PRG (PROG Holdings) Cyclically Adjusted Book per Share: $23.00 (As of Jun. 2026)

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PRG PROG Holdings Inc PRG
90 GF Score
Price $42.62
GF Value $40.54
Valuation Fairly Valued
! 7 Warning Signs
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What is PROG Holdings Cyclically Adjusted Book per Share?

PROG Holdings PRG -0.37% 90 Cyclically Adjusted Book per Share is $23.00 as of Jun. 2026. GuruFocus rates PRG with a GF Score™ of 90/100 and a GF Value™ of $40.54 (Fairly Valued). The stock has 7 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Book per Share and the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted Book Value per Share of a company over the past 10 years.

PROG Holdings's adjusted book value per share for the three months ended in Jun. 2026 was $20.219. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is $23.00 for the trailing ten years ended in Jun. 2026.

During the past 12 months, PROG Holdings's average Cyclically Adjusted Book Growth Rate was 0.30% per year. During the past 3 years, the average Cyclically Adjusted Book Growth Rate was -0.30% per year. During the past 5 years, the average Cyclically Adjusted Book Growth Rate was 1.50% per year. During the past 10 years, the average Cyclically Adjusted Book Growth Rate was 5.80% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the Cyclically Adjusted Book Growth Rate using Cyclically Adjusted Book per Share data.

During the past 13 years, the highest 3-Year average Cyclically Adjusted Book Growth Rate of PROG Holdings was 16.90% per year. The lowest was -0.30% per year. And the median was 11.20% per year.

As of today (2026-08-17), PROG Holdings's current stock price is $42.62. PROG Holdings's Cyclically Adjusted Book per Share for the quarter that ended in Jun. 2026 was $23.00. PROG Holdings's Cyclically Adjusted PB Ratio of today is 1.85.

During the past 13 years, the highest Cyclically Adjusted PB Ratio of PROG Holdings was 3.33. The lowest was 0.55. And the median was 1.87.


PROG Holdings  (NYSE:PRG) Cyclically Adjusted Book per Share Explanation

If a company grows much fast than inflation, Cyclically Adjusted Book per Share may underestimate the company's equity. Cyclically Adjusted PB Ratio can seem to be too high even the actual PB Ratio is low.

For the Cyclically Adjusted PB Ratio, the book value of the past 10 years are inflation-adjusted and averaged. The result is used for P/B calculation. Since it looks at the average over the last 10 years, the Cyclically Adjusted PB Ratio is also called CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

PROG Holdings's Cyclically Adjusted PB Ratio of today is calculated as

Cyclically Adjusted PB Ratio=Share Price/Cyclically Adjusted Book per Share
=42.62/23.00
=1.85

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Cyclically Adjusted PB Ratio of PROG Holdings was 3.33. The lowest was 0.55. And the median was 1.87.


Be Aware

Cyclically Adjusted PB Ratio works better for cyclical companies. It gives you a better idea on the company's real book value.


PROG Holdings Cyclically Adjusted Book per Share Related Terms


PROG Holdings Cyclically Adjusted Book per Share Historical Data

* Premium members only.

The historical data trend for PROG Holdings's Cyclically Adjusted Book per Share can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

PROG Holdings Cyclically Adjusted Book per Share Chart

PROG Holdings Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted Book per Share
Get a 7-Day Free Trial Premium Member Only Premium Member Only 22.18 22.90 22.90 22.82 22.69

PROG Holdings Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Cyclically Adjusted Book per Share Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 22.94 22.91 22.69 22.93 23.00

PRG vs LIME, WLFC, VSTS: Cyclically Adjusted Book per Share Comparison

For the Rental & Leasing Services subindustry, PROG Holdings's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


PROG Holdings Cyclically Adjusted PB Ratio vs Business Services Industry

For the Business Services industry and Industrials sector, PROG Holdings's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where PROG Holdings's Cyclically Adjusted PB Ratio falls into.


PRG
90GF Score
PROG Holdings Inc PRG
Cyclically Adjusted Book per Share is just one metric. See GF Score™, valuation, warning signs, and more.
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PROG Holdings Cyclically Adjusted Book per Share Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Book per Share and the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted Book Value per Share of a company over the past 10 years.

What is Cyclically Adjusted Book per Share? How do we calculate Cyclically Adjusted Book per Share?

Cyclically Adjusted Book per Share is the average of the inflation adjusted Book Value per Share of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the Cyclically Adjusted Book per Share of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the book value per share from 2001 through 2010.

We adjusted the 2001 book value per share data with the total inflation from 2001 through 2010 to the equivalent book value in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart's book value is $1 a share in 2001, then the 2001's equivalent book value in 2010 is $1.4 a share. If Wal-Mart's book value is $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 book value in 2010 is $1.35. So on and so forth, you get the equivalent book value per share of past 10 years. Then you add them together and divided the sum by the count to get Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, PROG Holdings's adjusted Book Value per Share data for the three months ended in Jun. 2026 was:

Adj_Book= Book Value per Share /CPI of Jun. 2026 (Change)*Current CPI (Jun. 2026)
=20.219/333.9520*333.9520
=20.219

Current CPI (Jun. 2026) = 333.9520.

PROG Holdings Quarterly Data

Book Value per Share CPI Adj_Book
201609 20.403 241.428 28.222
201612 20.736 241.432 28.682
201703 21.236 243.801 29.088
201706 21.804 244.955 29.726
201709 22.244 246.819 30.097
201712 24.679 246.524 33.431
201803 25.026 249.554 33.490
201806 25.229 251.989 33.435
201809 25.712 252.439 34.014
201812 26.207 251.233 34.836
201903 26.797 254.202 35.204
201906 27.382 256.143 35.700
201909 27.813 256.759 36.175
201912 26.039 256.974 33.839
202003 21.564 258.115 27.900
202006 22.657 257.797 29.350
202009 24.256 260.280 31.122
202012 14.561 260.474 18.669
202103 15.397 264.877 19.412
202106 15.990 271.696 19.654
202109 16.462 274.310 20.041
202112 12.037 278.802 14.418
202203 11.624 287.504 13.502
202206 11.011 296.311 12.410
202209 11.322 296.808 12.739
202212 11.876 296.797 13.363
202303 12.511 301.836 13.842
202306 12.987 305.109 14.215
202309 13.375 307.789 14.512
202312 13.540 306.746 14.741
202403 13.552 312.332 14.490
202406 13.751 314.175 14.617
202409 15.184 315.301 16.082
202412 15.932 315.605 16.858
202503 16.218 319.799 16.936
202506 16.910 322.561 17.507
202509 17.791 324.800 18.292
202512 18.860 324.054 19.436
202603 19.328 330.213 19.547
202606 20.219 333.952 20.219

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

What does a Cyclically Adjusted Book per Share of $23.00 mean?
PROG Holdings (PRG) has a Cyclically Adjusted Book per Share of $23.00 as of Jun. 2026. Cyclically adjusted book value per share represents the company's inflation-adjusted book value per share over a 10-year period. View historical data on PROG Holdings and its competitors.
Is PROG Holdings' Cyclically Adjusted Book per Share too high?
PROG Holdings' current Cyclically Adjusted Book per Share is $23.00. Overall, PROG Holdings has a GF Score™ of 90/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does PROG Holdings' Cyclically Adjusted Book per Share compare to LIME and WLFC?
PROG Holdings' Cyclically Adjusted Book per Share of $23.00 can be compared against companies in the Business Services industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted Book per Share for a Business Services company?
A good Cyclically Adjusted Book per Share depends on the Business Services industry context. However, Cyclically Adjusted Book per Share should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted Book per Share mean?
A high Cyclically Adjusted Book per Share can signal that a stock is expensive relative to its fundamentals. Cyclically adjusted book value per share represents the company's inflation-adjusted book value per share over a 10-year period. View historical data on PROG Holdings and its competitors. PROG Holdings's current Cyclically Adjusted Book per Share is $23.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is PROG Holdings stock overvalued right now?
Based on GuruFocus' analysis, PROG Holdings (PRG) is currently considered Fairly Valued. The stock's GF Value™ is $40.54, compared to a current price of $42.62 — trading 5.1% above its estimated fair value. The current Cyclically Adjusted Book per Share is $23.00. PROG Holdings' overall GF Score™ is 90/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted Book per Share calculated?
Cyclically Adjusted Book per Share is calculated from a company's financial statements. For PROG Holdings (PRG), the current Cyclically Adjusted Book per Share is $23.00 as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is PROG Holdings (PRG) Overvalued in 2026?

Based on GuruFocus' analysis, PROG Holdings stock appears to be overvalued. The current stock price of $42.62 is trading 5.1% above its estimated GF Value™ of $40.54. GuruFocus considers PROG Holdings to be Fairly Valued.

Key valuation signals for PRG:

  • Cyclically Adjusted Book per Share: $23.00
  • GF Value™: $40.54 vs. price of $42.62 (5.1% above fair value)
  • GF Score™: 90/100 with 7 warning signs

No single metric tells the full story. See the PRG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


PROG Holdings Business Description

Other Exchanges AZD:Germany
Address 256 West Data Drive, Draper, UT, USA, 84020-2315
PROG Holdings Inc is a financial technology holding company that provides transparent and competitive payment options to consumers. The company has two reportable segments: Progressive Leasing, an in-store, app-based, and e-commerce point-of-sale lease-to-own solutions provider; and Vive Financial (Vive), an omnichannel provider of second-look revolving credit products. The majority of the revenue of the company is earned through the Progressive Leasing segment.
90GF Score

Get the complete analysis for PRG

Cyclically Adjusted Book per Share is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$42.62
Price
$40.54
GF Value