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DAPS advertisingBOM:543651 77 FCF Margin % is 13.86% as of Mar. 2026, which is 618% above its 10-year median of 1.93. GuruFocus rates BOM:543651 with a GF Score™ of 77/100 and a GF Value™ of ₹23.56 (Fairly Valued). The stock has 3 warning signs investors should review. Among 1,003 Media - Diversified companies, DAPS advertising ranks better than 53.04% on this metric.
The historical data trend for DAPS advertising's FCF Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
BOM:543651 vs APP, OMC, TTD: FCF Margin % Comparison
For the Advertising Agencies subindustry, DAPS advertising's FCF Margin %, along with its competitors' market caps and FCF Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
DAPS advertising FCF Margin % vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, DAPS advertising's FCF Margin % distribution charts can be found below:
* The bar in red indicates where DAPS advertising's FCF Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
DAPS advertising (BOM:543651) has a FCF Margin % of 13.86% as of Mar. 2026. Free cash flow margin is the ratio of total free cash flow to net sales. View historical data on DAPS advertising and its competitors. This is 618% above median its historical median of 1.93. According to the industry distribution chart, DAPS advertising ranks #471 out of 1003 companies in the Media - Diversified industry, placing it in the top 47%.
Is DAPS advertising's FCF Margin % too high?
DAPS advertising's current FCF Margin % of 13.86% is 618% above median its 10-year median of 1.93. The Media - Diversified industry median FCF Margin % is 2.12. DAPS advertising's value of 13.86% is 553.8% above this industry median. Based on the distribution chart, DAPS advertising ranks #471 out of 1003 companies in the Media - Diversified industry, which is above the industry midpoint. Overall, DAPS advertising has a GF Score™ of 77/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does DAPS advertising's FCF Margin % compare to APP and OMC?
According to the Media - Diversified industry distribution chart, DAPS advertising ranks #471 out of 1003 companies for FCF Margin %. This puts DAPS advertising in the upper half of its industry. The industry median FCF Margin % is 2.12. DAPS advertising's value of 13.86% is 553.8% above this benchmark. While the company's 10-year median is 1.93 vs. the industry median of 2.12, DAPS advertising has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good FCF Margin % for a Media - Diversified company?
The median FCF Margin % among Media - Diversified companies is 2.12, based on 1,003 companies in the industry. Companies in the top quartile (top 25%) have a FCF Margin % significantly above this median, while those in the bottom quartile fall well below. However, FCF Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. DAPS advertising's current FCF Margin % of 13.86% is 553.8% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high FCF Margin % mean?
A high FCF Margin % can signal that a stock is expensive relative to its fundamentals. Free cash flow margin is the ratio of total free cash flow to net sales. View historical data on DAPS advertising and its competitors. For the Media - Diversified industry, the median FCF Margin % is 2.12 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. DAPS advertising's current FCF Margin % is 13.86%, which is 618% above median its own 10-year median of 1.93. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is DAPS advertising stock overvalued right now?
Based on GuruFocus' analysis, DAPS advertising (BOM:543651) is currently considered Fairly Valued. The stock's GF Value™ is ₹23.56, compared to a current price of ₹24.46 — trading 3.8% above its estimated fair value. The current FCF Margin % is 13.86%, which is 618% above median its 10-year median of 1.93 and 553.8% above the Media - Diversified industry median of 2.12. DAPS advertising's overall GF Score™ is 77/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is FCF Margin % calculated?
FCF Margin % is calculated from a company's financial statements. For DAPS advertising (BOM:543651), the current FCF Margin % is 13.86% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is DAPS advertising (BOM:543651) Overvalued in 2026?
Based on GuruFocus' analysis, DAPS advertising stock appears to be overvalued.
The current stock price of ₹24.46 is trading 3.8% above its estimated GF Value™ of ₹23.56.
GuruFocus considers DAPS advertising to be Fairly Valued.
Key valuation signals for BOM:543651:
FCF Margin %: 13.86% (618% above median its 10-year median of 1.93)
GF Value™: ₹23.56 vs. price of ₹24.46 (3.8% above fair value)
Industry Position: 553.8% above the Media - Diversified median (#471 of 1003)
No single metric tells the full story. See the BOM:543651 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
DAPS advertising Ltd is engaged in the business of providing advertising agency services. The company offers a range of advertising media services consisting of print media, electronic media, and outdoor media services which cover advertisement modes such as newspapers, brochures, magazines, television channels, FM channels display of outdoor hoardings, and others.
77GF Score
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