YouGov (CHIX:YOUL) Insider Ownership: 0.00 % (As of Aug. 28, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

CHIX:YOUL YouGov PLC CHIX:YOUL
56 GF Score
Price £2.63
GF Value £5.69
Valuation Possible Value Trap
! 6 Warning Signs
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What is YouGov Insider Ownership?

YouGov CHIX:YOUL -0.90% 56 Insider Ownership is 0.00 % as of Aug. 28, 2026. GuruFocus rates CHIX:YOUL with a GF Score™ of 56/100 and a GF Value™ of £5.69 (Possible Value Trap). The stock has 6 warning signs investors should review.

Insider ownership is the percentage of shares that are owned by company insiders relative to the total shares outstanding. As of today, YouGov's insider ownership is 0.00%.

Institutional Ownership is the percentage of shares that are owned by institutions out of the total shares outstanding. As of today, YouGov's Institutional Ownership is 0.00%.

Float Percentage Of Total Shares Outstanding is the percentage of float shares relative to the total shares outstanding. As of today, YouGov's Float Percentage Of Total Shares Outstanding is 0.00%.

YouGov Insider Ownership Historical Data

* Premium members only.

The historical data trend for YouGov's Insider Ownership can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

YouGov Insider Ownership Chart

YouGov Annual Data
Trend Jul16 Jul17 Jul18 Jul19 Jul20 Jul21 Jul22 Jul23 Jul24 Jul25
Insider Ownership
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 0.00 0.00 0.00

YouGov Semi-Annual Data
Jul16 Jan17 Jul17 Jan18 Jul18 Jan19 Jul19 Jan20 Jul20 Jan21 Jul21 Jan22 Jul22 Jan23 Jul23 Jan24 Jul24 Jan25 Jul25 Jan26
Insider Ownership Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.00 0.00 0.00 0.00 0.00
CHIX:YOUL
56GF Score
YouGov PLC CHIX:YOUL
Insider Ownership is just one metric. See GF Score™, valuation, warning signs, and more.
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YouGov Insider Ownership Calculation

The percentage of shares that are owned by company insiders relative to the total shares outstanding.

Frequently Asked Questions Learn more about Insider Ownership →
What does a Insider Ownership of 0.00 % mean?
YouGov (CHIX:YOUL) has a Insider Ownership of 0.00 % as of Aug. 28, 2026. Insider ownership equals the percent of shares owned by company insiders relative to total shares. View historical data on YouGov and its competitors.
Is YouGov's Insider Ownership too high?
YouGov's current Insider Ownership is 0.00 %. Overall, YouGov has a GF Score™ of 56/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does YouGov's Insider Ownership compare to VRSK and EFX?
YouGov's Insider Ownership of 0.00 % can be compared against companies in the Business Services industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Insider Ownership for a Business Services company?
A good Insider Ownership depends on the Business Services industry context. However, Insider Ownership should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Insider Ownership mean?
A high Insider Ownership can signal that a stock is expensive relative to its fundamentals. Insider ownership equals the percent of shares owned by company insiders relative to total shares. View historical data on YouGov and its competitors. YouGov's current Insider Ownership is 0.00 %. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is YouGov stock overvalued right now?
Based on GuruFocus' analysis, YouGov (CHIX:YOUL) is currently considered Possible Value Trap. The stock's GF Value™ is £5.69, compared to a current price of £2.63 — trading 53.8% below its estimated fair value. The current Insider Ownership is 0.00 %. YouGov's overall GF Score™ is 56/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Insider Ownership calculated?
Insider Ownership is calculated from a company's financial statements. For YouGov (CHIX:YOUL), the current Insider Ownership is 0.00 % as of Aug. 28, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is YouGov (CHIX:YOUL) Overvalued in 2026?

Based on GuruFocus' analysis, YouGov stock appears to be undervalued. The current stock price of £2.63 is trading 53.8% below its estimated GF Value™ of £5.69. GuruFocus considers YouGov to be Possible Value Trap.

Key valuation signals for CHIX:YOUL:

  • Insider Ownership: 0.00 %
  • GF Value™: £5.69 vs. price of £2.63 (53.8% below fair value)
  • GF Score™: 56/100 with 6 warning signs

No single metric tells the full story. See the CHIX:YOUL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

YouGov Business Description

Other Exchanges YUGVF:USAYOU:UKY1G:Germany
Address 50 Featherstone Street, London, GBR, EC1Y 8RT
YouGov PLC is a market research agency company. Its suite of products consists of YouGov BrandIndex, YouGov Reports, and YouGov Profiles. Other services offered are YouGov Omnibus service and custom research by sector specialists. Segments in which the company operates include Data Products, Data Services and CPS. Revenues are generated from market research services, syndicated services, non-syndicated services, and media buying. Geographically, it derives a majority of its revenue from EMEA and also has its presence in the UK, Americas, and Asia Pacific.
56GF Score

Get the complete analysis for CHIX:YOUL

Insider Ownership is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

£2.63
Price
£5.69
GF Value