General Mills (XSWX:GIS) Selling, General, & Admin. Expense: CHF2,682 Mil (TTM As of May. 2026)

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XSWX:GIS General Mills Inc XSWX:GIS
52 GF Score
Price CHF29.49
GF Value CHF49.20
! 6 Warning Signs
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What is General Mills Selling, General, & Admin. Expense?

General Mills XSWX:GIS -1.59% 52 Selling, General, & Admin. Expense is CHF2,682 Mil as of May. 2026. GuruFocus rates XSWX:GIS with a GF Score™ of 52/100 and a GF Value™ of CHF49.20. The stock has 6 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. General Mills's selling, general, & admin. expense for the three months ended in May. 2026 was CHF696 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in May. 2026 was CHF2,682 Mil.


General Mills  (XSWX:GIS) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


General Mills Selling, General, & Admin. Expense Related Terms


General Mills Selling, General, & Admin. Expense Historical Data

* Premium members only.

The historical data trend for General Mills's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

General Mills Selling, General, & Admin. Expense Chart

General Mills Annual Data
Trend May17 May18 May19 May20 May21 May22 May23 May24 May25 May26
Selling, General, & Admin. Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 3,085.32 3,142.31 2,961.78 2,859.67 2,654.55

General Mills Quarterly Data
Aug21 Nov21 Feb22 May22 Aug22 Nov22 Feb23 May23 Aug23 Nov23 Feb24 May24 Aug24 Nov24 Feb25 May25 Aug25 Nov25 Feb26 May26
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 742.18 680.98 677.04 628.29 695.74

XSWX:GIS vs HRL, MKC, JBS: Selling, General, & Admin. Expense Comparison

For the Packaged Foods subindustry, General Mills's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


General Mills Selling, General, & Admin. Expense vs Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, General Mills's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where General Mills's Selling, General, & Admin. Expense falls into.


XSWX:GIS
52GF Score
General Mills Inc XSWX:GIS
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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General Mills Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in May. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was CHF2,682 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of CHF2,682 Mil mean?
General Mills (XSWX:GIS) has a Selling, General, & Admin. Expense of CHF2,682 Mil as of May. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on General Mills and its competitors.
Is General Mills' Selling, General, & Admin. Expense too high?
General Mills' current Selling, General, & Admin. Expense is CHF2,682 Mil. Overall, General Mills has a GF Score™ of 52/100, reflecting its overall financial health beyond just this single metric.
How does General Mills' Selling, General, & Admin. Expense compare to HRL and MKC?
General Mills' Selling, General, & Admin. Expense of CHF2,682 Mil can be compared against companies in the Consumer Packaged Goods industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Consumer Packaged Goods company?
A good Selling, General, & Admin. Expense depends on the Consumer Packaged Goods industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on General Mills and its competitors. General Mills's current Selling, General, & Admin. Expense is CHF2,682 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is General Mills stock overvalued right now?
General Mills (XSWX:GIS) has a current Selling, General, & Admin. Expense of CHF2,682 Mil. The stock's GF Value™ is CHF49.20, compared to a current price of CHF29.49 — trading 40.1% below its estimated fair value. The current Selling, General, & Admin. Expense is CHF2,682 Mil. General Mills' overall GF Score™ is 52/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For General Mills (XSWX:GIS), the current Selling, General, & Admin. Expense is CHF2,682 Mil as of May. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is General Mills (XSWX:GIS) Overvalued in 2026?

Based on GuruFocus' analysis, General Mills stock appears to be undervalued. The current stock price of CHF29.49 is trading 40.1% below its estimated GF Value™ of CHF49.20.

Key valuation signals for XSWX:GIS:

  • Selling, General, & Admin. Expense: CHF2,682 Mil
  • GF Value™: CHF49.20 vs. price of CHF29.49 (40.1% below fair value)
  • GF Score™: 52/100 with 6 warning signs

No single metric tells the full story. See the XSWX:GIS stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


General Mills Business Description

Address Number One General Mills Boulevard, Minneapolis, MN, USA, 55426
General Mills is a global packaged-food company that produces snacks, cereal, convenient meals, dough, baking mixes and ingredients, pet food, and superpremium ice cream. Its largest brands are Nature Valley, Cheerios, Old El Paso, Pillsbury, Betty Crocker, Blue Buffalo, and Haagen-Dazs. In fiscal 2025, 81% of its revenue was derived from the United States, although the company also operates in Canada, Europe, Australia, Asia, and Latin America. Although most of General Mills' products are sold through retail stores to consumers, the company also sells products to the foodservice channel and the commercial baking industry.
52GF Score

Get the complete analysis for XSWX:GIS

Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

CHF29.49
Price
CHF49.20
GF Value