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Celsius HoldingsCELH +4.52%68 12-1 Month Momentum % is -49.69% as of Sep. 14, 2026. GuruFocus rates CELH with a GF Score™ of 68/100 and a GF Value™ of $77.36 (Significantly Undervalued). The stock has 2 warning signs investors should review. Among 119 Beverages - Non-Alcoholic companies, Celsius Holdings ranks worse than 95.8% on this metric.
12-1 Month Momentum % is the total return of the stock from 12-month ago to 1-month ago. As of today (2026-09-14), Celsius Holdings's 12-1 Month Momentum % is -49.69%.
The industry rank for Celsius Holdings's 12-1 Month Momentum % or its related term are showing as below:
CELH's 12-1 Month Momentum % is ranked worse than 95.8% of 119
companies
in the Beverages - Non-Alcoholic industry
Industry Median: -2.32
vs CELH: -49.69
Momentum investing is a trading strategy in which investors buy securities that are rising and sell before the prices start to go back down. The 12-1 Month Momentum % measures the total return to a stock over the past twelve months, but ignores the previous month.
The reason why the most recent month’s return dropped related to the short-term reversal effect associated with momentum. There is an academic finding that short-term momentum actually has a reversal effect, whereby the previous winners (measured over the past months) do poorly the next month, while the previous losers do well the next month. In order to eliminate the short-term reversal effect, the previous month return was not included in this calculation.
Celsius Holdings 12-1 Month Momentum % Related Terms
CELH vs PRMB, COCO, COKE: 12-1 Month Momentum % Comparison
For the Beverages - Non-Alcoholic subindustry, Celsius Holdings's 12-1 Month Momentum %, along with its competitors' market caps and 12-1 Month Momentum % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Celsius Holdings 12-1 Month Momentum % vs Beverages - Non-Alcoholic Industry
For the Beverages - Non-Alcoholic industry and Consumer Defensive sector, Celsius Holdings's 12-1 Month Momentum % distribution charts can be found below:
* The bar in red indicates where Celsius Holdings's 12-1 Month Momentum % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a 12-1 Month Momentum % of -49.69% mean?
Celsius Holdings (CELH) has a 12-1 Month Momentum % of -49.69% as of Sep. 14, 2026. 12-1 Month Momentum measures the total return of the stock from 12-month ago to 1-month ago. View historical data on Celsius Holdings and its competitors. According to the industry distribution chart, Celsius Holdings ranks #114 out of 119 companies in the Beverages - Non-Alcoholic industry, placing it in the top 95.8%.
Is Celsius Holdings' 12-1 Month Momentum % too high?
Celsius Holdings' current 12-1 Month Momentum % is -49.69%. Based on the distribution chart, Celsius Holdings ranks #114 out of 119 companies in the Beverages - Non-Alcoholic industry, which is in the bottom quartile relative to peers. Overall, Celsius Holdings has a GF Score™ of 68/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Celsius Holdings' 12-1 Month Momentum % compare to PRMB and COCO?
According to the Beverages - Non-Alcoholic industry distribution chart, Celsius Holdings ranks #114 out of 119 companies for 12-1 Month Momentum %. This places Celsius Holdings in the lower half of its industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 12-1 Month Momentum % for a Beverages - Non-Alcoholic company?
A good 12-1 Month Momentum % depends on the Beverages - Non-Alcoholic industry context. However, 12-1 Month Momentum % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 12-1 Month Momentum % mean?
A high 12-1 Month Momentum % can signal that a stock is expensive relative to its fundamentals. 12-1 Month Momentum measures the total return of the stock from 12-month ago to 1-month ago. View historical data on Celsius Holdings and its competitors. Celsius Holdings's current 12-1 Month Momentum % is -49.69%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Celsius Holdings stock overvalued right now?
Based on GuruFocus' analysis, Celsius Holdings (CELH) is currently considered Significantly Undervalued. The stock's GF Value™ is $77.36, compared to a current price of $28.45 — trading 63.2% below its estimated fair value. The current 12-1 Month Momentum % is -49.69%. Celsius Holdings' overall GF Score™ is 68/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 12-1 Month Momentum % calculated?
12-1 Month Momentum % is calculated from a company's financial statements. For Celsius Holdings (CELH), the current 12-1 Month Momentum % is -49.69% as of Sep. 14, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Celsius Holdings (CELH) Overvalued in 2026?
Based on GuruFocus' analysis, Celsius Holdings stock appears to be undervalued.
The current stock price of $28.45 is trading 63.2% below its estimated GF Value™ of $77.36.
GuruFocus considers Celsius Holdings to be Significantly Undervalued.
Key valuation signals for CELH:
12-1 Month Momentum %: -49.69%
GF Value™: $77.36 vs. price of $28.45 (63.2% below fair value)
No single metric tells the full story. See the CELH stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Celsius Holdings operates in the energy drink subsegment of the global nonalcoholic beverage market, with 95% of revenue concentrated in North America. It owns three energy drink brands: Celsius, Alani Nu, and Rockstar Energy. It focuses on product innovation and marketing while outsourcing manufacturing and packaging to third-party co-packers and distribution to PepsiCo. The firm issued convertible preferred shares following PepsiCo's investments in 2022 and 2025, giving the latter an 11% stake in Celsius.
68GF Score
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