DLX (Deluxe) Valuation Rank


DLX Deluxe Corp DLX
68 GF Score
Price $23.93
GF Value $18.38
Valuation Modestly Overvalued
! 3 Warning Signs
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What is Deluxe Valuation Rank?

The Valuation Rank measures the current valuation of a business relative to other companies in the same industry and its own historical valuation. The companies are split in equal numbers and then ranked from 1 to 10, with 10 as the most undervalued and 1 as the most overvalued.

  1. Three factors:
    • Absolute valuation (medpsvalue) relative to current stock price, rank among all companies
    • Historical valuation over the past 10 years. Rank pe, ps, pocf, ev2ebit over their own historical values
    • Industry relative valuation
  2. Companies without enough data is not ranked
  3. Companies with negative earnings are ranked lower

These three factors are used to calculate the value score for every eligible company, with values from 1 to 10. The final ranked companies are split in equal numbers and ranked from 1 to 10, with 10 as the most undervalued, and 1 as the most overvalued. The numbers of companies in each rank are the same.


Deluxe Valuation Rank Related Terms

DLX
68GF Score
Deluxe Corp DLX
Valuation Rank is just one metric. See GF Score™, valuation, warning signs, and more.
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Is Deluxe (DLX) Overvalued in 2026?

Based on GuruFocus' analysis, Deluxe stock appears to be overvalued. The current stock price of $23.93 is trading 30.2% above its estimated GF Value™ of $18.38. GuruFocus considers Deluxe to be Modestly Overvalued.

Key valuation signals for DLX:

  • Valuation Rank:
  • GF Value™: $18.38 vs. price of $23.93 (30.2% above fair value)
  • GF Score™: 68/100 with 3 warning signs

No single metric tells the full story. See the DLX stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Deluxe Business Description

Other Exchanges DL8:Germany
Address 801 S. Marquette Avenue, Minneapolis, MN, USA, 55402-2807
Deluxe Corp is principally a payments and data company. Its reportable segments are: Merchant Services, B2B Payments, Data Solutions, and Print. Maximum revenue is derived from its Print segment, which provides printed personal and business checks, business essentials, as well as branded promotional, print, apparel, and digital storefront solutions. The Merchant Services segment provides electronic credit and debit card authorization, payment systems, and processing services. The B2B segment offers treasury management solutions, integrated accounts payable disbursements, and fraud and security services, and the Data Solutions segment offers data, analytics, and marketing services, as well as financial institution profitability reporting and business incorporation services.
68GF Score

Get the complete analysis for DLX

Valuation Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$23.93
Price
$18.38
GF Value