The historical rank and industry rank for Baosheng Media Group Holdings's Return-on-Tangible-Asset or its related term are showing as below:
BAOS'
s Return-on-Tangible-Asset Range Over the Past 10 Years
Min: -77.4 Med: -5.36 Max: 13.85
Current: -67.56
During the past 8 years, Baosheng Media Group Holdings's highest Return-on-Tangible-Asset was 13.85%. The lowest was -77.40%. And the median was -5.36%.
BAOS's Return-on-Tangible-Asset is ranked worse than 94% of 1034
companies
in the Media - Diversified industry
Industry Median: 0.74
vs BAOS: -67.56
Baosheng Media Group Holdings (NAS:BAOS) Return-on-Tangible-Asset Explanation
Return-on-Tangible-Asset measures the rate of return on the average total tangible assets (total assets minus intangible assets). Tangible means physical in nature. Intangible Assets are assets that are not physical in nature, and typically "derive their value from legal or intellectual rights." Return-on-Tangible-Asset measures a firm's efficiency at generating profits from its tangible assets. It shows how well a company uses what it has to generate earnings. Return-on-Tangible-Assets can vary drastically across industries. Therefore, Return-on-Tangible-Asset should not be used to compare companies in different industries.
Be Aware
Like ROE and ROA, Return-on-Tangible-Asset is calculated with only 12 months data. Fluctuations in the companys earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective. Return-on-Tangible-Asset can be affected by events such as stock buyback or issuance, and by a companys tax rate and its interest payment. Return-on-Tangible-Asset may not reflect the true earning power of the assets. A more accurate measurement is ROC % (ROC).
Many analysts argue the higher return the better. Buffett states that really high Return-on-Tangible-Asset may indicate vulnerability in the durability of the competitive advantage.
Baosheng Media Group Holdings Return-on-Tangible-Asset Related Terms
Baosheng Media Group Holdings Return-on-Tangible-Asset Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Baosheng Media Group Holdings Return-on-Tangible-Asset Chart
BAOS vs CHR, YDKG, VSME: Return-on-Tangible-Asset Comparison
For the Advertising Agencies subindustry, Baosheng Media Group Holdings's Return-on-Tangible-Asset, along with its competitors' market caps and Return-on-Tangible-Asset data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Baosheng Media Group Holdings Return-on-Tangible-Asset vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Baosheng Media Group Holdings's Return-on-Tangible-Asset distribution charts can be found below:
* The bar in red indicates where Baosheng Media Group Holdings's Return-on-Tangible-Asset falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
In the calculation of annual Return-on-Tangible-Asset, the net income of the last fiscal year and the average total tangible assets over the fiscal year are used. In calculating the quarterly data,
the Net Income data used here is two times the semi-annual (Dec. 2025) net income data.
What does a Return-on-Tangible-Asset of -96.94% mean?
Baosheng Media Group Holdings (BAOS) has a Return-on-Tangible-Asset of -96.94% as of Dec. 2025. Return on tangible assets is the ratio of current-period net income to average two-period tangible assets. View historical data on Baosheng Media Group Holdings and its competitors. According to the industry distribution chart, Baosheng Media Group Holdings ranks #972 out of 1034 companies in the Media - Diversified industry, placing it in the top 94%.
Is Baosheng Media Group Holdings' Return-on-Tangible-Asset too high?
Baosheng Media Group Holdings' current Return-on-Tangible-Asset is -96.94%. Based on the distribution chart, Baosheng Media Group Holdings ranks #972 out of 1034 companies in the Media - Diversified industry, which is in the bottom quartile relative to peers. Overall, Baosheng Media Group Holdings has a GF Score™ of 49/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Baosheng Media Group Holdings' Return-on-Tangible-Asset compare to CHR and YDKG?
According to the Media - Diversified industry distribution chart, Baosheng Media Group Holdings ranks #972 out of 1034 companies for Return-on-Tangible-Asset. This places Baosheng Media Group Holdings in the lower half of its industry. The industry median Return-on-Tangible-Asset is 0.74. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Return-on-Tangible-Asset for a Media - Diversified company?
The median Return-on-Tangible-Asset among Media - Diversified companies is 0.74, based on 1,034 companies in the industry. Companies in the top quartile (top 25%) have a Return-on-Tangible-Asset significantly above this median, while those in the bottom quartile fall well below. However, Return-on-Tangible-Asset should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Return-on-Tangible-Asset mean?
A high Return-on-Tangible-Asset can signal that a stock is expensive relative to its fundamentals. Return on tangible assets is the ratio of current-period net income to average two-period tangible assets. View historical data on Baosheng Media Group Holdings and its competitors. For the Media - Diversified industry, the median Return-on-Tangible-Asset is 0.74 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Baosheng Media Group Holdings's current Return-on-Tangible-Asset is -96.94%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Baosheng Media Group Holdings stock overvalued right now?
Based on GuruFocus' analysis, Baosheng Media Group Holdings (BAOS) is currently considered Significantly Overvalued. The stock's GF Value™ is $1.59, compared to a current price of $2.59 — trading 62.9% above its estimated fair value. The current Return-on-Tangible-Asset is -96.94%. Baosheng Media Group Holdings' overall GF Score™ is 49/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Return-on-Tangible-Asset calculated?
Return-on-Tangible-Asset is calculated from a company's financial statements. For Baosheng Media Group Holdings (BAOS), the current Return-on-Tangible-Asset is -96.94% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Baosheng Media Group Holdings (BAOS) Overvalued in 2026?
Based on GuruFocus' analysis, Baosheng Media Group Holdings stock appears to be overvalued.
The current stock price of $2.59 is trading 62.9% above its estimated GF Value™ of $1.59.
GuruFocus considers Baosheng Media Group Holdings to be Significantly Overvalued.
Key valuation signals for BAOS:
Return-on-Tangible-Asset: -96.94%
GF Value™: $1.59 vs. price of $2.59 (62.9% above fair value)
No single metric tells the full story. See the BAOS stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Baosheng Media Group Holdings Business Description
Baosheng Media Group Holdings Ltd is a China-based online marketing solution provider. The company provides internet marketing, short-video and V-log marketing, content production and operation, e-commerce marketing, data platform services, and AI technology-related services. It also offers customized marketing solutions and channel marketing services through partnerships with internet platforms such as Tencent, Alibaba, ByteDance, and Kuaishou.
49GF Score
Get the complete analysis for BAOS
Return-on-Tangible-Asset is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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