VAC (Marriott Vacations Worldwide) Moat Score: 5/10 (As of Jun. 27, 2026)


VAC Marriott Vacations Worldwide Corp VAC
84 GF Score
Price $101.30
GF Value $102.22
Valuation Fairly Valued
! 7 Warning Signs
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What is Marriott Vacations Worldwide Moat Score?

Marriott Vacations Worldwide VAC +2.60% 84 Moat Score is 5 as of Jun. 27, 2026. GuruFocus rates VAC with a GF Score™ of 84/100 and a GF Value™ of $102.22 (Fairly Valued). The stock has 7 warning signs investors should review. Among 879 Travel & Leisure companies, Marriott Vacations Worldwide ranks better than 93.86% on this metric.

Marriott Vacations Worldwide has the Moat Score of 5, which implies that the company might have Narrow Moat - Solid narrow moat.

Marriott Vacations Worldwide has Narrow Moat: Marriott Vacations has a solid narrow moat due to its strong brand and customer loyalty in the vacation ownership industry. However, it faces competition and lacks the pricing power and regulatory barriers needed for a wide moat.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes Marriott Vacations Worldwide might have Narrow Moat - Solid narrow moat.

Marriott Vacations Worldwide  (NYSE:VAC) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

Marriott Vacations Worldwide Moat Score Related Terms

VAC vs PENN, RRR, MCRI: Moat Score Comparison

For the Resorts & Casinos subindustry, Marriott Vacations Worldwide's Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Marriott Vacations Worldwide Moat Score vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Marriott Vacations Worldwide's Moat Score distribution charts can be found below:

* The bar in red indicates where Marriott Vacations Worldwide's Moat Score falls into.


VAC
84GF Score
Marriott Vacations Worldwide Corp VAC
Moat Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about Moat Score →
What does a Moat Score of 5 mean?
Marriott Vacations Worldwide (VAC) has a Moat Score of 5 as of Jun. 27, 2026. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. According to the industry distribution chart, Marriott Vacations Worldwide ranks #54 out of 879 companies in the Travel & Leisure industry, placing it in the top 6.1%.
Is Marriott Vacations Worldwide's Moat Score too high?
Marriott Vacations Worldwide's current Moat Score is 5. Based on the distribution chart, Marriott Vacations Worldwide ranks #54 out of 879 companies in the Travel & Leisure industry, which is in the top quartile — a strong position relative to peers. Overall, Marriott Vacations Worldwide has a GF Score™ of 84/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Marriott Vacations Worldwide's Moat Score compare to PENN and RRR?
According to the Travel & Leisure industry distribution chart, Marriott Vacations Worldwide ranks #54 out of 879 companies for Moat Score. This places Marriott Vacations Worldwide in the top 6% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Moat Score for a Travel & Leisure company?
A good Moat Score depends on the Travel & Leisure industry context. However, Moat Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Moat Score mean?
A high Moat Score can signal that a stock is expensive relative to its fundamentals. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. Marriott Vacations Worldwide's current Moat Score is 5. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Marriott Vacations Worldwide stock overvalued right now?
Based on GuruFocus' analysis, Marriott Vacations Worldwide (VAC) is currently considered Fairly Valued. The stock's GF Value™ is $102.22, compared to a current price of $101.30 — trading 0.9% below its estimated fair value. The current Moat Score is 5. Marriott Vacations Worldwide's overall GF Score™ is 84/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Moat Score calculated?
Moat Score is calculated from a company's financial statements. For Marriott Vacations Worldwide (VAC), the current Moat Score is 5 as of Jun. 27, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Marriott Vacations Worldwide (VAC) Overvalued in 2026?

Based on GuruFocus' analysis, Marriott Vacations Worldwide stock appears to be undervalued. The current stock price of $101.30 is trading 0.9% below its estimated GF Value™ of $102.22. GuruFocus considers Marriott Vacations Worldwide to be Fairly Valued.

Key valuation signals for VAC:

  • Moat Score: 5
  • GF Value™: $102.22 vs. price of $101.30 (0.9% below fair value)
  • GF Score™: 84/100 with 7 warning signs

No single metric tells the full story. See the VAC stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Marriott Vacations Worldwide Business Description

Other Exchanges M8V:Germany
Address 7812 Palm Parkway, Orlando, FL, USA, 32836
Marriott Vacations Worldwide Corp functions in the United States leisure industry. It owns and manages a cluster of resorts and accommodation facilities under trademarks like Marriott Vacation Club, Grand Residencies, and The Ritz-Carlton Destination Club predominantly in the United States. Some of its properties are also spread across Europe and Asia Pacific. Marriott's majority revenue components include the sale of vacation ownership products such as luxurious vacation packages. In addition, it offers purchase money financing to the end users of its core services. The company operates in two reportable segments: Vacation Ownership and Exchange & Third-Party Management. The majority of revenue is derived from the Vacation Ownership segment.
84GF Score

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Moat Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$101.30
Price
$102.22
GF Value