GoPro (MEX:GPRON) E10: MXN-14.25 (As of Mar. 2026)


MEX:GPRON GoPro Inc MEX:GPRON
48 GF Score
Price MXN13.56
GF Value MXN19.66
Valuation Possible Value Trap
! 6 Warning Signs
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What is GoPro E10?

GoPro MEX:GPRON +4.31% 48 E10 is MXN-14.25 as of Mar. 2026. GuruFocus rates MEX:GPRON with a GF Score™ of 48/100 and a GF Value™ of MXN19.66 (Possible Value Trap). The stock has 6 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

GoPro's adjusted earnings per share data for the three months ended in Mar. 2026 was MXN-9.016. Add all the adjusted EPS for the past 10 years together and divide 10 will get our e10, which is MXN-14.25 for the trailing ten years ended in Mar. 2026.

During the past 3 years, the average E10 Growth Rate was -49.00% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the E10 growth rate using E10 data.

During the past 13 years, the highest 3-Year average E10 Growth Rate of GoPro was -49.00% per year. The lowest was -49.00% per year. And the median was -49.00% per year.

As of today (2026-06-27), GoPro's current stock price is MXN13.56. GoPro's E10 for the quarter that ended in Mar. 2026 was MXN-14.25. GoPro's Shiller PE Ratio of today is .


GoPro  (MEX:GPRON) E10 Explanation

If a company grows much fast than inflation, E10 may underestimate the company's earnings power. Shiller PE Ratio can seem to be too high even the actual P/E is low.

For the Shiller P/E, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller P/E is also called PE10.

The Shiller P/E was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.


Be Aware

Shiller PE Ratio works better for cyclical companies. It gives you a better idea on the company's real earnings power.


GoPro E10 Related Terms


GoPro E10 Historical Data

* Premium members only.

The historical data trend for GoPro's E10 can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

GoPro E10 Chart

GoPro Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
E10
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 -5.00 -5.00 -15.83 -16.35

GoPro Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
E10 Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -17.50 -15.21 -16.30 -16.35 -14.25

MEX:GPRON vs TBCH, ZEPP, UEIC: E10 Comparison

For the Consumer Electronics subindustry, GoPro's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


GoPro Shiller PE Ratio vs Hardware Industry

For the Hardware industry and Technology sector, GoPro's Shiller PE Ratio distribution charts can be found below:

* The bar in red indicates where GoPro's Shiller PE Ratio falls into.


MEX:GPRON
48GF Score
GoPro Inc MEX:GPRON
E10 is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

GoPro E10 Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. When we calculate the today's Shiller P/E ratio of a stock, we use today's price divided by E10.

What is E10? How do we calculate E10?

E10 is the average of the inflation adjusted earnings of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the E10 of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the earnings from 2001 through 2010.

We adjusted the earnings of 2001 earnings data with the total inflation from 2001 through 2010 to the equivalent earnings in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart earned $1 a share in 2001, then the 2001's equivalent earnings in 2010 is $1.4 a share. If Wal-Mart earns $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 earnings in 2010 is $1.35. So on and so forth, you get the equivalent earnings of past 10 years. Then you add them together and divided the sum by 10 to get E10.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, GoPro's adjusted earnings per share data for the three months ended in Mar. 2026 was:

Adj_EPS= Earnings per Share (Diluted) /CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=-9.016/330.2130*330.2130
=-9.016

Current CPI (Mar. 2026) = 330.2130.

GoPro Quarterly Data

per share eps CPI Adj_EPS
201606 -12.206 241.018 -16.723
201609 -14.308 241.428 -19.570
201612 -17.112 241.432 -23.405
201703 -14.687 243.801 -19.893
201706 -3.977 244.955 -5.361
201709 1.815 246.819 2.428
201712 -8.052 246.524 -10.785
201803 -9.992 249.554 -13.222
201806 -5.305 251.989 -6.952
201809 -3.554 252.439 -4.649
201812 4.320 251.233 5.678
201903 -3.298 254.202 -4.284
201906 -1.537 256.143 -1.981
201909 -10.068 256.759 -12.948
201912 12.259 256.974 15.753
202003 -10.083 258.115 -12.899
202006 -7.848 257.797 -10.053
202009 0.442 260.280 0.561
202012 5.570 260.474 7.061
202103 -1.431 264.877 -1.784
202106 1.991 271.696 2.420
202109 39.479 274.310 47.525
202112 6.564 278.802 7.774
202203 0.796 287.504 0.914
202206 0.402 296.311 0.448
202209 2.011 296.808 2.237
202212 0.390 296.797 0.434
202303 -3.425 301.836 -3.747
202306 -1.886 305.109 -2.041
202309 -0.348 307.789 -0.373
202312 -0.339 306.746 -0.365
202403 -37.176 312.332 -39.304
202406 -5.679 314.175 -5.969
202409 -0.985 315.301 -1.032
202412 -5.005 315.605 -5.237
202503 -6.137 319.799 -6.337
202506 -1.883 322.561 -1.928
202509 -2.385 324.800 -2.425
202512 -1.080 324.054 -1.101
202603 -9.016 330.213 -9.016

Add all the adjusted EPS together and divide 10 will get our e10.

Frequently Asked Questions Learn more about E10 →
What does a E10 of MXN-14.25 mean?
GoPro (MEX:GPRON) has a E10 of MXN-14.25 as of Mar. 2026. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on GoPro and its competitors.
Is GoPro's E10 too high?
GoPro's current E10 is MXN-14.25. Overall, GoPro has a GF Score™ of 48/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does GoPro's E10 compare to TBCH and ZEPP?
GoPro's E10 of MXN-14.25 can be compared against companies in the Hardware industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good E10 for a Hardware company?
A good E10 depends on the Hardware industry context. However, E10 should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high E10 mean?
A high E10 can signal that a stock is expensive relative to its fundamentals. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on GoPro and its competitors. GoPro's current E10 is MXN-14.25. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is GoPro stock overvalued right now?
Based on GuruFocus' analysis, GoPro (MEX:GPRON) is currently considered Possible Value Trap. The stock's GF Value™ is MXN19.66, compared to a current price of MXN13.56 — trading 31% below its estimated fair value. The current E10 is MXN-14.25. GoPro's overall GF Score™ is 48/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is E10 calculated?
E10 is calculated from a company's financial statements. For GoPro (MEX:GPRON), the current E10 is MXN-14.25 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is GoPro (MEX:GPRON) Overvalued in 2026?

Based on GuruFocus' analysis, GoPro stock appears to be undervalued. The current stock price of MXN13.56 is trading 31% below its estimated GF Value™ of MXN19.66. GuruFocus considers GoPro to be Possible Value Trap.

Key valuation signals for MEX:GPRON:

  • E10: MXN-14.25
  • GF Value™: MXN19.66 vs. price of MXN13.56 (31% below fair value)
  • GF Score™: 48/100 with 6 warning signs

No single metric tells the full story. See the MEX:GPRON stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


GoPro Business Description

Address 3025 Clearview Way, San Mateo, CA, USA, 94402
GoPro Inc is a United States-based company that is principally engaged in designing and providing cameras, mounts and accessories, lifestyle gear, applications, and subscriptions and services. The company sells products across the world through retailers, distributors, and on GoPro.com. Its hardware products are designed and developed in the United States, France, China, and Romania, and a majority of the manufacturing is outsourced to contract manufacturers located in China, Thailand, and Vietnam. Geographically, the company generates maximum revenue from the Americas, followed by Europe, Middle East and Africa (EMEA), and Asia and Pacific (APAC) region.
48GF Score

Get the complete analysis for MEX:GPRON

E10 is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

MXN13.56
Price
MXN19.66
GF Value