YouGov (CHIX:YOUL) Beta: N/A (As of Jul. 14, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

CHIX:YOUL YouGov PLC CHIX:YOUL
61 GF Score
Price £2.50
GF Value £5.68
Valuation Possible Value Trap
! 6 Warning Signs
View Full Analysis

What is YouGov Beta?

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. As of today (2026-07-14), YouGov's Beta is Not available.

YouGov  (CHIX:YOUl) Beta Explanation

Beta is a measure of the volatility, or systematic risk, of a security or a portfolio in comparison to the market as a whole. We usually compare beta to 1. A beta of 1 indicates that the security's price will move with the market. A beta of less than 1 means that the security will be less volatile than the market. A beta of greater than 1 indicates that the security's price will be more volatile than the market.

Beta is primarily used in the Capital Asset Pricing Model (CAPM) to calculate the Cost of Equity, which can be used in the calculation of WACC %. The formula of Cost of Equity is:
Cost of Equity = Risk-Free Rate of Return + Beta of Asset * (Expected Return of the Market - Risk-Free Rate of Return)

YouGov Beta Related Terms

YouGov Beta Historical Data

* Premium members only.

The historical data trend for YouGov's Beta can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

YouGov Beta Chart

YouGov Annual Data
Trend Jul16 Jul17 Jul18 Jul19 Jul20 Jul21 Jul22 Jul23 Jul24 Jul25
Beta
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 0.00 0.00 0.00

YouGov Semi-Annual Data
Jul16 Jan17 Jul17 Jan18 Jul18 Jan19 Jul19 Jan20 Jul20 Jan21 Jul21 Jan22 Jul22 Jan23 Jul23 Jan24 Jul24 Jan25 Jul25 Jan26
Beta Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.00 0.00 0.00 0.00 0.00
CHIX:YOUL
61GF Score
YouGov PLC CHIX:YOUL
Beta is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

YouGov Beta Calculation

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. A stock's beta can be calculated by dividing the product of the covariance of the individual stock's returns and the market's returns by the variance of the market's returns over a specified period. Basically, GuruFocus uses the returns calculated over three-year period.

Is YouGov (CHIX:YOUL) Overvalued in 2026?

Based on GuruFocus' analysis, YouGov stock appears to be undervalued. The current stock price of £2.50 is trading 56% below its estimated GF Value™ of £5.68. GuruFocus considers YouGov to be Possible Value Trap.

Key valuation signals for CHIX:YOUL:

  • Beta: N/A
  • GF Value™: £5.68 vs. price of £2.50 (56% below fair value)
  • GF Score™: 61/100 with 6 warning signs

No single metric tells the full story. See the CHIX:YOUL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

YouGov Business Description

Other Exchanges YUGVF:USAYOU:UKY1G:Germany
Address 50 Featherstone Street, London, GBR, EC1Y 8RT
YouGov PLC is a market research agency company. Its suite of products consists of YouGov BrandIndex, YouGov Reports, and YouGov Profiles. Other services offered are YouGov Omnibus service and custom research by sector specialists. Segments in which the company operates include Data Products, Data Services and CPS. Revenues are generated from market research services, syndicated services, non-syndicated services, and media buying. Geographically, it derives a majority of its revenue from EMEA and also has its presence in the UK, Americas, and Asia Pacific.
61GF Score

Get the complete analysis for CHIX:YOUL

Beta is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

£2.50
Price
£5.68
GF Value