?

Zebra Technologies ZBRA +3.33% 80 ROIC % is 9.63% as of Mar. 2026. GuruFocus rates ZBRA with a GF Score™ of 80/100 and a GF Value™ of $334.26 (Modestly Undervalued). The stock has 6 warning signs investors should review.

ROIC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROC %. Zebra Technologies's annualized return on invested capital (ROIC %) for the quarter that ended in Mar. 2026 was 9.63%.

As of today (2026-06-26), Zebra Technologies's WACC % is 12.67%. Zebra Technologies's ROIC % is 9.07% (calculated using TTM income statement data). Zebra Technologies earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Zebra Technologies  (NAS:ZBRA) ROIC % Explanation

ROIC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROC %. The reason book values of debt and equity are used is because the book values are the capital the company received when issuing the debt or receiving the equity investments.

There are four key components to this definition. The first is the use of operating income or EBIT rather than net income in the numerator. The second is the tax adjustment to this operating income or EBIT, computed as a hypothetical tax based on an effective or marginal tax rate. The third is the use of book values for invested capital, rather than market values. The final is the timing difference; the capital invested is from the end of the prior year whereas the operating income or EBIT is the current year's number.

Why is ROIC % important?

Because it costs money to raise capital. A firm that generates higher returns on investment than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.

As of today, Zebra Technologies's WACC % is 12.67%. Zebra Technologies's ROIC % is 9.07% (calculated using TTM income statement data). Zebra Technologies earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Be Aware

Like ROE % and ROA %, ROIC % is calculated with only 12 months of data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective.


Zebra Technologies ROIC % Related Terms


Zebra Technologies ROIC % Historical Data

* Premium members only.

The historical data trend for Zebra Technologies's ROIC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Zebra Technologies ROIC % Chart

Zebra Technologies Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
ROIC %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 17.13 13.58 8.04 10.00 8.63

Zebra Technologies Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
ROIC % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 10.34 9.66 7.83 9.20 9.63

ZBRA vs VIAV, VSAT, AAOI: ROIC % Comparison

For the Communication Equipment subindustry, Zebra Technologies's ROIC %, along with its competitors' market caps and ROIC % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Zebra Technologies ROIC % vs Hardware Industry

For the Hardware industry and Technology sector, Zebra Technologies's ROIC % distribution charts can be found below:

* The bar in red indicates where Zebra Technologies's ROIC % falls into.


ZBRA
80GF Score
Zebra Technologies Corp ZBRA
ROIC % is just one metric. See GF Score™, valuation, warning signs, and more.
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Zebra Technologies ROIC % Calculation

Zebra Technologies's annualized Return on Invested Capital (ROIC %) for the fiscal year that ended in Dec. 2025 is calculated as:

ROIC % (A: Dec. 2025 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (A: Dec. 2024 ) + Invested Capital (A: Dec. 2025 ))/ count )
=800 * ( 1 - 25.18% )/( (6326 + 7544)/ 2 )
=598.56/6935
=8.63 %

where

Zebra Technologies's annualized Return on Invested Capital (ROIC %) for the quarter that ended in Mar. 2026 is calculated as:

ROIC % (Q: Mar. 2026 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (Q: Dec. 2025 ) + Invested Capital (Q: Mar. 2026 ))/ count )
=896 * ( 1 - 19.16% )/( (7544 + 7506)/ 2 )
=724.3264/7525
=9.63 %

where

Note: The Operating Income data used here is four times the quarterly (Mar. 2026) data. The tax rate is limited to between 0% and 100%.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about ROIC % →
What does a ROIC % of 9.63% mean?
Zebra Technologies (ZBRA) has a ROIC % of 9.63% as of Mar. 2026. Return on invested capital is the ratio of current-period net income to average two-period invested capital. View historical data on Zebra Technologies and its competitors.
Is Zebra Technologies' ROIC % too high?
Zebra Technologies' current ROIC % is 9.63%. The Hardware industry median ROIC % is 4.12. Zebra Technologies' value of 9.63% is 134% above this industry median. Overall, Zebra Technologies has a GF Score™ of 80/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Zebra Technologies' ROIC % compare to VIAV and VSAT?
Zebra Technologies' ROIC % of 9.63% can be compared against companies in the Hardware industry. The industry median ROIC % is 4.12. Zebra Technologies' value of 9.63% is 134% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROIC % for a Hardware company?
The median ROIC % among Hardware companies is 4.12, based on 2,444 companies in the industry. Companies in the top quartile (top 25%) have a ROIC % significantly above this median, while those in the bottom quartile fall well below. However, ROIC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Zebra Technologies's current ROIC % of 9.63% is 134% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROIC % mean?
A high ROIC % can signal that a stock is expensive relative to its fundamentals. Return on invested capital is the ratio of current-period net income to average two-period invested capital. View historical data on Zebra Technologies and its competitors. For the Hardware industry, the median ROIC % is 4.12 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Zebra Technologies's current ROIC % is 9.63%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Zebra Technologies stock overvalued right now?
Based on GuruFocus' analysis, Zebra Technologies (ZBRA) is currently considered Modestly Undervalued. The stock's GF Value™ is $334.26, compared to a current price of $251.51 — trading 24.8% below its estimated fair value. The current ROIC % is 9.63% and 134% above the Hardware industry median of 4.12. Zebra Technologies' overall GF Score™ is 80/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROIC % calculated?
ROIC % is calculated from a company's financial statements. For Zebra Technologies (ZBRA), the current ROIC % is 9.63% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Zebra Technologies (ZBRA) Overvalued in 2026?

Based on GuruFocus' analysis, Zebra Technologies stock appears to be undervalued. The current stock price of $251.51 is trading 24.8% below its estimated GF Value™ of $334.26. GuruFocus considers Zebra Technologies to be Modestly Undervalued.

Key valuation signals for ZBRA:

  • ROIC %: 9.63%
  • GF Value™: $334.26 vs. price of $251.51 (24.8% below fair value)
  • GF Score™: 80/100 with 6 warning signs
  • Industry Position: 134% above the Hardware median

No single metric tells the full story. See the ZBRA stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Zebra Technologies Business Description

Address 3 Overlook Point, Lincolnshire, IL, USA, 60069
Zebra Technologies is the largest provider of automatic identification and data capture technology to enterprises. Its solutions include barcode printers and scanners, mobile computers, and workflow optimization software. The firm primarily serves the retail, transportation logistics, manufacturing, and healthcare markets, designing custom solutions to improve efficiency at its customers.
80GF Score

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ROIC % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$251.51
Price
$334.26
GF Value