Visa (WAR:VISA) Cyclically Adjusted PS Ratio: 28.71 (As of Jul. 19, 2026) — Near Median

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Director of Data and Quant Analytics at GuruFocus
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Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

WAR:VISA Visa Inc WAR:VISA
28 GF Score
Price zł1,371.00
GF Value zł1,578.22
Valuation Modestly Undervalued
! 3 Warning Signs
View Full Analysis

What is Visa Cyclically Adjusted PS Ratio?

Visa WAR:VISA 28 Cyclically Adjusted PS Ratio is 28.71 as of Jul. 19, 2026, which is 2% below its 10-year median of 29.37. GuruFocus rates WAR:VISA with a GF Score™ of 28/100 and a GF Value™ of zł1,578.22 (Modestly Undervalued). The stock has 3 warning signs investors should review. Among 420 Credit Services companies, Visa ranks worse than 94.05% on this metric.

As of today (2026-07-19), Visa's current share price is zł1371.00. Visa's Cyclically Adjusted Revenue per Share for the quarter that ended in Mar. 2026 was zł47.76. Visa's Cyclically Adjusted PS Ratio for today is 28.71.

The historical rank and industry rank for Visa's Cyclically Adjusted PS Ratio or its related term are showing as below:

WAR:VISA' s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 22.14   Med: 29.37   Max: 38.87
Current: 28.12

During the past years, Visa's highest Cyclically Adjusted PS Ratio was 38.87. The lowest was 22.14. And the median was 29.37.

WAR:VISA's Cyclically Adjusted PS Ratio is ranked worse than
94.05% of 420 companies
in the Credit Services industry
Industry Median: 3.1 vs WAR:VISA: 28.12

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.

Visa's adjusted revenue per share data for the three months ended in Mar. 2026 was zł20.804. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is zł47.76 for the trailing ten years ended in Mar. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


Visa  (WAR:VISA) Cyclically Adjusted PS Ratio Explanation

Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.


Visa Cyclically Adjusted PS Ratio Related Terms


Visa Cyclically Adjusted PS Ratio Historical Data

* Premium members only.

The historical data trend for Visa's Cyclically Adjusted PS Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Visa Cyclically Adjusted PS Ratio Chart

Visa Annual Data
Trend Sep16 Sep17 Sep18 Sep19 Sep20 Sep21 Sep22 Sep23 Sep24 Sep25
Cyclically Adjusted PS Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 33.25 22.19 25.20 26.68 28.84

Visa Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted PS Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 31.77 31.06 28.84 28.87 23.70

WAR:VISA vs MA, AXP, COF: Cyclically Adjusted PS Ratio Comparison

For the Credit Services subindustry, Visa's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Visa Cyclically Adjusted PS Ratio vs Credit Services Industry

For the Credit Services industry and Financial Services sector, Visa's Cyclically Adjusted PS Ratio distribution charts can be found below:

* The bar in red indicates where Visa's Cyclically Adjusted PS Ratio falls into.


WAR:VISA
28GF Score
Visa Inc WAR:VISA
Cyclically Adjusted PS Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Visa Cyclically Adjusted PS Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.

Visa's Cyclically Adjusted PS Ratio for today is calculated as

Cyclically Adjusted PS Ratio=Share Price/ Cyclically Adjusted Revenue per Share
=1371.00/47.76
=28.71

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Visa's Cyclically Adjusted Revenue per Share for the quarter that ended in Mar. 2026 is calculated as:

For example, Visa's adjusted Revenue per Share data for the three months ended in Mar. 2026 was:

Adj_RevenuePerShare=Revenue per Share/CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=20.804/330.2130*330.2130
=20.804

Current CPI (Mar. 2026) = 330.2130.

Visa Quarterly Data

Revenue per Share CPI Adj_RevenuePerShare
201606 4.814 241.018 6.596
201609 5.551 241.428 7.592
201612 5.856 241.432 8.009
201703 5.926 243.801 8.026
201706 6.096 244.955 8.218
201709 6.527 246.819 8.732
201712 6.573 246.524 8.804
201803 6.903 249.554 9.134
201806 7.171 251.989 9.397
201809 7.510 252.439 9.824
201812 7.637 251.233 10.038
201903 7.654 254.202 9.943
201906 8.181 256.143 10.547
201909 8.642 256.759 11.114
201912 8.573 256.974 11.016
202003 8.327 258.115 10.653
202006 6.919 257.797 8.863
202009 7.302 260.280 9.264
202012 8.178 260.474 10.368
202103 8.260 264.877 10.297
202106 8.872 271.696 10.783
202109 9.522 274.310 11.463
202112 10.327 278.802 12.231
202203 10.586 287.504 12.159
202206 10.767 296.311 11.999
202209 11.602 296.808 12.908
202212 11.889 296.797 13.228
202303 12.010 301.836 13.139
202306 12.300 305.109 13.312
202309 13.120 307.789 14.076
202312 13.259 306.746 14.273
202403 13.514 312.332 14.288
202406 13.990 314.175 14.704
202409 16.132 315.301 16.895
202412 16.302 315.605 17.057
202503 17.285 319.799 17.848
202506 17.656 322.561 18.075
202509 18.725 324.800 19.037
202512 19.171 324.054 19.535
202603 20.804 330.213 20.804

Add all the adjusted revenue per share together and divide 10 will get our Cyclically Adjusted Revenue per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PS Ratio of 28.71 mean?
Visa (WAR:VISA) has a Cyclically Adjusted PS Ratio of 28.71 as of Jul. 19, 2026. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Visa and its competitors. This is near median its historical median of 29.37. Over the past decade, Visa's Cyclically Adjusted PS Ratio has ranged from 22.14 to 38.87. According to the industry distribution chart, Visa ranks #395 out of 420 companies in the Credit Services industry, placing it in the top 94%.
Is Visa's Cyclically Adjusted PS Ratio too high?
Visa's current Cyclically Adjusted PS Ratio of 28.71 is near median its 10-year median of 29.37. Over the past 10 years, this metric has ranged from a low of 22.14 to a high of 38.87. The Credit Services industry median Cyclically Adjusted PS Ratio is 3.10. Visa's value of 28.71 is 826.1% above this industry median. Based on the distribution chart, Visa ranks #395 out of 420 companies in the Credit Services industry, which is in the bottom quartile relative to peers. Overall, Visa has a GF Score™ of 28/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Visa's Cyclically Adjusted PS Ratio compare to MA and AXP?
According to the Credit Services industry distribution chart, Visa ranks #395 out of 420 companies for Cyclically Adjusted PS Ratio. This places Visa in the lower half of its industry. The industry median Cyclically Adjusted PS Ratio is 3.10. Visa's value of 28.71 is 826.1% above this benchmark. Historically, Visa's own Cyclically Adjusted PS Ratio has ranged from 22.14 to 38.87 over the past decade. While the company's 10-year median is 29.37 vs. the industry median of 3.10, Visa has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PS Ratio for a Credit Services company?
The median Cyclically Adjusted PS Ratio among Credit Services companies is 3.10, based on 420 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Visa's current Cyclically Adjusted PS Ratio of 28.71 is 826.1% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PS Ratio mean?
A high Cyclically Adjusted PS Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Visa and its competitors. For the Credit Services industry, the median Cyclically Adjusted PS Ratio is 3.10 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Visa's current Cyclically Adjusted PS Ratio is 28.71, which is near median its own 10-year median of 29.37. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Visa stock overvalued right now?
Based on GuruFocus' analysis, Visa (WAR:VISA) is currently considered Modestly Undervalued. The stock's GF Value™ is zł1,578.22, compared to a current price of zł1,371.00 — trading 13.1% below its estimated fair value. The current Cyclically Adjusted PS Ratio is 28.71, which is near median its 10-year median of 29.37 and 826.1% above the Credit Services industry median of 3.10. Visa's overall GF Score™ is 28/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PS Ratio calculated?
Cyclically Adjusted PS Ratio is calculated from a company's financial statements. For Visa (WAR:VISA), the current Cyclically Adjusted PS Ratio is 28.71 as of Jul. 19, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Visa (WAR:VISA) Overvalued in 2026?

Based on GuruFocus' analysis, Visa stock appears to be undervalued. The current stock price of zł1,371.00 is trading 13.1% below its estimated GF Value™ of zł1,578.22. GuruFocus considers Visa to be Modestly Undervalued.

Key valuation signals for WAR:VISA:

  • Cyclically Adjusted PS Ratio: 28.71 (near median its 10-year median of 29.37)
  • GF Value™: zł1,578.22 vs. price of zł1,371.00 (13.1% below fair value)
  • GF Score™: 28/100 with 3 warning signs
  • Industry Position: 826.1% above the Credit Services median (#395 of 420)

No single metric tells the full story. See the WAR:VISA stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Visa Business Description

Address P.O. Box 8999, San Francisco, CA, USA, 94128-8999
Visa is the largest payment processor in the world. In fiscal 2025, it processed almost $17 trillion in total volume. Visa operates in over 200 countries and processes transactions in over 160 currencies. Its systems are capable of processing over 65,000 transactions per second.
28GF Score

Get the complete analysis for WAR:VISA

Cyclically Adjusted PS Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

zł1,371.00
Price
zł1,578.22
GF Value