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Celsius HoldingsCELH -3.30%68 Cyclically Adjusted PS Ratio is 9.03 as of Jul. 20, 2026, which is 64% below its 10-year median of 24.98. GuruFocus rates CELH with a GF Score™ of 68/100 and a GF Value™ of $96.03 (Possible Value Trap). The stock has 2 warning signs investors should review. Among 85 Beverages - Non-Alcoholic companies, Celsius Holdings ranks worse than 92.94% on this metric.
The historical rank and industry rank for Celsius Holdings's Cyclically Adjusted PS Ratio or its related term are showing as below:
CELH'
s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 3.59 Med: 24.98 Max: 93.95
Current: 9.03
During the past years, Celsius Holdings's highest Cyclically Adjusted PS Ratio was 93.95. The lowest was 3.59. And the median was 24.98.
CELH's Cyclically Adjusted PS Ratio is ranked worse than 92.94% of 85
companies
in the Beverages - Non-Alcoholic industry
Industry Median: 1.48
vs CELH: 9.03
The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.
Celsius Holdings's adjusted revenue per share data for the three months ended in Mar. 2026 was $3.013. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is $3.21 for the trailing ten years ended in Mar. 2026.
Shiller PE for Stocks: The True Measure of Stock Valuation
Celsius Holdings (NAS:CELH) Cyclically Adjusted PS Ratio Explanation
Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.
If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.
Celsius Holdings Cyclically Adjusted PS Ratio Related Terms
Celsius Holdings Cyclically Adjusted PS Ratio Historical Data
* Premium members only.
The historical data trend for Celsius Holdings's Cyclically Adjusted PS Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Celsius Holdings Cyclically Adjusted PS Ratio Chart
CELH vs PRMB, COCO, FIZZ: Cyclically Adjusted PS Ratio Comparison
For the Beverages - Non-Alcoholic subindustry, Celsius Holdings's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Celsius Holdings Cyclically Adjusted PS Ratio vs Beverages - Non-Alcoholic Industry
For the Beverages - Non-Alcoholic industry and Consumer Defensive sector, Celsius Holdings's Cyclically Adjusted PS Ratio distribution charts can be found below:
* The bar in red indicates where Celsius Holdings's Cyclically Adjusted PS Ratio falls into.
Celsius Holdings Cyclically Adjusted PS Ratio Calculation
Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.
The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.
Celsius Holdings's Cyclically Adjusted PS Ratio for today is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.
What does a Cyclically Adjusted PS Ratio of 9.03 mean?
Celsius Holdings (CELH) has a Cyclically Adjusted PS Ratio of 9.03 as of Jul. 20, 2026. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Celsius Holdings and its competitors. This is 64% below median its historical median of 24.98. Over the past decade, Celsius Holdings' Cyclically Adjusted PS Ratio has ranged from 3.59 to 93.95. According to the industry distribution chart, Celsius Holdings ranks #79 out of 85 companies in the Beverages - Non-Alcoholic industry, placing it in the top 92.9%.
Is Celsius Holdings' Cyclically Adjusted PS Ratio too high?
Celsius Holdings' current Cyclically Adjusted PS Ratio of 9.03 is 64% below median its 10-year median of 24.98. Over the past 10 years, this metric has ranged from a low of 3.59 to a high of 93.95. The Beverages - Non-Alcoholic industry median Cyclically Adjusted PS Ratio is 1.48. Celsius Holdings' value of 9.03 is 510.1% above this industry median. Based on the distribution chart, Celsius Holdings ranks #79 out of 85 companies in the Beverages - Non-Alcoholic industry, which is in the bottom quartile relative to peers. Overall, Celsius Holdings has a GF Score™ of 68/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Celsius Holdings' Cyclically Adjusted PS Ratio compare to PRMB and COCO?
According to the Beverages - Non-Alcoholic industry distribution chart, Celsius Holdings ranks #79 out of 85 companies for Cyclically Adjusted PS Ratio. This places Celsius Holdings in the lower half of its industry. The industry median Cyclically Adjusted PS Ratio is 1.48. Celsius Holdings' value of 9.03 is 510.1% above this benchmark. Historically, Celsius Holdings' own Cyclically Adjusted PS Ratio has ranged from 3.59 to 93.95 over the past decade. While the company's 10-year median is 24.98 vs. the industry median of 1.48, Celsius Holdings has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PS Ratio for a Beverages - Non-Alcoholic company?
The median Cyclically Adjusted PS Ratio among Beverages - Non-Alcoholic companies is 1.48, based on 85 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Celsius Holdings's current Cyclically Adjusted PS Ratio of 9.03 is 510.1% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PS Ratio mean?
A high Cyclically Adjusted PS Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Celsius Holdings and its competitors. For the Beverages - Non-Alcoholic industry, the median Cyclically Adjusted PS Ratio is 1.48 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Celsius Holdings's current Cyclically Adjusted PS Ratio is 9.03, which is 64% below median its own 10-year median of 24.98. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Celsius Holdings stock overvalued right now?
Based on GuruFocus' analysis, Celsius Holdings (CELH) is currently considered Possible Value Trap. The stock's GF Value™ is $96.03, compared to a current price of $28.99 — trading 69.8% below its estimated fair value. The current Cyclically Adjusted PS Ratio is 9.03, which is 64% below median its 10-year median of 24.98 and 510.1% above the Beverages - Non-Alcoholic industry median of 1.48. Celsius Holdings' overall GF Score™ is 68/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PS Ratio calculated?
Cyclically Adjusted PS Ratio is calculated from a company's financial statements. For Celsius Holdings (CELH), the current Cyclically Adjusted PS Ratio is 9.03 as of Jul. 20, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Celsius Holdings (CELH) Overvalued in 2026?
Based on GuruFocus' analysis, Celsius Holdings stock appears to be undervalued.
The current stock price of $28.99 is trading 69.8% below its estimated GF Value™ of $96.03.
GuruFocus considers Celsius Holdings to be Possible Value Trap.
Key valuation signals for CELH:
Cyclically Adjusted PS Ratio: 9.03 (64% below median its 10-year median of 24.98)
GF Value™: $96.03 vs. price of $28.99 (69.8% below fair value)
Industry Position: 510.1% above the Beverages - Non-Alcoholic median (#79 of 85)
No single metric tells the full story. See the CELH stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Celsius Holdings operates in the energy drink subsegment of the global nonalcoholic beverage market, with 95% of revenue concentrated in North America. It owns three energy drink brands: Celsius, Alani Nu, and Rockstar Energy. It focuses on product innovation and marketing while outsourcing manufacturing and packaging to third-party co-packers and distribution to PepsiCo. The firm issued convertible preferred shares following PepsiCo's investments in 2022 and 2025, giving the latter an 11% stake in Celsius.
68GF Score
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