YouGovYUGVF 75 OCF Yield % is 14.97 as of Jun. 29, 2026, which is 223% above its 10-year median of 4.64. GuruFocus rates YUGVF with a GF Score™ of 75/100 and a GF Value™ of $7.58 (Possible Value Trap). The stock has 6 warning signs investors should review. Among 1,088 Business Services companies, YouGov ranks better than 72.52% on this metric.
OCF Yield % is calculated as Cash Flow from Operations divided by Market Capitalization. It is a financial solvency ratio that compares the operating cash flow a company is expected to earn against its market value.
Similar to Earnings Yield %, OCF Yield % is financial solvency ratio. A lower ratio suggests a less attractive investment, indicating that investors might not receive substantial returns in proportion to their investment. Conversely, a high operating cash flow yield signals that a company generates sufficient cash to comfortably meet its debts, obligations, and dividend payments, making it a promising investment choice.
YouGov OCF Yield % Related Terms
YouGov OCF Yield % Historical Data
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The historical data trend for YouGov's OCF Yield % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Consulting Services subindustry, YouGov's OCF Yield %, along with its competitors' market caps and OCF Yield % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
YouGov OCF Yield % vs Business Services Industry
For the Business Services industry and Industrials sector, YouGov's OCF Yield % distribution charts can be found below:
* The bar in red indicates where YouGov's OCF Yield % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
YouGov (YUGVF) has a OCF Yield % of 14.97 as of Jun. 29, 2026. OCF Yield is calculated as Cash Flow from Operations divided by Market Capitalization. View historical data on YouGov and its competitors. This is 223% above median its historical median of 4.64. Over the past decade, YouGov's OCF Yield % has ranged from 2.07 to 23.32. According to the industry distribution chart, YouGov ranks #299 out of 1088 companies in the Business Services industry, placing it in the top 27.5%.
Is YouGov's OCF Yield % too high?
YouGov's current OCF Yield % of 14.97 is 223% above median its 10-year median of 4.64. Over the past 10 years, this metric has ranged from a low of 2.07 to a high of 23.32. The Business Services industry median OCF Yield % is 7.47. YouGov's value of 14.97 is 100.5% above this industry median. Based on the distribution chart, YouGov ranks #299 out of 1088 companies in the Business Services industry, which is above the industry midpoint. Overall, YouGov has a GF Score™ of 75/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does YouGov's OCF Yield % compare to VRSK and EFX?
According to the Business Services industry distribution chart, YouGov ranks #299 out of 1088 companies for OCF Yield %. This puts YouGov in the upper half of its industry. The industry median OCF Yield % is 7.47. YouGov's value of 14.97 is 100.5% above this benchmark. Historically, YouGov's own OCF Yield % has ranged from 2.07 to 23.32 over the past decade. While the company's 10-year median is 4.64 vs. the industry median of 7.47, YouGov has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good OCF Yield % for a Business Services company?
The median OCF Yield % among Business Services companies is 7.47, based on 1,088 companies in the industry. Companies in the top quartile (top 25%) have a OCF Yield % significantly above this median, while those in the bottom quartile fall well below. However, OCF Yield % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. YouGov's current OCF Yield % of 14.97 is 100.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high OCF Yield % mean?
A high OCF Yield % can signal that a stock is expensive relative to its fundamentals. OCF Yield is calculated as Cash Flow from Operations divided by Market Capitalization. View historical data on YouGov and its competitors. For the Business Services industry, the median OCF Yield % is 7.47 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. YouGov's current OCF Yield % is 14.97, which is 223% above median its own 10-year median of 4.64. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is YouGov stock overvalued right now?
Based on GuruFocus' analysis, YouGov (YUGVF) is currently considered Possible Value Trap. The stock's GF Value™ is $7.58, compared to a current price of $2.85 — trading 62.4% below its estimated fair value. The current OCF Yield % is 14.97, which is 223% above median its 10-year median of 4.64 and 100.5% above the Business Services industry median of 7.47. YouGov's overall GF Score™ is 75/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is OCF Yield % calculated?
OCF Yield % is calculated from a company's financial statements. For YouGov (YUGVF), the current OCF Yield % is 14.97 as of Jun. 29, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is YouGov (YUGVF) Overvalued in 2026?
Based on GuruFocus' analysis, YouGov stock appears to be undervalued.
The current stock price of $2.85 is trading 62.4% below its estimated GF Value™ of $7.58.
GuruFocus considers YouGov to be Possible Value Trap.
Key valuation signals for YUGVF:
OCF Yield %: 14.97 (223% above median its 10-year median of 4.64)
GF Value™: $7.58 vs. price of $2.85 (62.4% below fair value)
Industry Position: 100.5% above the Business Services median (#299 of 1088)
No single metric tells the full story. See the YUGVF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
YouGov PLC is a market research agency company. Its suite of products consists of YouGov BrandIndex, YouGov Reports, and YouGov Profiles. Other services offered are YouGov Omnibus service and custom research by sector specialists. Segments in which the company operates include Data Products, Data Services and CPS. Revenues are generated from market research services, syndicated services, non-syndicated services, and media buying. Geographically, it derives a majority of its revenue from EMEA and also has its presence in the UK, Americas, and Asia Pacific.
75GF Score
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