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Fruitas HoldingsPHS:FRUIT +3.13%74 Cyclically Adjusted PB Ratio is 1.16 as of Jul. 15, 2026, which is 6% below its 10-year median of 1.24. GuruFocus rates PHS:FRUIT with a GF Score™ of 74/100 and a GF Value™ of ₱0.83 (Modestly Undervalued). The stock has 3 warning signs investors should review. Among 1,445 Consumer Packaged Goods companies, Fruitas Holdings ranks better than 52.66% on this metric.
The historical rank and industry rank for Fruitas Holdings's Cyclically Adjusted PB Ratio or its related term are showing as below:
PHS:FRUIT'
s Cyclically Adjusted PB Ratio Range Over the Past 10 Years
Min: 1.12 Med: 1.24 Max: 1.46
Current: 1.12
During the past 11 years, Fruitas Holdings's highest Cyclically Adjusted PB Ratio was 1.46. The lowest was 1.12. And the median was 1.24.
PHS:FRUIT's Cyclically Adjusted PB Ratio is ranked better than 52.66% of 1445
companies
in the Consumer Packaged Goods industry
Industry Median: 1.25
vs PHS:FRUIT: 1.12
The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.
Fruitas Holdings's adjusted book value per share data of for the fiscal year that ended in Dec25 was ₱0.781. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is ₱0.57 for the trailing ten years ended in Dec25.
Shiller PE for Stocks: The True Measure of Stock Valuation
Fruitas Holdings (PHS:FRUIT) Cyclically Adjusted PB Ratio Explanation
Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.
If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.
Fruitas Holdings Cyclically Adjusted PB Ratio Related Terms
Fruitas Holdings Cyclically Adjusted PB Ratio Historical Data
* Premium members only.
The historical data trend for Fruitas Holdings's Cyclically Adjusted PB Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Fruitas Holdings Cyclically Adjusted PB Ratio Chart
PHS:FRUIT vs KHC, GIS, HRL: Cyclically Adjusted PB Ratio Comparison
For the Packaged Foods subindustry, Fruitas Holdings's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Fruitas Holdings Cyclically Adjusted PB Ratio vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Fruitas Holdings's Cyclically Adjusted PB Ratio distribution charts can be found below:
* The bar in red indicates where Fruitas Holdings's Cyclically Adjusted PB Ratio falls into.
Fruitas Holdings Cyclically Adjusted PB Ratio Calculation
Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.
The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.
Fruitas Holdings's Cyclically Adjusted PB Ratio for today is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.
What does a Cyclically Adjusted PB Ratio of 1.16 mean?
Fruitas Holdings (PHS:FRUIT) has a Cyclically Adjusted PB Ratio of 1.16 as of Jul. 15, 2026. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Fruitas Holdings and its competitors. This is near median its historical median of 1.24. Over the past decade, Fruitas Holdings' Cyclically Adjusted PB Ratio has ranged from 1.12 to 1.46. According to the industry distribution chart, Fruitas Holdings ranks #684 out of 1445 companies in the Consumer Packaged Goods industry, placing it in the top 47.3%.
Is Fruitas Holdings' Cyclically Adjusted PB Ratio too high?
Fruitas Holdings' current Cyclically Adjusted PB Ratio of 1.16 is near median its 10-year median of 1.24. Over the past 10 years, this metric has ranged from a low of 1.12 to a high of 1.46. The Consumer Packaged Goods industry median Cyclically Adjusted PB Ratio is 1.25. Fruitas Holdings' value of 1.16 is 7.2% below this industry median. Based on the distribution chart, Fruitas Holdings ranks #684 out of 1445 companies in the Consumer Packaged Goods industry, which is above the industry midpoint. Overall, Fruitas Holdings has a GF Score™ of 74/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Fruitas Holdings' Cyclically Adjusted PB Ratio compare to KHC and GIS?
According to the Consumer Packaged Goods industry distribution chart, Fruitas Holdings ranks #684 out of 1445 companies for Cyclically Adjusted PB Ratio. This puts Fruitas Holdings in the upper half of its industry. The industry median Cyclically Adjusted PB Ratio is 1.25. Fruitas Holdings' value of 1.16 is 7.2% below this benchmark. Historically, Fruitas Holdings' own Cyclically Adjusted PB Ratio has ranged from 1.12 to 1.46 over the past decade. While the company's 10-year median is 1.24 vs. the industry median of 1.25, Fruitas Holdings has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PB Ratio for a Consumer Packaged Goods company?
The median Cyclically Adjusted PB Ratio among Consumer Packaged Goods companies is 1.25, based on 1,445 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Fruitas Holdings's current Cyclically Adjusted PB Ratio of 1.16 is 7.2% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PB Ratio mean?
A high Cyclically Adjusted PB Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Fruitas Holdings and its competitors. For the Consumer Packaged Goods industry, the median Cyclically Adjusted PB Ratio is 1.25 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Fruitas Holdings's current Cyclically Adjusted PB Ratio is 1.16, which is near median its own 10-year median of 1.24. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Fruitas Holdings stock overvalued right now?
Based on GuruFocus' analysis, Fruitas Holdings (PHS:FRUIT) is currently considered Modestly Undervalued. The stock's GF Value™ is ₱0.83, compared to a current price of ₱0.66 — trading 20.5% below its estimated fair value. The current Cyclically Adjusted PB Ratio is 1.16, which is near median its 10-year median of 1.24 and 7.2% below the Consumer Packaged Goods industry median of 1.25. Fruitas Holdings' overall GF Score™ is 74/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PB Ratio calculated?
Cyclically Adjusted PB Ratio is calculated from a company's financial statements. For Fruitas Holdings (PHS:FRUIT), the current Cyclically Adjusted PB Ratio is 1.16 as of Jul. 15, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Fruitas Holdings (PHS:FRUIT) Overvalued in 2026?
Based on GuruFocus' analysis, Fruitas Holdings stock appears to be undervalued.
The current stock price of ₱0.66 is trading 20.5% below its estimated GF Value™ of ₱0.83.
GuruFocus considers Fruitas Holdings to be Modestly Undervalued.
Key valuation signals for PHS:FRUIT:
Cyclically Adjusted PB Ratio: 1.16 (near median its 10-year median of 1.24)
GF Value™: ₱0.83 vs. price of ₱0.66 (20.5% below fair value)
Industry Position: 7.2% below the Consumer Packaged Goods median (#684 of 1445)
No single metric tells the full story. See the PHS:FRUIT stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Fruitas Holdings Inc is a holding company of food and beverage community store and kiosk operators with active brands across its portfolio. The company serves Philippine consumers daily with fresh fruit shakes and juices, lemonade, coolers, milk tea, desserts, meat-filled pastries, soya-based products, baked goods, and Lechon, among other products.
74GF Score
Get the complete analysis for PHS:FRUIT
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