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BaozunBZUN +3.05%77 3-1 Month Momentum % is 13.11% as of Sep. 05, 2026. GuruFocus rates BZUN with a GF Score™ of 77/100 and a GF Value™ of $3.23 (Modestly Undervalued). The stock has 1 warning sign investors should review. Among 1,114 Retail - Cyclical companies, Baozun ranks better than 82.68% on this metric.
3-1 Month Momentum % is the total return of the stock from 3-month ago to 1-month ago. As of today (2026-09-05), Baozun's 3-1 Month Momentum % is 13.11%.
The industry rank for Baozun's 3-1 Month Momentum % or its related term are showing as below:
BZUN's 3-1 Month Momentum % is ranked better than 82.68% of 1114
companies
in the Retail - Cyclical industry
Industry Median: -0.575
vs BZUN: 13.11
Momentum investing is a trading strategy in which investors buy securities that are rising and sell before the prices start to go back down. The 3-1 Month Momentum % measures the total return to a stock over the past three months, but ignores the previous month.
The reason why the most recent month’s return dropped related to the short-term reversal effect associated with momentum. There is an academic finding that short-term momentum actually has a reversal effect, whereby the previous winners (measured over the past months) do poorly the next month, while the previous losers do well the next month. In order to eliminate the short-term reversal effect, the previous month return was not included in this calculation.
Baozun 3-1 Month Momentum % Related Terms
BZUN vs ZHJD, WNW, HOUR: 3-1 Month Momentum % Comparison
For the Internet Retail subindustry, Baozun's 3-1 Month Momentum %, along with its competitors' market caps and 3-1 Month Momentum % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Baozun 3-1 Month Momentum % vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Baozun's 3-1 Month Momentum % distribution charts can be found below:
* The bar in red indicates where Baozun's 3-1 Month Momentum % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Baozun (BZUN) has a 3-1 Month Momentum % of 13.11% as of Sep. 05, 2026. 3-1 Month Momentum measures the total return of the stock from 3-month ago to 1-month ago. View historical data on Baozun and its competitors. According to the industry distribution chart, Baozun ranks #193 out of 1114 companies in the Retail - Cyclical industry, placing it in the top 17.3%.
Is Baozun's 3-1 Month Momentum % too high?
Baozun's current 3-1 Month Momentum % is 13.11%. Based on the distribution chart, Baozun ranks #193 out of 1114 companies in the Retail - Cyclical industry, which is in the top quartile — a strong position relative to peers. Overall, Baozun has a GF Score™ of 77/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Baozun's 3-1 Month Momentum % compare to ZHJD and WNW?
According to the Retail - Cyclical industry distribution chart, Baozun ranks #193 out of 1114 companies for 3-1 Month Momentum %. This places Baozun in the top 17% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 3-1 Month Momentum % for a Retail - Cyclical company?
A good 3-1 Month Momentum % depends on the Retail - Cyclical industry context. However, 3-1 Month Momentum % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 3-1 Month Momentum % mean?
A high 3-1 Month Momentum % can signal that a stock is expensive relative to its fundamentals. 3-1 Month Momentum measures the total return of the stock from 3-month ago to 1-month ago. View historical data on Baozun and its competitors. Baozun's current 3-1 Month Momentum % is 13.11%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Baozun stock overvalued right now?
Based on GuruFocus' analysis, Baozun (BZUN) is currently considered Modestly Undervalued. The stock's GF Value™ is $3.23, compared to a current price of $2.88 — trading 10.8% below its estimated fair value. The current 3-1 Month Momentum % is 13.11%. Baozun's overall GF Score™ is 77/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 3-1 Month Momentum % calculated?
3-1 Month Momentum % is calculated from a company's financial statements. For Baozun (BZUN), the current 3-1 Month Momentum % is 13.11% as of Sep. 05, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Baozun (BZUN) Overvalued in 2026?
Based on GuruFocus' analysis, Baozun stock appears to be undervalued.
The current stock price of $2.88 is trading 10.8% below its estimated GF Value™ of $3.23.
GuruFocus considers Baozun to be Modestly Undervalued.
Key valuation signals for BZUN:
3-1 Month Momentum %: 13.11%
GF Value™: $3.23 vs. price of $2.88 (10.8% below fair value)
No single metric tells the full story. See the BZUN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Baozun Inc is engaged to provide its customers with end-to-end e-commerce solutions including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment, as well as the holistic brand management, including tactic positioning, branding and marketing, retail and e-commerce operations, supply chain and logistics, and technology empowerment. It has two operating segments: E-Commerce (encompassing BEC and BZI) and Brand Management (representing BBM). The company generates maximum of its revenue from E-Commerce (encompassing BEC and BZI) segment.
77GF Score
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3-1 Month Momentum % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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