HOUR (Hour Loop) Tariff Resilience Score: 4/10 (As of Jul. 13, 2026)

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HOUR Hour Loop Inc HOUR
77 GF Score
Price $2.05
GF Value $1.84
Valuation Fairly Valued
! 3 Warning Signs
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What is Hour Loop Tariff Resilience Score?

Hour Loop HOUR -0.24% 77 Tariff Resilience Score is 4 as of Jul. 13, 2026. GuruFocus rates HOUR with a GF Score™ of 77/100 and a GF Value™ of $1.84 (Fairly Valued). The stock has 3 warning signs investors should review. Among 1,115 Retail - Cyclical companies, Hour Loop ranks better than 84.13% on this metric.

Hour Loop has the Tariff Resilience Score of 4, which implies that the company might have Average Resilient.

Hour Loop has Hour Loop Inc is vulnerable to tariffs due to its dependence on imported consumer goods. Limited pricing power and reliance on specific suppliers increase its exposure to international trade disruptions.

Tariff Resilience Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more.

The company's exposure to international trade tariffs based on these criteria:

1. Global supply chain dependencies
2. Manufacturing locations versus sales markets
3. Import/export balance and percentage of revenue
4. Historical impact from previous tariff changes
5. Available mitigation strategies (alternative suppliers, pricing power)
6. Industry-specific tariff exemptions or vulnerabilities

Based on the research, GuruFocus believes Hour Loop might have Average Resilient.


Hour Loop  (NAS:HOUR) Tariff Resilience Score Explanation

The Tariff Resilience Score ranges from 0 to 10, with 10 as the most resilient. GuruFocus divided Moat Score into following 3 categories:

Tariff Resilience Score Resilience Level
7 - 10Highly Resilient
4 - 6Average Resilient
0 - 3Highly Vulnerable

Hour Loop Tariff Resilience Score Related Terms


HOUR vs LITB, AAQL, UZX: Tariff Resilience Score Comparison

For the Internet Retail subindustry, Hour Loop's Tariff Resilience Score, along with its competitors' market caps and Tariff Resilience Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Hour Loop Tariff Resilience Score vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Hour Loop's Tariff Resilience Score distribution charts can be found below:

* The bar in red indicates where Hour Loop's Tariff Resilience Score falls into.


HOUR
77GF Score
Hour Loop Inc HOUR
Tariff Resilience Score is just one metric. See GF Score™, valuation, warning signs, and more.
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What does a Tariff Resilience Score of 4 mean?
Hour Loop (HOUR) has a Tariff Resilience Score of 4 as of Jul. 13, 2026. Tariff Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more. According to the industry distribution chart, Hour Loop ranks #177 out of 1115 companies in the Retail - Cyclical industry, placing it in the top 15.9%.
Is Hour Loop's Tariff Resilience Score too high?
Hour Loop's current Tariff Resilience Score is 4. Based on the distribution chart, Hour Loop ranks #177 out of 1115 companies in the Retail - Cyclical industry, which is in the top quartile — a strong position relative to peers. Overall, Hour Loop has a GF Score™ of 77/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Hour Loop's Tariff Resilience Score compare to LITB and AAQL?
According to the Retail - Cyclical industry distribution chart, Hour Loop ranks #177 out of 1115 companies for Tariff Resilience Score. This places Hour Loop in the top 16% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Tariff Resilience Score for a Retail - Cyclical company?
A good Tariff Resilience Score depends on the Retail - Cyclical industry context. However, Tariff Resilience Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Tariff Resilience Score mean?
A high Tariff Resilience Score can signal that a stock is expensive relative to its fundamentals. Tariff Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more. Hour Loop's current Tariff Resilience Score is 4. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Hour Loop stock overvalued right now?
Based on GuruFocus' analysis, Hour Loop (HOUR) is currently considered Fairly Valued. The stock's GF Value™ is $1.84, compared to a current price of $2.05 — trading 11.4% above its estimated fair value. The current Tariff Resilience Score is 4. Hour Loop's overall GF Score™ is 77/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Tariff Resilience Score calculated?
Tariff Resilience Score is calculated from a company's financial statements. For Hour Loop (HOUR), the current Tariff Resilience Score is 4 as of Jul. 13, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Hour Loop (HOUR) Overvalued in 2026?

Based on GuruFocus' analysis, Hour Loop stock appears to be overvalued. The current stock price of $2.05 is trading 11.4% above its estimated GF Value™ of $1.84. GuruFocus considers Hour Loop to be Fairly Valued.

Key valuation signals for HOUR:

  • Tariff Resilience Score: 4
  • GF Value™: $1.84 vs. price of $2.05 (11.4% above fair value)
  • GF Score™: 77/100 with 3 warning signs

No single metric tells the full story. See the HOUR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Hour Loop Business Description

Address 8201 164th Avenue NE, Suite 200, Redmond, WA, USA, 98052-7615
Hour Loop Inc is a technology-enabled consumer products company that uses machine learning and data analytics to design, develop, market, and sell products. Hour Loop predominantly operates through online retail channels such as Amazon, Walmart, and Hourloop.com. The company, as an Internet marketplace seller, sells products in multiple categories, including home/garden decor, toys, kitchenware, apparel, and electronics. It has only one segment, which is online retail (e-commerce).
77GF Score

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Tariff Resilience Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$2.05
Price
$1.84
GF Value