GoPro (MEX:GPRON) Cyclically Adjusted PS Ratio: 0.08 (As of Jul. 15, 2026) — 56% Below Median

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Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

MEX:GPRON GoPro Inc MEX:GPRON
48 GF Score
Price MXN12.16
GF Value MXN20.74
Valuation Possible Value Trap
! 6 Warning Signs
View Full Analysis

What is GoPro Cyclically Adjusted PS Ratio?

GoPro MEX:GPRON -9.93% 48 Cyclically Adjusted PS Ratio is 0.08 as of Jul. 15, 2026, which is 56% below its 10-year median of 0.18. GuruFocus rates MEX:GPRON with a GF Score™ of 48/100 and a GF Value™ of MXN20.74 (Possible Value Trap). The stock has 6 warning signs investors should review. Among 1,975 Hardware companies, GoPro ranks better than 96.66% on this metric.

As of today (2026-07-15), GoPro's current share price is MXN12.16. GoPro's Cyclically Adjusted Revenue per Share for the quarter that ended in Mar. 2026 was MXN144.40. GoPro's Cyclically Adjusted PS Ratio for today is 0.08.

The historical rank and industry rank for GoPro's Cyclically Adjusted PS Ratio or its related term are showing as below:

MEX:GPRON' s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 0.06   Med: 0.18   Max: 0.63
Current: 0.08

During the past years, GoPro's highest Cyclically Adjusted PS Ratio was 0.63. The lowest was 0.06. And the median was 0.18.

MEX:GPRON's Cyclically Adjusted PS Ratio is ranked better than
96.66% of 1975 companies
in the Hardware industry
Industry Median: 1.44 vs MEX:GPRON: 0.08

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.

GoPro's adjusted revenue per share data for the three months ended in Mar. 2026 was MXN10.946. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is MXN144.40 for the trailing ten years ended in Mar. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


GoPro  (MEX:GPRON) Cyclically Adjusted PS Ratio Explanation

Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.


GoPro Cyclically Adjusted PS Ratio Related Terms


GoPro Cyclically Adjusted PS Ratio Historical Data

* Premium members only.

The historical data trend for GoPro's Cyclically Adjusted PS Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

GoPro Cyclically Adjusted PS Ratio Chart

GoPro Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PS Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.51 0.35 0.12 0.17

GoPro Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted PS Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.07 0.09 0.25 0.17 0.09

MEX:GPRON vs TKLS, ZEPP, UEIC: Cyclically Adjusted PS Ratio Comparison

For the Consumer Electronics subindustry, GoPro's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


GoPro Cyclically Adjusted PS Ratio vs Hardware Industry

For the Hardware industry and Technology sector, GoPro's Cyclically Adjusted PS Ratio distribution charts can be found below:

* The bar in red indicates where GoPro's Cyclically Adjusted PS Ratio falls into.


MEX:GPRON
48GF Score
GoPro Inc MEX:GPRON
Cyclically Adjusted PS Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

GoPro Cyclically Adjusted PS Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.

GoPro's Cyclically Adjusted PS Ratio for today is calculated as

Cyclically Adjusted PS Ratio=Share Price/ Cyclically Adjusted Revenue per Share
=12.16/144.40
=0.08

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

GoPro's Cyclically Adjusted Revenue per Share for the quarter that ended in Mar. 2026 is calculated as:

For example, GoPro's adjusted Revenue per Share data for the three months ended in Mar. 2026 was:

Adj_RevenuePerShare=Revenue per Share/CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=10.946/330.2130*330.2130
=10.946

Current CPI (Mar. 2026) = 330.2130.

GoPro Quarterly Data

Revenue per Share CPI Adj_RevenuePerShare
201606 29.383 241.018 40.257
201609 33.196 241.428 45.404
201612 79.007 241.432 108.060
201703 28.806 243.801 39.016
201706 39.329 244.955 53.018
201709 42.664 246.819 57.079
201712 48.039 246.524 64.347
201803 26.666 249.554 35.285
201806 39.912 251.989 52.302
201809 38.183 252.439 49.947
201812 52.591 251.233 69.124
201903 33.016 254.202 42.888
201906 38.828 256.143 50.056
201909 17.783 256.759 22.870
201912 67.950 256.974 87.316
202003 18.973 258.115 24.273
202006 20.867 257.797 26.729
202009 40.808 260.280 51.772
202012 47.233 260.474 59.879
202103 27.358 264.877 34.106
202106 30.137 271.696 36.628
202109 40.009 274.310 48.163
202112 48.770 278.802 57.763
202203 22.862 287.504 26.258
202206 28.516 296.311 31.779
202209 35.440 296.808 39.429
202212 36.177 296.797 40.250
202303 20.266 301.836 22.171
202306 26.734 305.109 28.934
202309 33.636 307.789 36.087
202312 33.197 306.746 35.737
202403 17.077 312.332 18.055
202406 22.371 314.175 23.513
202409 33.158 315.301 34.726
202412 27.011 315.605 28.261
202503 17.564 319.799 18.136
202506 18.209 322.561 18.641
202509 18.804 324.800 19.117
202512 22.544 324.054 22.972
202603 10.946 330.213 10.946

Add all the adjusted revenue per share together and divide 10 will get our Cyclically Adjusted Revenue per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PS Ratio of 0.08 mean?
GoPro (MEX:GPRON) has a Cyclically Adjusted PS Ratio of 0.08 as of Jul. 15, 2026. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on GoPro and its competitors. This is 56% below median its historical median of 0.18. Over the past decade, GoPro's Cyclically Adjusted PS Ratio has ranged from 0.06 to 0.63. According to the industry distribution chart, GoPro ranks #66 out of 1975 companies in the Hardware industry, placing it in the top 3.3%.
Is GoPro's Cyclically Adjusted PS Ratio too high?
GoPro's current Cyclically Adjusted PS Ratio of 0.08 is 56% below median its 10-year median of 0.18. Over the past 10 years, this metric has ranged from a low of 0.06 to a high of 0.63. The Hardware industry median Cyclically Adjusted PS Ratio is 1.44. GoPro's value of 0.08 is 94.4% below this industry median. Based on the distribution chart, GoPro ranks #66 out of 1975 companies in the Hardware industry, which is in the top quartile — a strong position relative to peers. Overall, GoPro has a GF Score™ of 48/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does GoPro's Cyclically Adjusted PS Ratio compare to TKLS and ZEPP?
According to the Hardware industry distribution chart, GoPro ranks #66 out of 1975 companies for Cyclically Adjusted PS Ratio. This places GoPro in the top 3% of its industry — outperforming the majority of peers. The industry median Cyclically Adjusted PS Ratio is 1.44. GoPro's value of 0.08 is 94.4% below this benchmark. Historically, GoPro's own Cyclically Adjusted PS Ratio has ranged from 0.06 to 0.63 over the past decade. While the company's 10-year median is 0.18 vs. the industry median of 1.44, GoPro has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PS Ratio for a Hardware company?
The median Cyclically Adjusted PS Ratio among Hardware companies is 1.44, based on 1,975 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. GoPro's current Cyclically Adjusted PS Ratio of 0.08 is 94.4% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PS Ratio mean?
A high Cyclically Adjusted PS Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on GoPro and its competitors. For the Hardware industry, the median Cyclically Adjusted PS Ratio is 1.44 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. GoPro's current Cyclically Adjusted PS Ratio is 0.08, which is 56% below median its own 10-year median of 0.18. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is GoPro stock overvalued right now?
Based on GuruFocus' analysis, GoPro (MEX:GPRON) is currently considered Possible Value Trap. The stock's GF Value™ is MXN20.74, compared to a current price of MXN12.16 — trading 41.4% below its estimated fair value. The current Cyclically Adjusted PS Ratio is 0.08, which is 56% below median its 10-year median of 0.18 and 94.4% below the Hardware industry median of 1.44. GoPro's overall GF Score™ is 48/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PS Ratio calculated?
Cyclically Adjusted PS Ratio is calculated from a company's financial statements. For GoPro (MEX:GPRON), the current Cyclically Adjusted PS Ratio is 0.08 as of Jul. 15, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is GoPro (MEX:GPRON) Overvalued in 2026?

Based on GuruFocus' analysis, GoPro stock appears to be undervalued. The current stock price of MXN12.16 is trading 41.4% below its estimated GF Value™ of MXN20.74. GuruFocus considers GoPro to be Possible Value Trap.

Key valuation signals for MEX:GPRON:

  • Cyclically Adjusted PS Ratio: 0.08 (56% below median its 10-year median of 0.18)
  • GF Value™: MXN20.74 vs. price of MXN12.16 (41.4% below fair value)
  • GF Score™: 48/100 with 6 warning signs
  • Industry Position: 94.4% below the Hardware median (#66 of 1975)

No single metric tells the full story. See the MEX:GPRON stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


GoPro Business Description

Address 3025 Clearview Way, San Mateo, CA, USA, 94402
GoPro Inc is a United States-based company that is principally engaged in designing and providing cameras, mounts and accessories, lifestyle gear, applications, and subscriptions and services. The company sells products across the world through retailers, distributors, and on GoPro.com. Its hardware products are designed and developed in the United States, France, China, and Romania, and a majority of the manufacturing is outsourced to contract manufacturers located in China, Thailand, and Vietnam. Geographically, the company generates maximum revenue from the Americas, followed by Europe, Middle East and Africa (EMEA), and Asia and Pacific (APAC) region.
48GF Score

Get the complete analysis for MEX:GPRON

Cyclically Adjusted PS Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

MXN12.16
Price
MXN20.74
GF Value