Cross Marketing Group (TSE:3675) Cyclically Adjusted PB Ratio: 2.29 (As of Aug. 11, 2026) — 16% Below Median

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TSE:3675 Cross Marketing Group Inc TSE:3675
64 GF Score
Price 円628.00
GF Value 円821.75
Valuation Modestly Undervalued
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What is Cross Marketing Group Cyclically Adjusted PB Ratio?

Cross Marketing Group TSE:3675 +2.11% 64 Cyclically Adjusted PB Ratio is 2.29 as of Aug. 11, 2026, which is 16% below its 10-year median of 2.73. GuruFocus rates TSE:3675 with a GF Score™ of 64/100 and a GF Value™ of 円821.75 (Modestly Undervalued). Among 699 Media - Diversified companies, Cross Marketing Group ranks worse than 76.39% on this metric.

As of today (2026-08-11), Cross Marketing Group's current share price is 円628.00. Cross Marketing Group's Cyclically Adjusted Book per Share for the quarter that ended in Dec. 2025 was 円274.18. Cross Marketing Group's Cyclically Adjusted PB Ratio for today is 2.29.

The historical rank and industry rank for Cross Marketing Group's Cyclically Adjusted PB Ratio or its related term are showing as below:

TSE:3675' s Cyclically Adjusted PB Ratio Range Over the Past 10 Years
Min: 1.45   Med: 2.73   Max: 7.33
Current: 2.24

During the past years, Cross Marketing Group's highest Cyclically Adjusted PB Ratio was 7.33. The lowest was 1.45. And the median was 2.73.

TSE:3675's Cyclically Adjusted PB Ratio is ranked worse than
76.39% of 699 companies
in the Media - Diversified industry
Industry Median: 0.97 vs TSE:3675: 2.24

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

Cross Marketing Group's adjusted book value per share data for the three months ended in Dec. 2025 was 円451.791. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is 円274.18 for the trailing ten years ended in Dec. 2025.

Shiller PE for Stocks: The True Measure of Stock Valuation


Cross Marketing Group  (TSE:3675) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


Cross Marketing Group Cyclically Adjusted PB Ratio Related Terms


Cross Marketing Group Cyclically Adjusted PB Ratio Historical Data

* Premium members only.

The historical data trend for Cross Marketing Group's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Cross Marketing Group Cyclically Adjusted PB Ratio Chart

Cross Marketing Group Annual Data
Trend Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Jun22 Jun23 Jun24 Jun25
Cyclically Adjusted PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 2.29 4.11 3.97 2.53 2.80

Cross Marketing Group Quarterly Data
Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 2.88 2.80 2.64 2.29 0.00

TSE:3675 vs APP, OMC, TTD: Cyclically Adjusted PB Ratio Comparison

For the Advertising Agencies subindustry, Cross Marketing Group's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Cross Marketing Group Cyclically Adjusted PB Ratio vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Cross Marketing Group's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where Cross Marketing Group's Cyclically Adjusted PB Ratio falls into.


TSE:3675
64GF Score
Cross Marketing Group Inc TSE:3675
Cyclically Adjusted PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Cross Marketing Group Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

Cross Marketing Group's Cyclically Adjusted PB Ratio for today is calculated as

Cyclically Adjusted PB Ratio=Share Price/ Cyclically Adjusted Book per Share
=628.00/274.18
=2.29

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Cross Marketing Group's Cyclically Adjusted Book per Share for the quarter that ended in Dec. 2025 is calculated as:

For example, Cross Marketing Group's adjusted Book Value per Share data for the three months ended in Dec. 2025 was:

Adj_Book=Book Value per Share/CPI of Dec. 2025 (Change)*Current CPI (Dec. 2025)
=451.791/113.0000*113.0000
=451.791

Current CPI (Dec. 2025) = 113.0000.

Cross Marketing Group Quarterly Data

Book Value per Share CPI Adj_Book
201512 193.976 98.100 223.438
201603 191.659 97.900 221.220
201606 180.434 98.100 207.839
201609 189.185 98.000 218.142
201612 222.263 98.400 255.241
201703 233.562 98.100 269.037
201706 207.167 98.500 237.664
201709 170.015 98.800 194.450
201712 178.488 99.400 202.909
201803 183.503 99.200 209.031
201806 181.583 99.200 206.844
201809 183.677 99.900 207.763
201812 194.304 99.700 220.224
201903 202.020 99.700 228.970
201906 145.221 99.800 164.429
201909 142.102 100.100 160.415
201912 166.687 100.500 187.419
202003 171.847 100.300 193.606
202006 160.673 99.900 181.742
202009 161.230 99.900 182.372
202012 179.658 99.300 204.445
202103 202.513 99.900 229.069
202106 204.348 99.500 232.074
202109 215.063 100.100 242.778
202112 268.788 100.100 303.427
202203 304.011 101.100 339.795
202206 291.318 101.800 323.369
202209 296.750 103.100 325.245
202212 314.606 104.100 341.503
202303 333.791 104.400 361.287
202306 313.072 105.200 336.285
202309 301.194 106.200 320.479
202312 336.741 106.800 356.290
202403 356.454 107.200 375.740
202406 367.271 108.200 383.564
202412 395.379 110.700 403.594
202503 415.314 111.100 422.417
202506 414.680 111.700 419.506
202509 418.195 112.000 421.929
202512 451.791 113.000 451.791

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PB Ratio of 2.29 mean?
Cross Marketing Group (TSE:3675) has a Cyclically Adjusted PB Ratio of 2.29 as of Aug. 11, 2026. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Cross Marketing Group and its competitors. This is 16% below median its historical median of 2.73. Over the past decade, Cross Marketing Group's Cyclically Adjusted PB Ratio has ranged from 1.45 to 7.33. According to the industry distribution chart, Cross Marketing Group ranks #534 out of 699 companies in the Media - Diversified industry, placing it in the top 76.4%.
Is Cross Marketing Group's Cyclically Adjusted PB Ratio too high?
Cross Marketing Group's current Cyclically Adjusted PB Ratio of 2.29 is 16% below median its 10-year median of 2.73. Over the past 10 years, this metric has ranged from a low of 1.45 to a high of 7.33. The Media - Diversified industry median Cyclically Adjusted PB Ratio is 0.97. Cross Marketing Group's value of 2.29 is 136.1% above this industry median. Based on the distribution chart, Cross Marketing Group ranks #534 out of 699 companies in the Media - Diversified industry, which is in the bottom quartile relative to peers. Overall, Cross Marketing Group has a GF Score™ of 64/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Cross Marketing Group's Cyclically Adjusted PB Ratio compare to APP and OMC?
According to the Media - Diversified industry distribution chart, Cross Marketing Group ranks #534 out of 699 companies for Cyclically Adjusted PB Ratio. This places Cross Marketing Group in the lower half of its industry. The industry median Cyclically Adjusted PB Ratio is 0.97. Cross Marketing Group's value of 2.29 is 136.1% above this benchmark. Historically, Cross Marketing Group's own Cyclically Adjusted PB Ratio has ranged from 1.45 to 7.33 over the past decade. While the company's 10-year median is 2.73 vs. the industry median of 0.97, Cross Marketing Group has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PB Ratio for a Media - Diversified company?
The median Cyclically Adjusted PB Ratio among Media - Diversified companies is 0.97, based on 699 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Cross Marketing Group's current Cyclically Adjusted PB Ratio of 2.29 is 136.1% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PB Ratio mean?
A high Cyclically Adjusted PB Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Cross Marketing Group and its competitors. For the Media - Diversified industry, the median Cyclically Adjusted PB Ratio is 0.97 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Cross Marketing Group's current Cyclically Adjusted PB Ratio is 2.29, which is 16% below median its own 10-year median of 2.73. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Cross Marketing Group stock overvalued right now?
Based on GuruFocus' analysis, Cross Marketing Group (TSE:3675) is currently considered Modestly Undervalued. The stock's GF Value™ is 円821.75, compared to a current price of 円628.00 — trading 23.6% below its estimated fair value. The current Cyclically Adjusted PB Ratio is 2.29, which is 16% below median its 10-year median of 2.73 and 136.1% above the Media - Diversified industry median of 0.97. Cross Marketing Group's overall GF Score™ is 64/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PB Ratio calculated?
Cyclically Adjusted PB Ratio is calculated from a company's financial statements. For Cross Marketing Group (TSE:3675), the current Cyclically Adjusted PB Ratio is 2.29 as of Aug. 11, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Cross Marketing Group (TSE:3675) Overvalued in 2026?

Based on GuruFocus' analysis, Cross Marketing Group stock appears to be undervalued. The current stock price of 円628.00 is trading 23.6% below its estimated GF Value™ of 円821.75. GuruFocus considers Cross Marketing Group to be Modestly Undervalued.

Key valuation signals for TSE:3675:

  • Cyclically Adjusted PB Ratio: 2.29 (16% below median its 10-year median of 2.73)
  • GF Value™: 円821.75 vs. price of 円628.00 (23.6% below fair value)
  • GF Score™: 64/100
  • Industry Position: 136.1% above the Media - Diversified median (#534 of 699)

No single metric tells the full story. See the TSE:3675 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Cross Marketing Group Business Description

Address 3-20-2 Nishi-Shinjuku, Tokyo Opera City Tower, 24th Floor, Shinjuku-ku, Tokyo, JPN, 163-1424
Cross Marketing Group Inc is engaged in marketing support and data analysis services. The group has three reportable segments: Digital Marketing Business, Data Marketing Business, and Insight Business. The Digital Marketing segment provides digital and IT-related solutions, including marketing support and system development. The Data Marketing segment focuses on the collection and analysis of data for marketing research. The Insight segment supports decision-making through the analysis of marketing data and consumer insights. It generates the majority of its revenue from the Digital Marketing Business segment.
64GF Score

Get the complete analysis for TSE:3675

Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

円628.00
Price
円821.75
GF Value