Shiseido CoSTU:SHD +5.10%64 Dividend Yield % is 1.61% as of Jun. 25, 2026, which is 112% above its 10-year median of 0.76. GuruFocus rates STU:SHD with a GF Score™ of 64/100 and a GF Value™ of €18.20 (Modestly Undervalued). The stock has 6 warning signs investors should review. Among 1,174 Consumer Packaged Goods companies, Shiseido Co ranks worse than 73.59% on this metric.
As of today (2026-06-25), the Trailing Annual Dividend Yield of Shiseido Co is 1.61%.
Good Sign:
Shiseido Co Ltd stock Dividend Yield % is close to 1-year high.
The historical rank and industry rank for Shiseido Co's Dividend Yield % or its related term are showing as below:
STU:SHD'
s Dividend Yield % Range Over the Past 10 Years
Min: 0.3 Med: 0.76 Max: 2.21
Current: 1.61
During the past 13 years, the highest Dividend Yield of Shiseido Co was 2.21%. The lowest was 0.30%. And the median was 0.76%.
STU:SHD's Dividend Yield % is ranked worse than 73.59% of 1174
companies
in the Consumer Packaged Goods industry
Industry Median: 2.91
vs STU:SHD: 1.61
During the past 3 years, the average Dividends Per Share Growth Rate was -7.20% per year.
During the past 5 years, the average Dividends Per Share Growth Rate was -1.40% per year.
During the past 10 years, the average Dividends Per Share Growth Rate was 8.10% per year.
During the past 13 years, the highest 3-Year average Dividends Per Share Growth Rate of Shiseido Co was 44.20% per year. The lowest was -26.30% per year. And the median was 11.20% per year.
The growth rate is calculated with least square regression.
For more information regarding to dividend, please check our Dividend Page.
* Please note that "special dividend" is not included in the calculation of dividend per share and related fields.
Shiseido Co (STU:SHD) Dividend Yield % Explanation
Over the long term, the return from dividends has been a significant contributor to the total returns produced by equity securities. Studies by Elroy Dimson, Paul Marsh, and Mike Staunton of Princeton University (2002) found that a market-oriented portfolio, which included reinvested dividends, would have generated nearly 85 times the wealth generated by the same portfolio relying solely on capital gains.
Dividends may also qualify a lower tax rate for investors.
In dividends investing, Payout Ratio and Dividend Growth Rate are the two most important variables for consideration. A lower payout ratio may indicate that the company has more room to increase its dividends.
The historical data trend for Shiseido Co's Dividend Yield % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
STU:SHD vs PG, CL, KVUE: Dividend Yield % Comparison
For the Household & Personal Products subindustry, Shiseido Co's Dividend Yield %, along with its competitors' market caps and Dividend Yield % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Shiseido Co Dividend Yield % vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Shiseido Co's Dividend Yield % distribution charts can be found below:
* The bar in red indicates where Shiseido Co's Dividend Yield % falls into.
Dividend Yield measures how much a company pays out in dividends each year relative to its share price.
Shiseido Co Recent Full-Year* Dividend History
Amount
Ex-date
Record Date
Pay Date
Type
Frequency
Forex Rate
JPY 20.000000
2025-12-29
2025-12-31
2026-03-26
Cash Dividend
semi-annually
JPY:EUR 0.005446
JPY 20.000000
2025-06-27
2025-06-30
2025-09-04
Cash Dividend
semi-annually
JPY:EUR 0.006014
* GuruFocus has an internal rule that if the most recent dividend payment frequency is at least 4 times a year, then the full year will be calculated according to the frequency of payment or the one-year time frame, whichever is stricter.
* GuruFocus converts dividend currency to local traded share price currency in order to calculate dividend yield. Please refer to the last column "Forex Rate" in the above table.
Shiseido Co's Trailing Annual Dividend Yield (%) for Today is calculated as
Trailing Annual Dividend Yield
=
Most Recent Full Year Dividend
/
Current Share Price
=
0.2292
/
13.905
=
1.65 %
Current Share Price is €13.905. Shiseido Co's Dividends per Share for the trailing twelve months (TTM) ended in Today is €0.2292.
Shiseido Co's Forward Annual Dividend Yield (%) for Today is calculated as
Forward Annual Dividend Yield
=
Forward Full Year Dividend
/
Current Share Price
=
0.21784
/
13.905
=
1.57 %
Current Share Price is €13.905. Shiseido Co's Dividends per Share for the forward twelve months is calculated as €0.10892 * 2 = €0.21784.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Shiseido Co (STU:SHD) has a Dividend Yield % of 1.61% as of Jun. 25, 2026. Dividend yield is the ratio of company dividends to the share price. View historical data on Shiseido Co and its competitors. This is 112% above median its historical median of 0.76. Over the past decade, Shiseido Co's Dividend Yield % has ranged from 0.30 to 2.21. According to the industry distribution chart, Shiseido Co ranks #864 out of 1174 companies in the Consumer Packaged Goods industry, placing it in the top 73.6%.
Is Shiseido Co's Dividend Yield % too high?
Shiseido Co's current Dividend Yield % of 1.61% is 112% above median its 10-year median of 0.76. Over the past 10 years, this metric has ranged from a low of 0.30 to a high of 2.21. The Consumer Packaged Goods industry median Dividend Yield % is 2.91. Shiseido Co's value of 1.61% is 44.7% below this industry median. Based on the distribution chart, Shiseido Co ranks #864 out of 1174 companies in the Consumer Packaged Goods industry, which is below the industry midpoint. Overall, Shiseido Co has a GF Score™ of 64/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Shiseido Co's Dividend Yield % compare to PG and CL?
According to the Consumer Packaged Goods industry distribution chart, Shiseido Co ranks #864 out of 1174 companies for Dividend Yield %. This places Shiseido Co in the lower half of its industry. The industry median Dividend Yield % is 2.91. Shiseido Co's value of 1.61% is 44.7% below this benchmark. Historically, Shiseido Co's own Dividend Yield % has ranged from 0.30 to 2.21 over the past decade. While the company's 10-year median is 0.76 vs. the industry median of 2.91, Shiseido Co has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Dividend Yield % for a Consumer Packaged Goods company?
The median Dividend Yield % among Consumer Packaged Goods companies is 2.91, based on 1,174 companies in the industry. Companies in the top quartile (top 25%) have a Dividend Yield % significantly above this median, while those in the bottom quartile fall well below. However, Dividend Yield % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Shiseido Co's current Dividend Yield % of 1.61% is 44.7% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Dividend Yield % mean?
A high Dividend Yield % can signal that a stock is expensive relative to its fundamentals. Dividend yield is the ratio of company dividends to the share price. View historical data on Shiseido Co and its competitors. For the Consumer Packaged Goods industry, the median Dividend Yield % is 2.91 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Shiseido Co's current Dividend Yield % is 1.61%, which is 112% above median its own 10-year median of 0.76. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Shiseido Co stock overvalued right now?
Based on GuruFocus' analysis, Shiseido Co (STU:SHD) is currently considered Modestly Undervalued. The stock's GF Value™ is €18.20, compared to a current price of €13.91 — trading 23.6% below its estimated fair value. The current Dividend Yield % is 1.61%, which is 112% above median its 10-year median of 0.76 and 44.7% below the Consumer Packaged Goods industry median of 2.91. Shiseido Co's overall GF Score™ is 64/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Dividend Yield % calculated?
Dividend Yield % is calculated from a company's financial statements. For Shiseido Co (STU:SHD), the current Dividend Yield % is 1.61% as of Jun. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Shiseido Co (STU:SHD) Overvalued in 2026?
Based on GuruFocus' analysis, Shiseido Co stock appears to be undervalued.
The current stock price of €13.91 is trading 23.6% below its estimated GF Value™ of €18.20.
GuruFocus considers Shiseido Co to be Modestly Undervalued.
Key valuation signals for STU:SHD:
Dividend Yield %: 1.61% (112% above median its 10-year median of 0.76)
GF Value™: €18.20 vs. price of €13.91 (23.6% below fair value)
Industry Position: 44.7% below the Consumer Packaged Goods median (#864 of 1174)
No single metric tells the full story. See the STU:SHD stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Shiseido is a leading Japanese cosmetics manufacturer focused in the prestige and premium categories. Founded in 1872, it was the first Western-style pharmacy in Ginza, Tokyo, and is one of the oldest cosmetics companies globally. Shiseido's suite of 31 brands, which include its namesake brand, Clé de Peau Beauté, and NARS, had a 10.2% share of Japan's beauty and personal care market in 2024 according to Euromonitor. It is also ranked in the top 4-5 globally, with around 7% to 8% market share in premium and prestige color cosmetics and skincare. In terms of revenue, Japan and China, which include travel retail, are the two key markets making up 65% of group revenue in 2025.
64GF Score
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