Direct Marketing MiX (TSE:7354) Scaled Net Operating Assets: 0.58 (As of Mar. 2026)

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TSE:7354 Direct Marketing MiX Inc TSE:7354
61 GF Score
Price 円350.00
GF Value 円148.33
Valuation Significantly Overvalued
! 6 Warning Signs
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What is Direct Marketing MiX Scaled Net Operating Assets?

Direct Marketing MiX TSE:7354 -0.57% 61 Scaled Net Operating Assets is 0.58 as of Mar. 2026. GuruFocus rates TSE:7354 with a GF Score™ of 61/100 and a GF Value™ of 円148.33 (Significantly Overvalued). The stock has 6 warning signs investors should review.

Scaled Net Operating Assets (SNOA) is calculated as the difference between operating assets and operating liabilities, scaled by lagged total assets.

Direct Marketing MiX's operating assets for the quarter that ended in Mar. 2026 was 円22,128 Mil. Direct Marketing MiX's operating liabilities for the quarter that ended in Mar. 2026 was 円6,186 Mil. Direct Marketing MiX's Total Assets for the quarter that ended in Dec. 2025 was 円27,417 Mil. Therefore, Direct Marketing MiX's scaled net operating assets (SNOA) for the quarter that ended in Mar. 2026 was 0.58.


Direct Marketing MiX Scaled Net Operating Assets Historical Data

* Premium members only.

The historical data trend for Direct Marketing MiX's Scaled Net Operating Assets can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Direct Marketing MiX Scaled Net Operating Assets Chart

Direct Marketing MiX Annual Data
Trend Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Scaled Net Operating Assets
Get a 7-Day Free Trial Premium Member Only 0.58 0.48 0.47 0.55 0.63

Direct Marketing MiX Quarterly Data
Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Scaled Net Operating Assets Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.58 0.57 0.57 0.62 0.58

TSE:7354 vs APP, OMC, TTD: Scaled Net Operating Assets Comparison

For the Advertising Agencies subindustry, Direct Marketing MiX's Scaled Net Operating Assets, along with its competitors' market caps and Scaled Net Operating Assets data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Direct Marketing MiX Scaled Net Operating Assets vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Direct Marketing MiX's Scaled Net Operating Assets distribution charts can be found below:

* The bar in red indicates where Direct Marketing MiX's Scaled Net Operating Assets falls into.


TSE:7354
61GF Score
Direct Marketing MiX Inc TSE:7354
Scaled Net Operating Assets is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Direct Marketing MiX Scaled Net Operating Assets Calculation

Scaled Net Operating Assets (SNOA) is calculated as the difference between operating assets and operating liabilities, scaled by lagged total assets.

Direct Marketing MiX's Scaled Net Operating Assets (SNOA) for the fiscal year that ended in Dec. 2025 is calculated as

Scaled Net Operating Assets (SNOA)(A: Dec. 2025 )
=(Operating Assets (A: Dec. 2025 )-Operating Liabilities (A: Dec. 2025 ))/Total Assets (A: Dec. 2024 )
=(21894.065-6170.361)/24968.289
=0.63

where

Operating Assets(A: Dec. 2025 )
=Total Assets - Cash, Cash Equivalents, Marketable Securities
=27417.153 - 5523.088
=21894.065

Operating Liabilities(A: Dec. 2025 )
=Total Liabilities - Long-Term Debt & Capital Lease Obligation - Short-Term Debt & Capital Lease Obligation
=12535.739 - 4838.817 - 1526.561
=6170.361

Direct Marketing MiX's Scaled Net Operating Assets (SNOA) for the quarter that ended in Mar. 2026 is calculated as

Scaled Net Operating Assets (SNOA)(Q: Mar. 2026 )
=(Operating Assets (Q: Mar. 2026 )-Operating Liabilities (Q: Mar. 2026 ))/Total Assets (Q: Dec. 2025 )
=(22127.686-6185.857)/27417.153
=0.58

where

Operating Assets(Q: Mar. 2026 )
=Total Assets - Cash, Cash Equivalents, Marketable Securities
=27001.102 - 4873.416
=22127.686

Operating Liabilities(Q: Mar. 2026 )
=Total Liabilities - Long-Term Debt & Capital Lease Obligation - Short-Term Debt & Capital Lease Obligation
=12151.438 - 4469.066 - 1496.515
=6185.857

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Scaled Net Operating Assets of 0.58 mean?
Direct Marketing MiX (TSE:7354) has a Scaled Net Operating Assets of 0.58 as of Mar. 2026. Scaled net operating assets equals current-period operating assets less operating liabilities less prior-period total assets. View historical data on Direct Marketing MiX and its competitors.
Is Direct Marketing MiX's Scaled Net Operating Assets too high?
Direct Marketing MiX's current Scaled Net Operating Assets is 0.58. Overall, Direct Marketing MiX has a GF Score™ of 61/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Direct Marketing MiX's Scaled Net Operating Assets compare to APP and OMC?
Direct Marketing MiX's Scaled Net Operating Assets of 0.58 can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Scaled Net Operating Assets for a Media - Diversified company?
A good Scaled Net Operating Assets depends on the Media - Diversified industry context. However, Scaled Net Operating Assets should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Scaled Net Operating Assets mean?
A high Scaled Net Operating Assets can signal that a stock is expensive relative to its fundamentals. Scaled net operating assets equals current-period operating assets less operating liabilities less prior-period total assets. View historical data on Direct Marketing MiX and its competitors. Direct Marketing MiX's current Scaled Net Operating Assets is 0.58. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Direct Marketing MiX stock overvalued right now?
Based on GuruFocus' analysis, Direct Marketing MiX (TSE:7354) is currently considered Significantly Overvalued. The stock's GF Value™ is 円148.33, compared to a current price of 円350.00 — trading 136% above its estimated fair value. The current Scaled Net Operating Assets is 0.58. Direct Marketing MiX's overall GF Score™ is 61/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Scaled Net Operating Assets calculated?
Scaled Net Operating Assets is calculated from a company's financial statements. For Direct Marketing MiX (TSE:7354), the current Scaled Net Operating Assets is 0.58 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Direct Marketing MiX (TSE:7354) Overvalued in 2026?

Based on GuruFocus' analysis, Direct Marketing MiX stock appears to be overvalued. The current stock price of 円350.00 is trading 136% above its estimated GF Value™ of 円148.33. GuruFocus considers Direct Marketing MiX to be Significantly Overvalued.

Key valuation signals for TSE:7354:

  • Scaled Net Operating Assets: 0.58
  • GF Value™: 円148.33 vs. price of 円350.00 (136% above fair value)
  • GF Score™: 61/100 with 6 warning signs

No single metric tells the full story. See the TSE:7354 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Direct Marketing MiX Business Description

Address 1-2-9 Sonezaki, Osaka Kita-ku, Osaka, JPN, 530-0057
Direct Marketing MiX Inc is engaged in provision of sales and marketing solution services through direct marketing. The company provides Consulting, Temporary staffing, Marketing, and Business process outsourcing services.
61GF Score

Get the complete analysis for TSE:7354

Scaled Net Operating Assets is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

円350.00
Price
円148.33
GF Value