Boston Beer CoMEX:SAM 69 3-Year ROIIC % is -6.42 as of Dec. 2025. GuruFocus rates MEX:SAM with a GF Score™ of 69/100 and a GF Value™ of MXN5,535.20 (Significantly Undervalued). Among 200 Beverages - Alcoholic companies, Boston Beer Co ranks worse than 60.5% on this metric.
3-Year Return on Invested Incremental Capital (3-Year ROIIC %) measures the change in earnings as a percentage of change in investment over 3-year.
Boston Beer Co's 3-Year ROIIC % for the quarter that ended in Dec. 2025 was -6.42%. High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
The industry rank for Boston Beer Co's 3-Year ROIIC % or its related term are showing as below:
MEX:SAM's 3-Year ROIIC % is ranked worse than 60.5% of 200
companies
in the Beverages - Alcoholic industry
Industry Median: 0.38
vs MEX:SAM: -6.42
Boston Beer Co (MEX:SAM) 3-Year ROIIC % Explanation
Return on Incremental Invested Capital (ROIIC) is an extension of Return on Investment Capital (ROIC). ROIC % tells investors how efficiently that profitability is earned per dollar of company capital. ROIIC narrows the focus even further and shows how profitable each additional unit of capital investment could be. ROIIC % is a more powerful metric than ROIC because it measures how much money the company can generate going forward on future capital investments.
High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
Be Aware
It's important to keep in mind that when tracking ROIIC, the metric is better suited to forecasting the trend of future returns rather than measuring current return on investment.
Boston Beer Co 3-Year ROIIC % Related Terms
Boston Beer Co 3-Year ROIIC % Historical Data
* Premium members only.
The historical data trend for Boston Beer Co's 3-Year ROIIC % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
MEX:SAM vs TAP, BUD, STZ: 3-Year ROIIC % Comparison
For the Beverages - Brewers subindustry, Boston Beer Co's 3-Year ROIIC %, along with its competitors' market caps and 3-Year ROIIC % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Boston Beer Co 3-Year ROIIC % vs Beverages - Alcoholic Industry
For the Beverages - Alcoholic industry and Consumer Defensive sector, Boston Beer Co's 3-Year ROIIC % distribution charts can be found below:
* The bar in red indicates where Boston Beer Co's 3-Year ROIIC % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
** Annual data of NOPAT and Invested Capital was used to calculate 3-Year ROIIC %.
*** Please be aware that the ROIIC (Return on Invested Capital) calculations are based on company-level data using the primary share class. The calculated data provided is for demonstration purposes and may slightly differ from the results displayed in the title due to potential variations caused by currency exchange rate differences throughout the year.
Boston Beer Co (MEX:SAM) has a 3-Year ROIIC % of -6.42 as of Dec. 2025. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on Boston Beer Co and its competitors. According to the industry distribution chart, Boston Beer Co ranks #121 out of 200 companies in the Beverages - Alcoholic industry, placing it in the top 60.5%.
Is Boston Beer Co's 3-Year ROIIC % too high?
Boston Beer Co's current 3-Year ROIIC % is -6.42. Based on the distribution chart, Boston Beer Co ranks #121 out of 200 companies in the Beverages - Alcoholic industry, which is below the industry midpoint. Overall, Boston Beer Co has a GF Score™ of 69/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Boston Beer Co's 3-Year ROIIC % compare to TAP and BUD?
According to the Beverages - Alcoholic industry distribution chart, Boston Beer Co ranks #121 out of 200 companies for 3-Year ROIIC %. This places Boston Beer Co in the lower half of its industry. The industry median 3-Year ROIIC % is 0.38. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 3-Year ROIIC % for a Beverages - Alcoholic company?
The median 3-Year ROIIC % among Beverages - Alcoholic companies is 0.38, based on 200 companies in the industry. Companies in the top quartile (top 25%) have a 3-Year ROIIC % significantly above this median, while those in the bottom quartile fall well below. However, 3-Year ROIIC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 3-Year ROIIC % mean?
A high 3-Year ROIIC % can signal that a stock is expensive relative to its fundamentals. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on Boston Beer Co and its competitors. For the Beverages - Alcoholic industry, the median 3-Year ROIIC % is 0.38 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Boston Beer Co's current 3-Year ROIIC % is -6.42. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Boston Beer Co stock overvalued right now?
Based on GuruFocus' analysis, Boston Beer Co (MEX:SAM) is currently considered Significantly Undervalued. The stock's GF Value™ is MXN5,535.20, compared to a current price of MXN3,295.00 — trading 40.5% below its estimated fair value. The current 3-Year ROIIC % is -6.42. Boston Beer Co's overall GF Score™ is 69/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 3-Year ROIIC % calculated?
3-Year ROIIC % is calculated from a company's financial statements. For Boston Beer Co (MEX:SAM), the current 3-Year ROIIC % is -6.42 as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Boston Beer Co (MEX:SAM) Overvalued in 2026?
Based on GuruFocus' analysis, Boston Beer Co stock appears to be undervalued.
The current stock price of MXN3,295.00 is trading 40.5% below its estimated GF Value™ of MXN5,535.20.
GuruFocus considers Boston Beer Co to be Significantly Undervalued.
Key valuation signals for MEX:SAM:
3-Year ROIIC %: -6.42
GF Value™: MXN5,535.20 vs. price of MXN3,295.00 (40.5% below fair value)
No single metric tells the full story. See the MEX:SAM stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Boston Beer is a top player in high-end malt beverages and adjacent categories in the US, with strong positions in craft beer, flavored malt beverages, hard cider, and hard seltzer. The bulk of volume and revenue is concentrated in four brands: Samuel Adams, Angry Orchard, Twisted Tea, and Truly. Beverages are produced using a hybrid model leveraging both in-house capacities and third-party breweries through contract arrangements. While the firm is required to use distributors to reach end markets, including retailers and on-premises operators, it also employs 500 internal sales representatives to educate the market about its products. The firm generates almost all sales in the US.
69GF Score
Get the complete analysis for MEX:SAM
3-Year ROIIC % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
Quick Browse
Personalize
Premium Gurus 
Create New Portfolio
MEX:SAM has been successfully added to your 
