BZUN (Baozun) Market Cap: $144 Mil (As of Jul. 21, 2026)

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BZUN Baozun Inc BZUN
74 GF Score
Price $2.48
GF Value $3.34
Valuation Modestly Undervalued
! 2 Warning Signs
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What is Baozun Market Cap?

Baozun BZUN -0.99% 74 Market Cap is $144 Mil as of Jul. 21, 2026. GuruFocus rates BZUN with a GF Score™ of 74/100 and a GF Value™ of $3.34 (Modestly Undervalued). The stock has 2 warning signs investors should review. Among 1,145 Retail - Cyclical companies, Baozun ranks better than 50.04% on this metric.

Market cap is the total market value to buy the whole company. It is equal to the share price times the number of Shares Outstanding (EOP). Baozun's share price for the quarter that ended in Mar. 2026 was $2.39. Baozun's Shares Outstanding (EOP) for the quarter that ended in Mar. 2026 was 58 Mil. Therefore, Baozun's market cap for the quarter that ended in Mar. 2026 was $139 Mil.

Baozun's quarterly market cap declined from Sep. 2025 ($234 Mil) to Dec. 2025 ($155 Mil) and declined from Dec. 2025 ($155 Mil) to Mar. 2026 ($139 Mil).

Baozun's annual market cap declined from Dec. 2023 ($165 Mil) to Dec. 2024 ($158 Mil) and declined from Dec. 2024 ($158 Mil) to Dec. 2025 ($155 Mil).

Enterprise Value is the theoretical takeover price. It is more comprehensive than market capitalization (market cap), which only includes common equity. Enterprise Value is calculated as the market cap plus debt and minority interest and preferred shares, minus total cash and cash equivalents. Baozun's Enterprise Value for Today is $332 Mil.


Baozun  (NAS:BZUN) Market Cap Explanation

Market cap is not the real price you pay for a company. If you buy the company and become its owner, you become the owner of the cash the company has, and you also assume the company’s debt. The real price you pay is the Enterprise Value.

Warren Buffett uses the ratio of total market cap of all public traded companies over GDP to measure if the market is expensive. As of April 2012, the US total market cap is about $14.7 trillion, while the US GDP is about $15 trillion. The market was modestly overvalued.


Baozun Market Cap Related Terms


Baozun Market Cap Historical Data

* Premium members only.

The historical data trend for Baozun's Market Cap can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Baozun Market Cap Chart

Baozun Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Market Cap
Get a 7-Day Free Trial Premium Member Only Premium Member Only 967.41 311.65 165.50 158.34 154.56

Baozun Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Market Cap Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 157.65 144.46 234.31 154.56 138.87

BZUN vs HOUR, LITB, AAQL: Market Cap Comparison

For the Internet Retail subindustry, Baozun's Market Cap, along with its competitors' market caps and Market Cap data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Baozun Market Cap vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Baozun's Market Cap distribution charts can be found below:

* The bar in red indicates where Baozun's Market Cap falls into.


BZUN
74GF Score
Baozun Inc BZUN
Market Cap is just one metric. See GF Score™, valuation, warning signs, and more.
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Baozun Market Cap Calculation

Market cap is the short version of market capitalization. It is the total market value to buy the whole company. It is equal to the share price times the number of shares outstanding.

Baozun's Market Cap for the fiscal year that ended in Dec. 2025 is calculated as

Market Cap (A: Dec. 2025 )=Share Price (A: Dec. 2025 )*Shares Outstanding (EOP) (A: Dec. 2025 )
=$2.66*58.106
=$155

Baozun's Market Cap for the quarter that ended in Mar. 2026 is calculated as

Market Cap (Q: Mar. 2026 )=Share Price (Q: Mar. 2026 )*Shares Outstanding (EOP) (Q: Mar. 2026 )
=$2.39*58.106
=$139

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Market Cap →
What does a Market Cap of $144 Mil mean?
Baozun (BZUN) has a Market Cap of $144 Mil as of Jul. 21, 2026. Market cap equals the total value of a company's shares: price times shares outstanding. View historical data on Baozun and its competitors. According to the industry distribution chart, Baozun ranks #572 out of 1145 companies in the Retail - Cyclical industry, placing it in the top 50%.
Is Baozun's Market Cap too high?
Baozun's current Market Cap is $144 Mil. The Retail - Cyclical industry median Market Cap is 145.36. Baozun's value of $144 Mil is 0.9% below this industry median. Based on the distribution chart, Baozun ranks #572 out of 1145 companies in the Retail - Cyclical industry, which is above the industry midpoint. Overall, Baozun has a GF Score™ of 74/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Baozun's Market Cap compare to HOUR and LITB?
According to the Retail - Cyclical industry distribution chart, Baozun ranks #572 out of 1145 companies for Market Cap. This puts Baozun in the upper half of its industry. The industry median Market Cap is 145.36. Baozun's value of $144 Mil is 0.9% below this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Market Cap for a Retail - Cyclical company?
The median Market Cap among Retail - Cyclical companies is 145.36, based on 1,145 companies in the industry. Companies in the top quartile (top 25%) have a Market Cap significantly above this median, while those in the bottom quartile fall well below. However, Market Cap should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Baozun's current Market Cap of $144 Mil is 0.9% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Market Cap mean?
A high Market Cap can signal that a stock is expensive relative to its fundamentals. Market cap equals the total value of a company's shares: price times shares outstanding. View historical data on Baozun and its competitors. For the Retail - Cyclical industry, the median Market Cap is 145.36 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Baozun's current Market Cap is $144 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Baozun stock overvalued right now?
Based on GuruFocus' analysis, Baozun (BZUN) is currently considered Modestly Undervalued. The stock's GF Value™ is $3.34, compared to a current price of $2.48 — trading 25.7% below its estimated fair value. The current Market Cap is $144 Mil and 0.9% below the Retail - Cyclical industry median of 145.36. Baozun's overall GF Score™ is 74/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Market Cap calculated?
Market Cap is calculated from a company's financial statements. For Baozun (BZUN), the current Market Cap is $144 Mil as of Jul. 21, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Baozun (BZUN) Overvalued in 2026?

Based on GuruFocus' analysis, Baozun stock appears to be undervalued. The current stock price of $2.48 is trading 25.7% below its estimated GF Value™ of $3.34. GuruFocus considers Baozun to be Modestly Undervalued.

Key valuation signals for BZUN:

  • Market Cap: $144 Mil
  • GF Value™: $3.34 vs. price of $2.48 (25.7% below fair value)
  • GF Score™: 74/100 with 2 warning signs
  • Industry Position: 0.9% below the Retail - Cyclical median (#572 of 1145)

No single metric tells the full story. See the BZUN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Baozun Business Description

Address 33 Hysan Avenue, Room 1928, 19th Floor, Lee Garden One, Causeway Bay, Hong Kong, HKG
Baozun Inc is engaged to provide its customers with end-to-end e-commerce solutions including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment, as well as the holistic brand management, including tactic positioning, branding and marketing, retail and e-commerce operations, supply chain and logistics, and technology empowerment. It has two operating segments: E-Commerce (encompassing BEC and BZI) and Brand Management (representing BBM). The company generates maximum of its revenue from E-Commerce (encompassing BEC and BZI) segment.
74GF Score

Get the complete analysis for BZUN

Market Cap is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$2.48
Price
$3.34
GF Value