PRG (PROG Holdings) Cyclically Adjusted PB Ratio: 1.85 (As of Aug. 16, 2026) — Near Median

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PRG PROG Holdings Inc PRG
90 GF Score
Price $42.62
GF Value $40.50
Valuation Fairly Valued
! 7 Warning Signs
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What is PROG Holdings Cyclically Adjusted PB Ratio?

PROG Holdings PRG -0.37% 90 Cyclically Adjusted PB Ratio is 1.85 as of Aug. 16, 2026, which is 1% below its 10-year median of 1.87. GuruFocus rates PRG with a GF Score™ of 90/100 and a GF Value™ of $40.50 (Fairly Valued). The stock has 7 warning signs investors should review. Among 719 Business Services companies, PROG Holdings ranks worse than 56.88% on this metric.

As of today (2026-08-16), PROG Holdings's current share price is $42.62. PROG Holdings's Cyclically Adjusted Book per Share for the quarter that ended in Jun. 2026 was $23.00. PROG Holdings's Cyclically Adjusted PB Ratio for today is 1.85.

The historical rank and industry rank for PROG Holdings's Cyclically Adjusted PB Ratio or its related term are showing as below:

PRG' s Cyclically Adjusted PB Ratio Range Over the Past 10 Years
Min: 0.55   Med: 1.87   Max: 3.33
Current: 1.85

During the past years, PROG Holdings's highest Cyclically Adjusted PB Ratio was 3.33. The lowest was 0.55. And the median was 1.87.

PRG's Cyclically Adjusted PB Ratio is ranked worse than
56.88% of 719 companies
in the Business Services industry
Industry Median: 1.54 vs PRG: 1.85

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

PROG Holdings's adjusted book value per share data for the three months ended in Jun. 2026 was $20.219. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is $23.00 for the trailing ten years ended in Jun. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


PROG Holdings  (NYSE:PRG) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


PROG Holdings Cyclically Adjusted PB Ratio Related Terms


PROG Holdings Cyclically Adjusted PB Ratio Historical Data

* Premium members only.

The historical data trend for PROG Holdings's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

PROG Holdings Cyclically Adjusted PB Ratio Chart

PROG Holdings Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 2.03 0.74 1.35 1.85 1.30

PROG Holdings Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Cyclically Adjusted PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 1.28 1.41 1.30 1.25 2.03

PRG vs LIME, WLFC, VSTS: Cyclically Adjusted PB Ratio Comparison

For the Rental & Leasing Services subindustry, PROG Holdings's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


PROG Holdings Cyclically Adjusted PB Ratio vs Business Services Industry

For the Business Services industry and Industrials sector, PROG Holdings's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where PROG Holdings's Cyclically Adjusted PB Ratio falls into.


PRG
90GF Score
PROG Holdings Inc PRG
Cyclically Adjusted PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
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PROG Holdings Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

PROG Holdings's Cyclically Adjusted PB Ratio for today is calculated as

Cyclically Adjusted PB Ratio=Share Price/ Cyclically Adjusted Book per Share
=42.62/23.00
=1.85

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

PROG Holdings's Cyclically Adjusted Book per Share for the quarter that ended in Jun. 2026 is calculated as:

For example, PROG Holdings's adjusted Book Value per Share data for the three months ended in Jun. 2026 was:

Adj_Book=Book Value per Share/CPI of Jun. 2026 (Change)*Current CPI (Jun. 2026)
=20.219/333.9520*333.9520
=20.219

Current CPI (Jun. 2026) = 333.9520.

PROG Holdings Quarterly Data

Book Value per Share CPI Adj_Book
201609 20.403 241.428 28.222
201612 20.736 241.432 28.682
201703 21.236 243.801 29.088
201706 21.804 244.955 29.726
201709 22.244 246.819 30.097
201712 24.679 246.524 33.431
201803 25.026 249.554 33.490
201806 25.229 251.989 33.435
201809 25.712 252.439 34.014
201812 26.207 251.233 34.836
201903 26.797 254.202 35.204
201906 27.382 256.143 35.700
201909 27.813 256.759 36.175
201912 26.039 256.974 33.839
202003 21.564 258.115 27.900
202006 22.657 257.797 29.350
202009 24.256 260.280 31.122
202012 14.561 260.474 18.669
202103 15.397 264.877 19.412
202106 15.990 271.696 19.654
202109 16.462 274.310 20.041
202112 12.037 278.802 14.418
202203 11.624 287.504 13.502
202206 11.011 296.311 12.410
202209 11.322 296.808 12.739
202212 11.876 296.797 13.363
202303 12.511 301.836 13.842
202306 12.987 305.109 14.215
202309 13.375 307.789 14.512
202312 13.540 306.746 14.741
202403 13.552 312.332 14.490
202406 13.751 314.175 14.617
202409 15.184 315.301 16.082
202412 15.932 315.605 16.858
202503 16.218 319.799 16.936
202506 16.910 322.561 17.507
202509 17.791 324.800 18.292
202512 18.860 324.054 19.436
202603 19.328 330.213 19.547
202606 20.219 333.952 20.219

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PB Ratio of 1.85 mean?
PROG Holdings (PRG) has a Cyclically Adjusted PB Ratio of 1.85 as of Aug. 16, 2026. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on PROG Holdings and its competitors. This is near median its historical median of 1.87. Over the past decade, PROG Holdings' Cyclically Adjusted PB Ratio has ranged from 0.55 to 3.33. According to the industry distribution chart, PROG Holdings ranks #409 out of 719 companies in the Business Services industry, placing it in the top 56.9%.
Is PROG Holdings' Cyclically Adjusted PB Ratio too high?
PROG Holdings' current Cyclically Adjusted PB Ratio of 1.85 is near median its 10-year median of 1.87. Over the past 10 years, this metric has ranged from a low of 0.55 to a high of 3.33. The Business Services industry median Cyclically Adjusted PB Ratio is 1.54. PROG Holdings' value of 1.85 is 20.1% above this industry median. Based on the distribution chart, PROG Holdings ranks #409 out of 719 companies in the Business Services industry, which is below the industry midpoint. Overall, PROG Holdings has a GF Score™ of 90/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does PROG Holdings' Cyclically Adjusted PB Ratio compare to LIME and WLFC?
According to the Business Services industry distribution chart, PROG Holdings ranks #409 out of 719 companies for Cyclically Adjusted PB Ratio. This places PROG Holdings in the lower half of its industry. The industry median Cyclically Adjusted PB Ratio is 1.54. PROG Holdings' value of 1.85 is 20.1% above this benchmark. Historically, PROG Holdings' own Cyclically Adjusted PB Ratio has ranged from 0.55 to 3.33 over the past decade. While the company's 10-year median is 1.87 vs. the industry median of 1.54, PROG Holdings has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PB Ratio for a Business Services company?
The median Cyclically Adjusted PB Ratio among Business Services companies is 1.54, based on 719 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. PROG Holdings's current Cyclically Adjusted PB Ratio of 1.85 is 20.1% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PB Ratio mean?
A high Cyclically Adjusted PB Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on PROG Holdings and its competitors. For the Business Services industry, the median Cyclically Adjusted PB Ratio is 1.54 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. PROG Holdings's current Cyclically Adjusted PB Ratio is 1.85, which is near median its own 10-year median of 1.87. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is PROG Holdings stock overvalued right now?
Based on GuruFocus' analysis, PROG Holdings (PRG) is currently considered Fairly Valued. The stock's GF Value™ is $40.50, compared to a current price of $42.62 — trading 5.2% above its estimated fair value. The current Cyclically Adjusted PB Ratio is 1.85, which is near median its 10-year median of 1.87 and 20.1% above the Business Services industry median of 1.54. PROG Holdings' overall GF Score™ is 90/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PB Ratio calculated?
Cyclically Adjusted PB Ratio is calculated from a company's financial statements. For PROG Holdings (PRG), the current Cyclically Adjusted PB Ratio is 1.85 as of Aug. 16, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is PROG Holdings (PRG) Overvalued in 2026?

Based on GuruFocus' analysis, PROG Holdings stock appears to be overvalued. The current stock price of $42.62 is trading 5.2% above its estimated GF Value™ of $40.50. GuruFocus considers PROG Holdings to be Fairly Valued.

Key valuation signals for PRG:

  • Cyclically Adjusted PB Ratio: 1.85 (near median its 10-year median of 1.87)
  • GF Value™: $40.50 vs. price of $42.62 (5.2% above fair value)
  • GF Score™: 90/100 with 7 warning signs
  • Industry Position: 20.1% above the Business Services median (#409 of 719)

No single metric tells the full story. See the PRG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


PROG Holdings Business Description

Other Exchanges AZD:Germany
Address 256 West Data Drive, Draper, UT, USA, 84020-2315
PROG Holdings Inc is a financial technology holding company that provides transparent and competitive payment options to consumers. The company has two reportable segments: Progressive Leasing, an in-store, app-based, and e-commerce point-of-sale lease-to-own solutions provider; and Vive Financial (Vive), an omnichannel provider of second-look revolving credit products. The majority of the revenue of the company is earned through the Progressive Leasing segment.
90GF Score

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Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$42.62
Price
$40.50
GF Value