Flutter EntertainmentFLUT +0.67%69 PB Ratio is 1.90 as of Jun. 25, 2026, which is 50% below its 10-year median of 3.82. GuruFocus rates FLUT with a GF Score™ of 69/100 and a GF Value™ of $310.96 (Possible Value Trap). The stock has 3 warning signs investors should review. Among 795 Travel & Leisure companies, Flutter Entertainment ranks worse than 58.74% on this metric.
Flutter Entertainment PLC stock PB Ratio (=1.88) is close to 3-year low of 1.78.
The historical rank and industry rank for Flutter Entertainment's PB Ratio or its related term are showing as below:
FLUT'
s PB Ratio Range Over the Past 10 Years
Min: 1.78 Med: 3.82 Max: 5.72
Current: 1.9
During the past 13 years, Flutter Entertainment's highest PB Ratio was 5.72. The lowest was 1.78. And the median was 3.82.
FLUT's PB Ratio is ranked worse than 58.74% of 795
companies
in the Travel & Leisure industry
Industry Median: 1.49
vs FLUT: 1.90
During the past 12 months, Flutter Entertainment's average Book Value Per Share Growth Rate was -6.60% per year.
During the past 3 years, the average Book Value Per Share Growth Rate was -6.30% per year.
During the past 5 years, the average Book Value Per Share Growth Rate was -10.40% per year.
During the past 10 years, the average Book Value Per Share Growth Rate was 15.60% per year.
During the past 13 years, the highest 3-Year average Book Value Per Share Growth Rate of Flutter Entertainment was 235.70% per year. The lowest was -38.00% per year. And the median was 17.55% per year.
Back to Basics: PB Ratio
Flutter Entertainment (NYSE:FLUT) PB Ratio Explanation
The PB Ratio works the best for the businesses that earn most of their profit from their assets, e.g. banks and insurance companies.
Be Aware
Some businesses have very light assets, such as software companies or insurance agencies. The PB Ratio does not work well for these companies. Some companies even have negative equity, so the PB Ratio cannot be applied to them.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Gambling subindustry, Flutter Entertainment's PB Ratio, along with its competitors' market caps and PB Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Flutter Entertainment PB Ratio vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Flutter Entertainment's PB Ratio distribution charts can be found below:
* The bar in red indicates where Flutter Entertainment's PB Ratio falls into.
The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. It is a ratio widely used to value stocks.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
A closely related ratio is called Price-to-Tangible-Book. The difference between Price-to-Tangible-Book and PB Ratio is that book value other than intangibles are used in the calculation.
Flutter Entertainment (FLUT) has a PB Ratio of 1.90 as of Jun. 25, 2026. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Flutter Entertainment and its competitors. This is 50% below median its historical median of 3.82. Over the past decade, Flutter Entertainment's PB Ratio has ranged from 1.78 to 5.72. According to the industry distribution chart, Flutter Entertainment ranks #467 out of 795 companies in the Travel & Leisure industry, placing it in the top 58.7%.
Is Flutter Entertainment's PB Ratio too high?
Flutter Entertainment's current PB Ratio of 1.90 is 50% below median its 10-year median of 3.82. Over the past 10 years, this metric has ranged from a low of 1.78 to a high of 5.72. The Travel & Leisure industry median PB Ratio is 1.49. Flutter Entertainment's value of 1.90 is 27.5% above this industry median. Based on the distribution chart, Flutter Entertainment ranks #467 out of 795 companies in the Travel & Leisure industry, which is below the industry midpoint. Overall, Flutter Entertainment has a GF Score™ of 69/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Flutter Entertainment's PB Ratio compare to DKNG and LNWO?
According to the Travel & Leisure industry distribution chart, Flutter Entertainment ranks #467 out of 795 companies for PB Ratio. This places Flutter Entertainment in the lower half of its industry. The industry median PB Ratio is 1.49. Flutter Entertainment's value of 1.90 is 27.5% above this benchmark. Historically, Flutter Entertainment's own PB Ratio has ranged from 1.78 to 5.72 over the past decade. While the company's 10-year median is 3.82 vs. the industry median of 1.49, Flutter Entertainment has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PB Ratio for a Travel & Leisure company?
The median PB Ratio among Travel & Leisure companies is 1.49, based on 795 companies in the industry. Companies in the top quartile (top 25%) have a PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Flutter Entertainment's current PB Ratio of 1.90 is 27.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PB Ratio mean?
A high PB Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Flutter Entertainment and its competitors. For the Travel & Leisure industry, the median PB Ratio is 1.49 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Flutter Entertainment's current PB Ratio is 1.90, which is 50% below median its own 10-year median of 3.82. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Flutter Entertainment stock overvalued right now?
Based on GuruFocus' analysis, Flutter Entertainment (FLUT) is currently considered Possible Value Trap. The stock's GF Value™ is $310.96, compared to a current price of $98.51 — trading 68.3% below its estimated fair value. The current PB Ratio is 1.90, which is 50% below median its 10-year median of 3.82 and 27.5% above the Travel & Leisure industry median of 1.49. Flutter Entertainment's overall GF Score™ is 69/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PB Ratio calculated?
PB Ratio is calculated from a company's financial statements. For Flutter Entertainment (FLUT), the current PB Ratio is 1.90 as of Jun. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Flutter Entertainment (FLUT) Overvalued in 2026?
Based on GuruFocus' analysis, Flutter Entertainment stock appears to be undervalued.
The current stock price of $98.51 is trading 68.3% below its estimated GF Value™ of $310.96.
GuruFocus considers Flutter Entertainment to be Possible Value Trap.
Key valuation signals for FLUT:
PB Ratio: 1.90 (50% below median its 10-year median of 3.82)
GF Value™: $310.96 vs. price of $98.51 (68.3% below fair value)
Industry Position: 27.5% above the Travel & Leisure median (#467 of 795)
No single metric tells the full story. See the FLUT stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
In 2016, Irish company Paddy Power merged with UK firm Betfair to form online gaming operator Flutter Entertainment. Today, Flutter has the top digital revenue share in the US, UK, Ireland, Australia, Italy, and many other countries. Some of its leading brands are FanDuel in the US, Sky Betting & Gaming and Paddy Power in the UK and Ireland, Sportsbet (acquired by Paddy Power beginning in 2009) in Australia, and Sisal in Italy. As of Dec. 31, 2025, the company offered products in over 100 countries and had an average of 15.9 million monthly users. In 2025, sports betting was 53% of revenue, online gaming 44%, and fantasy sports, horse racing, and other 3%. The company launched a predictive sports betting platform in late 2025.
69GF Score
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