Roku (ROKU) Cyclically Adjusted PS Ratio: (As of Sep. 21, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

ROKU Roku Inc ROKU
76 GF Score
Price $153.64
GF Value $106.99
Valuation Significantly Overvalued
! 5 Warning Signs
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What is Roku Cyclically Adjusted PS Ratio?

Shiller PE for Stocks: The True Measure of Stock Valuation


Roku  (NAS:ROKU) Cyclically Adjusted PS Ratio Explanation

Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.


Roku Cyclically Adjusted PS Ratio Related Terms


Roku Cyclically Adjusted PS Ratio Historical Data

* Premium members only.

The historical data trend for Roku's Cyclically Adjusted PS Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Roku Cyclically Adjusted PS Ratio Chart

Roku Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PS Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only - - - 4.80 5.84

Roku Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Cyclically Adjusted PS Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 5.18 5.63 5.87 4.84 6.72

ROKU vs FWONA, FOXA, NWSA: Cyclically Adjusted PS Ratio Comparison

For the Entertainment subindustry, Roku's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Roku Cyclically Adjusted PS Ratio vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Roku's Cyclically Adjusted PS Ratio distribution charts can be found below:

* The bar in red indicates where Roku's Cyclically Adjusted PS Ratio falls into.


ROKU
76GF Score
Roku Inc ROKU
Cyclically Adjusted PS Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
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Roku Cyclically Adjusted PS Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.

Roku's Cyclically Adjusted Revenue per Share for the quarter that ended in Jun. 2026 is calculated as:

For example, Roku's adjusted Revenue per Share data for the three months ended in Jun. 2026 was:

Adj_RevenuePerShare=Revenue per Share/CPI of Jun. 2026 (Change)*Current CPI (Jun. 2026)
=8.919/333.9520*333.9520
=8.919

Current CPI (Jun. 2026) = 333.9520.

Roku Quarterly Data

Revenue per Share CPI Adj_RevenuePerShare
201609 0.927 241.428 1.282
201612 1.533 241.432 2.120
201703 1.042 243.801 1.427
201706 1.037 244.955 1.414
201709 1.276 246.819 1.726
201712 1.580 246.524 2.140
201803 1.373 249.554 1.837
201806 1.289 251.989 1.708
201809 1.622 252.439 2.146
201812 2.237 251.233 2.974
201903 1.864 254.202 2.449
201906 2.183 256.143 2.846
201909 2.236 256.759 2.908
201912 3.466 256.974 4.504
202003 2.669 258.115 3.453
202006 2.904 257.797 3.762
202009 3.305 260.280 4.240
202012 4.683 260.474 6.004
202103 4.092 264.877 5.159
202106 4.539 271.696 5.579
202109 4.779 274.310 5.818
202112 6.099 278.802 7.305
202203 5.413 287.504 6.288
202206 5.586 296.311 6.296
202209 5.494 296.808 6.182
202212 6.208 296.797 6.985
202303 5.280 301.836 5.842
202306 6.007 305.109 6.575
202309 6.428 307.789 6.974
202312 6.884 306.746 7.495
202403 6.132 312.332 6.556
202406 6.708 314.175 7.130
202409 7.333 315.301 7.767
202412 8.252 315.605 8.732
202503 6.981 319.799 7.290
202506 7.423 322.561 7.685
202509 7.987 324.800 8.212
202512 9.160 324.054 9.440
202603 8.269 330.213 8.363
202606 8.919 333.952 8.919

Add all the adjusted revenue per share together and divide 10 will get our Cyclically Adjusted Revenue per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

Is Roku (ROKU) Overvalued in 2026?

Based on GuruFocus' analysis, Roku stock appears to be overvalued. The current stock price of $153.64 is trading 43.6% above its estimated GF Value™ of $106.99. GuruFocus considers Roku to be Significantly Overvalued.

Key valuation signals for ROKU:

  • Cyclically Adjusted PS Ratio:
  • GF Value™: $106.99 vs. price of $153.64 (43.6% above fair value)
  • GF Score™: 76/100 with 5 warning signs

No single metric tells the full story. See the ROKU stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Roku Business Description

Address 1173 Coleman Avenue, San Jose, CA, USA, 95110
Roku enables consumers to stream television programming. Roku facilitated 145 billion streaming hours in 2025 and reached more than half of US broadband households. It is the top streaming operating system in the US, reaching more than half of broadband households, according to the company. Roku's OS is built into streaming devices and televisions that Roku sells, as well as on connected televisions from other manufacturers that license Roku's name and software. Roku also operates The Roku Channel, a free, ad-supported streaming television platform that offers a mix of on-demand and live television programming. Roku generates revenue primarily from device sales, licensing, and advertising, and it also receives fees from subscription streaming platforms that sell subscriptions through Roku.
76GF Score

Get the complete analysis for ROKU

Cyclically Adjusted PS Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$153.64
Price
$106.99
GF Value